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  • All HBS Web  (4,652)
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  • 01 May 2007
  • First Look

First Look: May 1, 2007

obtain bandwidth larger (smaller) than s/(s+f). The paper constitutes a first step towards a general analytical foundation for scarce resource allocation in peer-to-peer file sharing networks. PDF not available. Peer-to-Peer File Sharing and the View Details
Keywords: Sean Silverthorne
  • 05 Jan 2009
  • Research & Ideas

Most Popular Articles and Working Papers 2008

are not entirely mysterious. In fact, marketers of successful brands regularly draw on a rich assortment of insights excavated from research into basic frames or orientations we have toward the world around... View Details
Keywords: by Staff
  • 12 Feb 2016
  • Op-Ed

The Real Jobs Tragedy in the US: We've Lost the Skills

America’s jobs market changed substantially. Harvard Business School research shows that between 1990 and 2014, America’s ability to generate “traded” jobs—that is, jobs in industries exposed to... View Details
Keywords: by Joe Fuller and Matt Sigelman; Manufacturing; Electronics
  • 10 Jun 2002
  • Research & Ideas

How to Look at Globalization Now

HBS professor Pankaj Ghemawat, a specialist in strategy and the dynamics of globalization, says that while market integration has made deep inroads in the last few decades, according to the evidence, it's still far short of what economic... View Details
Keywords: by Martha Lagace
  • 31 Jan 2012
  • First Look

First Look: Jan. 31

Cole, and Jeremy Tobacman Publication:Journal of Marketing Research 48 (October 2011) Abstract Recent financial liberalization in emerging economies has led to the rapid introduction of new financial... View Details
Keywords: Sean Silverthorne & Carmen Nobel
  • 09 Oct 2017
  • Research & Ideas

Fearing Fox News, Democratic-leaning Companies Delayed Negative Announcements

and politicians on its most popular shows. Fox News Channel had spread rapidly by the 2000 presidential election, its expansion fueled by the wealth accrued by Murdoch and his wildly successful media empire. The speed and breadth of this growth provided economic View Details
Keywords: by Jen Deaderick; Media & Broadcasting
  • 03 Aug 2016
  • What Do You Think?

How Can We Hold the “Leadership Industry” Accountable?

training they provide, market pressures, corporate governance shortcomings, and even the nature of leadership itself. John led the charge by saying, “Having taught within business schools for 20 years, I’ve had instructors talk about... View Details
Keywords: by James Heskett; Education
  • 09 Dec 2014
  • First Look

First Look: December 9

as a major threat for startups and small companies; big companies have more financial resources and greater scale, market power, and brand awareness than small ones. However, our research finds that a... View Details
Keywords: Sean Silverthorne
  • 13 Feb 2006
  • Research & Ideas

Turning High Potential into Real Reward

Professor Joseph B. Lassiter III's research explores entrepreneurial marketing in high-potential ventures. He describes entrepreneurial marketing as a mindset and a process,... View Details
Keywords: Re: Joseph B. Lassiter; Consumer Products
  • 13 Apr 2020
  • Research & Ideas

Small Businesses Are Worse Off Than We Thought

of respondents reported optimism about their chances of surviving the crisis. However, only 70 percent of them expressed interest in pursuing such government subsidies. Cullen, an assistant professor at HBS who researches labor View Details
Keywords: by Kristen Senz; Financial Services
  • 2010
  • Working Paper

The Unbundling of Advertising Agency Services: An Economic Analysis

By: Mohammad Arzaghi, Ernst R. Berndt, James C. Davis and Alvin J. Silk
We address a longstanding puzzle surrounding the unbundling of services occurring over several decades in the U.S. advertising agency industry: What accounts for the shift from bundling to unbundling of services and the slow pace of change? Using Evans and Salinger's... View Details
Keywords: Advertising; Change; Forecasting and Prediction; Cost; Price; Analytics and Data Science; Surveys; Marketing Strategy; Media; Service Operations; Agency Theory; Mathematical Methods; Advertising Industry; United States
Citation
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Arzaghi, Mohammad, Ernst R. Berndt, James C. Davis, and Alvin J. Silk. "The Unbundling of Advertising Agency Services: An Economic Analysis." Harvard Business School Working Paper, No. 11-039, September 2010.
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

top players' market share declined more than 10 percent. Not surprisingly, many executives' faith in CRM has waned. In a 2001 Bain & Co. survey of the 25 most popular management tools, CRM was ranked near the bottom. In a follow-up... View Details
Keywords: by Jean Ayers
  • 24 Sep 2007
  • Research & Ideas

The FDA: What Will the Next 100 Years Bring?

facilities each year, an increasing number of which are on foreign soil. "Without the FDA, each of us would individually spend a lot more time researching where products come from and what ingredients they contain," says Harvard Business... View Details
Keywords: by Sean Silverthorne; Biotechnology; Consumer Products; Food & Beverage; Health
  • 01 Feb 2008
  • What Do You Think?

How Sustainable Is Sustainability in a For-Profit Organization?

of any organization." Carol Holding associated brand value with sustainability: "As brand value will soon be included in a company's valuation ... we can more than ever monetize sustainable behavior." Others see the market... View Details
Keywords: by Jim Heskett
  • 21 Nov 2006
  • First Look

First Look: November 21, 2006

three- and five-year stock performance of these offerings. RLBOs appear to consistently outperform other IPOs and the stock market as a whole, with economically and statistically meaningful positive returns. There is no evidence of a... View Details
Keywords: Sean Silverthorne
  • 05 Jun 2019
  • Research & Ideas

If Your Customers Don't Care What You Charge, What Should You Charge?

market power dynamics, MacKay says. Market power, which is sometimes referred to as monopoly power, refers to the ability of a firm to charge a price above the level that would prevail under normal... View Details
Keywords: by Kristen Senz; Energy
  • 02 Oct 2000
  • Research & Ideas

The Dubious Logic of Global Megamergers

The assumption that industries will become more concentrated as they become more global, that the global economy is a winner-take-all economy, has become common wisdom. But, according to Pankaj Ghemawat and Fariborz Ghadar, empirical View Details
Keywords: by Pankaj Ghemawat & Fariborz Ghadar
  • 06 Mar 2012
  • First Look

First Look: March 6

and empirical research suggests, however, that the existence of competitive markets rests on strong institutional foundations. This note explores the appropriate role for the general manager, if any, in... View Details
Keywords: Sean Silverthorne
  • 16 Sep 2002
  • Research & Ideas

The Irrational Quest for Charismatic CEOs

work in exploring the forces that govern the process of CEO change. I have conducted research in four interrelated areas: factors that lead to vacancies in the CEO position; factors that affect the choice of successors; the role of View Details
Keywords: by Martha Lagace
  • 28 Oct 2013
  • Research & Ideas

Responsible Leadership in an Unforgiving World

Badaracco says. Furthermore, the "new invisible hand" of the markets is even more intense than the old one due to rapid global dissemination of information. Badaracco's vision suggests it's more difficult to be a responsible leader today... View Details
Keywords: by Michael Blanding
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