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  • 27 Oct 2002
  • Research & Ideas

Want a Happy Customer? Coordinate Sales and Marketing

cooperate, the company's strategy will be inconsistent and weak.— Benson Shapiro If marketing and sales do not cooperate, the company's strategy will be inconsistent and weak; and execution will be flawed... View Details
Keywords: by Benson Shapiro
  • 07 Sep 2017
  • News

Faber-Castell Doubles Down on the Pencil

    V.G. Narayanan

    Professor Narayanan is the Thomas D. Casserly, Jr. Professor of Business Administration, and Senior Associate Dean of Executive Education and HBS Online. His research focuses on management accounting with an interest in performance evaluation and incentives... View Details

    Keywords: accounting industry; banking; service industry; telecommunications; health care
    • January 2021 (Revised October 2024)
    • Case

    Aptiv PLC Board of Directors (A)

    By: Lynn S. Paine and Will Hurwitz
    Aptiv’s board must decide whether a joint venture with an auto maker is the right next step in the company’s efforts to develop and commercialize a production-ready autonomous driving system. While many commentators believed that Aptiv’s self-driving technologies had... View Details
    Keywords: Automotive Industry; Bankruptcy Reorganization; Board Of Directors; Board Committees; Board Decisions; Board Dynamics; Corporate Boards; Innovation And Strategy; Legal Aspects Of Business; Spin Off; Strategic Alliances; Strategic Change; Strategic Evolution; Supplier Relationships; Technological Change; Corporate Governance; Governing and Advisory Boards; Innovation Strategy; Going Public; Joint Ventures; Leadership; Restructuring; Technological Innovation; Transformation; Auto Industry; Europe; United States
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    • 07 Jul 2003
    • Research & Ideas

    4+2 = Sustained Business Success

    management practices that can significantly affect a company's performance, we've developed a list of behaviors that support excellence in each practice. The practices and accompanying mandates are outlined below. Primary View Details
    Keywords: by Nitin Nohria, William Joyce & Bruce Roberson
    • September 2004 (Revised September 2006)
    • Case

    Harley-Davidson, Inc.: Motorcycle Manufacturer or Financing Company?

    Harley-Davidson manufactures and sells motorcycles. It also provides financing for retail purchases and dealer stock. Although Harley's performance has been very strong, analysts and the press have questioned its use of a special-purpose entity to sell securities... View Details
    Keywords: Business Model; Business or Company Management; Corporate Disclosure; Financial Strategy; Manufacturing Industry; Financial Services Industry; Motorcycle Industry; Retail Industry
    Related
    • 18 Apr 2011
    • Research & Ideas

    It’s Not Nagging: Why Persistent, Redundant Communication Works

    wheel” In a paper forthcoming in Organization Science, professor Tsedal B. Neeley and coauthors delve into why many managers tend to send the same message, over and over, via multiple media to team members. At first blush, this View Details
    Keywords: by Kim Girard
    • November 2015 (Revised August 2016)
    • Case

    Unilever's New Global Strategy: Competing through Sustainability

    By: Christopher A. Bartlett
    In January 2009, when Paul Polman was appointed CEO of Unilever, he inherited a company in long-term decline at the beginning of a major global financial crisis. As the first outsider ever recruited to lead the company, Polman lost little time in challenging the... View Details
    Keywords: Globalized Firms and Management; Corporate Social Responsibility and Impact; Competitive Strategy; Environmental Sustainability; Consumer Products Industry
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    • November 2008 (Revised April 2010)
    • Case

    The Bridgespan Group: Chapter 2

    By: Allen S. Grossman, Naomi Greckol-Herlich and Cathy Ross
    The Bridgespan Group was launched in 2000 by management consulting group Bain & Company as a nonprofit focused on strategy consulting for nonprofits and philanthropists. Over the next eight years, Bridgespan expanded its services to include executive search, knowledge... View Details
    Keywords: Philanthropy and Charitable Giving; Growth and Development Strategy; Service Operations; Corporate Social Responsibility and Impact; Nonprofit Organizations; Expansion; Consulting Industry
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    • Teaching Interest

