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    John T. Dorrance

    soup a year. Dorrance was named president and general manager of Campbell Soup in 1914, and purchased the company’s first subsidiary, Franco-American Food Company, the... View Details
    Keywords: Food & Tobacco
    • 29 Jan 2013
    • Research & Ideas

    Creating the Perfect Super Bowl Ad

    unobtrusive and provide a more natural out-of-lab environment, Teixeira says. Also, participants were allowed to skip through commercials they didn't want to watch. They viewed ads in three product categories: confectionary (Skittles,... View Details
    Keywords: by Kim Girard; Advertising; Media & Broadcasting
    • May 2001
    • Teaching Note

    Campbell Soup Company: A Leader in Continuous Replenishment Innovations TN

    By: Ananth Raman
    Teaching Note for (9-195-124). View Details
    Keywords: Demand and Consumers; Price; Policy; Production; Customers; Food and Beverage Industry
    Related
    • 20 Nov 2019
    • News

    From the Ground Up

    Paul Phillips (MBA 2003) is cofounder of Kai-Viti Water, which bottles and sells artesian water from the Fiji Islands. In this interview he talks about the company’s policy of dedicating profits from the company to support basic education... View Details
    Keywords: Beverage and Tobacco Product Manufacturing; Beverage and Tobacco Product Manufacturing
    • June 2021
    • Teaching Note

    Wolfgang Puck: Setting the Table for the Future

    By: Boris Groysberg and Robin Abrahams
    Teaching Note for HBS Case No. 419-001. View Details
    Keywords: Brands and Branding; Growth and Development; Management Systems; Business Processes; Leadership; Transition; Food and Beverage Industry; Food and Beverage Industry
    Related
    • 05 Oct 2009
    • Research & Ideas

    The Vanguard Corporation

    Can we use our capabilities in the electronic sensor business to deal with these problems and issues? For example, one of the things they are working on is biosensors that can be attached to the food chain,... View Details
    Keywords: by Sean Silverthorne
    • October 1999
    • Teaching Note

    Snapple TN

    By: John A. Deighton
    Teaching Note for (9-599-126). View Details
    Keywords: Food and Beverage Industry; New York (city, NY)
    Related
    • December 2010
    • Supplement

    Urban Water Partners (B) (CW)

    By: Karthik Ramanna and George Serafeim
    Supplement to 111029 View Details
    Keywords: Food and Beverage Industry; Dar es Salaam
    Related
    • April 2011
    • Teaching Note

    Todovino: Can Your Rival be Your Friend? (TN)

    By: Francisco de Asis Martinez-Jerez
    Teaching Note for 111071. View Details
    Keywords: Joint Ventures; Cost vs Benefits; Partners and Partnerships; Brands and Branding; Risk and Uncertainty; Online Technology; Food and Beverage Industry
    Related
    • 30 Apr 2012
    • Research & Ideas

    India’s Ambitious National Identification Program

    walking around town without a photo ID or a driver's license. You can't buy certain things; you can't go to the police and verify who you are. It is a surreal nonexistence." On the flip side, some residents assume fake identities to... View Details
    Keywords: by Dina Gerdeman
    • 03 Feb 2016
    • Research & Ideas

    The State of Customer Service Leadership

    Good and bad service experiences die hard. Who can forget the hotel receptionist who went above and beyond the call of duty to accommodate a last-minute change in travel plans in contrast to the sulky server... View Details
    Keywords: by Jim Aisner; Retail
    • April 1982 (Revised March 1986)
    • Case

    Standard Fruit Co. in Nicaragua (B)

    By: James E. Austin
    Keywords: Business and Government Relations; Developing Countries and Economies; Agriculture and Agribusiness Industry; Agriculture and Agribusiness Industry; Nicaragua
    Related
    • 01 Mar 2005
    • News

    House of Bread on the Rise

    which opened in San Luis Obispo, California, in 1996, was an instant hit, with its open kitchen where customers could watch bakers in action and smell the intoxicating aromas of breads baking all day long. It offered a simple selection of... View Details
    Keywords: Margie Kelley; Food Services and Drinking Places; Food Services and Drinking Places

      Forrest E. Mars, Sr.

      Under his leadership, Mars built the world’s largest candy company. After Milky Way’s and M&M’s success, he began to diversify the company’s production and introduced packaged pet View Details
      Keywords: Food & Tobacco
      • October 1999
      • Supplement

      Cherkizovsky Group, The (C)

      By: Lynn S. Paine and Hal Hogan
      Supplements the (A) case. View Details
      Keywords: Food and Beverage Industry; Russia
      Related

        Beatriz Fernández

        Keywords: Food Service
        • November 2005
        • Supplement

        The Auction for Burger King (B)

        By: Carliss Y. Baldwin and James Quinn
        Keywords: Food and Beverage Industry
        Related
        • May 1995 (Revised August 1999)
        • Case

        Internationalizing the Cola Wars (B): The Battle for India

        By: David B. Yoffie and Richard Seet
        Analyzes the tactical battle of the cola giants in India. View Details
        Keywords: Competition; Globalization; Food and Beverage Industry; India
        Related
        • 13 Mar 2018
        • First Look

        March 13, 2018

        No abstract available. Purchase this case:https://cb.hbsp.harvard.edu/cbmp/product/715035-PDF-ENG Harvard Business School Case 118-076 Whole Foods and JANA Partners In 2017, JANA Partners decided to launch... View Details
        Keywords: Sean Silverthorne
        • 01 Feb 2011
        • News

        An Exercise in Understanding People

        Keywords: Food Services and Drinking Places; Food Services and Drinking Places