    Overview

    By: Debora L. Spar
    I currently teach an Elective Course on Capitalism and the State (CATS), and serve as Course Head for a new Required Curriculum course on the Social Purpose of the Firm (SPF). Previously, I developed and taught Managing International Trade and Investment (MITI) in the... View Details
    Keywords: Capitalism; Business ＆ Government Relations; Business And Society; International Trade; Technological Change: Choices And Consequences; Business and Government Relations; Education Industry; United States; Europe; Africa; Asia
    • Research Summary

    Overview

    By: Hise O. Gibson
    Professor Gibson's primary research interests encompass inclusive leadership, operational effectiveness, human capital development, leadership, leader development, leading change, and risk management especially during crisis. As part of his broader work to... View Details
    • October 1990
    • Case

    Beauregard Textile Co.

    By: Francis Aguilar
    The sales manager and controller have to decide on a price for a textile that lost significant market share as a result of a recent price increase. Information on manufacturing costs and on the pricing behavior of Beauregard and its only competitor are available for... View Details
    Keywords: Activity Based Costing and Management; Cost Accounting; Cost Management; Price; Competitive Advantage; Competitive Strategy; Inflation and Deflation; Consumer Behavior; Apparel and Accessories Industry
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      Liz Calder

      Liz Calder is a second-year PhD student in Strategy at Harvard Business School. Her research interests include innovation throughout the industry life cycle, strategic alliance formation, and entrepreneurial growth. 

      Prior to undertaking her doctoral... View Details
      • March 2004 (Revised February 2005)
      • Case

      Emerging Business Opportunities at IBM (A)

      By: David A. Garvin and Lynne Levesque
      By June 2003, IBM had made significant progress in changing the way it managed new, emerging businesses. Describes the development of a separate management program at IBM designed to identify, fund, and shepherd new businesses through growth. Traces the history of the... View Details
      Keywords: History; Business or Company Management; Talent and Talent Management; Corporate Entrepreneurship; Corporate Strategy
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      • December 2001
      • Case

      Cybersettle

      By: Michael A. Wheeler and Gillian Morris
      Cybersettle's management faced a dilemma: How could they turn their company, which provided confidential online settlement services for insurance claims, into a profitable enterprise? Having started during the heady days of Internet "dot-com fever," the company now had... View Details
      Keywords: Restructuring; Bids and Bidding; Negotiation Process; Conflict and Resolution; Business Strategy; Commercialization; Internet; Insurance Industry
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        Roy D. Shapiro

        Roy D. Shapiro is the Philip Caldwell Professor of Business Administration at the Harvard University Graduate School of Business Administration.  He is currently the faculty co-chair of the School's Technology and Operations Management Unit... View Details

          Dorothy A. Leonard

          Dorothy Leonard*, the William J. Abernathy Professor of Business Administration Emerita, joined the Harvard faculty in 1983 after teaching for three years at the Sloan School of Management, Massachusetts Institute of Technology. She has taught MBA courses in... View Details

          Keywords: computer; consulting; education industry; electronics; federal government; high technology; information technology industry; software; venture capital industry
          • April 2006 (Revised June 2008)
          • Case

          New Balance Athletic Shoe, Inc.

          By: H. Kent Bowen, Robert S. Huckman and Carin-Isabel Knoop
          Considers whether New Balance, one of the world's five largest manufacturers of athletic footwear, should respond to Adidas' planned acquisition of Reebok--a transaction that would join the second- and third-largest companies in the industry. Highlights the unique... View Details
          Keywords: Mergers and Acquisitions; Production; Supply Chain Management; Performance Improvement; Competition; Consolidation; Apparel and Accessories Industry
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            Ray A. Goldberg

            A native of North Dakota, Dr. Goldberg received his A.B. from Harvard University in 1948, his MBA from the Harvard Graduate School of Business Administration in 1950 and his Ph.D. in Agricultural Economics from the University of Minnesota in 1952.

            ... View Details

            Keywords: agribusiness; agriculture; fast food; food; food processing; forest products; grocery; high technology; information; restaurant; retailing; soft drink; textiles; tobacco; transportation; wholesale; wine

              Dante Roscini

              Dante Roscini holds the Professor of Management Practice Chair endowed by the MBA Class of 1952 at Harvard Business School. He joined the faculty in 2008 after a two-decades-long career in finance. He currently teaches the course Business, Government, and the... View Details