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  • All HBS Web  (6,666)
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  • All HBS Web  (6,666)
    • People  (16)
    • News  (1,205)
    • Research  (4,502)
    • Events  (28)
    • Multimedia  (21)
  • Faculty Publications  (3,064)
← Page 112 of 6,666 Results →
  • 09 Apr 2013
  • First Look

First Look: April 9

http://hbr.org/search/113088-PDF-ENG Harvard Business School Case 813-125 Plastiq The young CEO of a venture-backed startup needs to figure out his go to market strategy and the right profile for his first key sales hires. Should he View Details
Keywords: Sean Silverthorne
  • 28 May 2014
  • Research & Ideas

Building Histories of Emerging Economies One Interview at a Time

already being used in HBS Executive Education classrooms, with more to be made available this fall. As the world's developing economies continue to shift and grow, the Creating Emerging Markets project... View Details
Keywords: by Julia Hanna
  • 2021
  • Chapter

Multinationals' Need for State Protection: The Creation of the Swiss Investment Risk Guarantee in the 1960s

By: Sabine Pitteloud
This chapter focuses on the role of Industrie-Holding, the Federation of Swiss Industrial Multinational Companies, in the introduction of an investment risk guarantee during the 1960s. The chapter therefore contributes to a) the growing body of literature on how... View Details
Keywords: Investments; Multinational Companies; Political Risk; Business & Government Relations; Investment; Multinational Firms and Management; Risk and Uncertainty; Business and Government Relations; Switzerland
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Pitteloud, Sabine. "Multinationals' Need for State Protection: The Creation of the Swiss Investment Risk Guarantee in the 1960s." In Security and Insecurity in Business History: Case Studies in the Perception and Negotiation of Threats, edited by Mark Jakob, Nina Kleinöder, and Christian Kleinschmidt, 111–134. Baden-Baden: Nomos Verlagsgesellschaft, 2021.
  • March 2014
  • Technical Note

Sustainability of Competitive Advantage

By: Eric Van den Steen
This note introduces a framework for analyzing the sustainability of competitive advantage. (While it applies more broadly, it was developed as a component of the PVA framework.) View Details
Keywords: Strategy; Competitive Advantage; Monopoly
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Van den Steen, Eric. "Sustainability of Competitive Advantage." Harvard Business School Technical Note 714-489, March 2014.
  • October 2024
  • Case

Tonik

By: Andy Wu, Maliha Malek Quadir and Aticus Peterson
This case study examines Tonik, the first digital bank in the Philippines, as it navigates the challenges of scaling its lending operations and achieving profitability in an evolving fintech landscape. It explores Tonik's journey from its launch in 2018 to early 2024,... View Details
Keywords: Business Startups; Financing and Loans; Profit; Governing Rules, Regulations, and Reforms; Growth and Development Strategy; Emerging Markets; Entrepreneurship; Product; Banking Industry; Financial Services Industry; Technology Industry; Philippines
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Wu, Andy, Maliha Malek Quadir, and Aticus Peterson. "Tonik." Harvard Business School Case 725-404, October 2024.
  • Web

Harvard Business School Online Courses & Learning Platforms

success. 8 weeks, 5–6 hrs/week Pay by August 14 $1,850 Certificate Entrepreneurial Marketing Professor Christina Wallace Develop the entrepreneurial mindset and toolkit to create a viable, scalable business... View Details
  • 17 Sep 2001
  • Research & Ideas

Let Customers Call the Shots

information, and even price. Consumers can shape the marketing interaction, making it more relevant for themselves, and this should lead to greater involvement and responsiveness. The hope is an improvement in View Details
Keywords: by Martha Lagace
  • May 2022
  • Case

Byte

By: Boris Groysberg, Katherine Connolly Baden and Julia Kelley
In January 2021, Byte co-founders Scott Cohen and Blake Johnson reflected on how far their Los Angeles-based direct-to-consumer (DTC) orthodontics company had come since launching its clear aligners just a little over two years earlier. Cohen and Johnson were both... View Details
Keywords: Growth; Customer Experience; Customer Focused Organization; Innovation; DTC; Growth Management; Expansion; Entrepreneurship; Customer Focus and Relationships; Innovation and Invention; Growth and Development Strategy; Medical Devices and Supplies Industry; United States
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Groysberg, Boris, Katherine Connolly Baden, and Julia Kelley. "Byte." Harvard Business School Case 422-075, May 2022.
  • 10 Jan 2005
  • Research & Ideas

Professors Introduce Valuation Software

tool? Paul Healy: The tool was first developed to show students who were taking BAV how discounted cash flow (DCF) and earnings-based valuations work and can be reconciled. Over time, based on feedback from students about the value of the... View Details
Keywords: by Sean Silverthorne
  • March 1990 (Revised January 1997)
  • Case

ROLM: The SIGMA Introduction

By: V. Kasturi Rangan
ROLM's product development manager, Bob Lundy, has to prepare a detailed plan for launching a new product, code named SIGMA. The new product, though outstanding in features, has the potential to drastically affect ROLM's fortunes because it is incompatible with its... View Details
Keywords: Leadership; Marketing Strategy; Product Launch; Product Development; Strategic Planning
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Rangan, V. Kasturi. "ROLM: The SIGMA Introduction." Harvard Business School Case 590-082, March 1990. (Revised January 1997.)
  • June 1991 (Revised July 1992)
  • Case

Standard Oil Co.: Combination, Consolidation, and Integration (Abridged) (A)

By: Thomas K. McCraw
The rise of Standard Oil and its relation to the development of the American oil industry and new form of business organization. View Details
Keywords: Business Organization; Business History; Industry Growth; Energy Sources; Mining Industry; Energy Industry; United States
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McCraw, Thomas K. "Standard Oil Co.: Combination, Consolidation, and Integration (Abridged) (A)." Harvard Business School Case 391-287, June 1991. (Revised July 1992.)
  • June 1991 (Revised June 1993)
  • Case

Standard Oil Co.: Combination, Consolidation, and Integration (Abridged) (B)

By: Thomas K. McCraw
The rise of Standard Oil and its relation to the development of the American oil industry and new form of business organization. View Details
Keywords: Business Organization; Business History; Industry Growth; Energy Sources; Mining Industry; Energy Industry; United States
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McCraw, Thomas K. "Standard Oil Co.: Combination, Consolidation, and Integration (Abridged) (B)." Harvard Business School Case 391-244, June 1991. (Revised June 1993.)
  • Spring 2013
  • Article

China's Quest to Adopt Electric Vehicles

By: Christopher Marquis, Hongyu Zhang and Lixuan Zhou
The Chinese government's effort to create an electric vehicle industry is a bold experiment in local and system-level innovation. It also provides a window into understanding the promise and peril of economic development policies, both for China and for the rest of the... View Details
Keywords: Technological Innovation; Development Economics; Emerging Markets; Green Technology Industry; Auto Industry; China
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Marquis, Christopher, Hongyu Zhang, and Lixuan Zhou. "China's Quest to Adopt Electric Vehicles." Stanford Social Innovation Review 11, no. 2 (Spring 2013): 52–57.
  • 2020
  • Working Paper

Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach

By: Eva Ascarza
The success of Customer Relationship Management (CRM) programs ultimately depends on the firm's ability to understand consumers' preferences and precisely capture how these preferences may differ across customers. Only by understanding customer heterogeneity, firms can... View Details
Keywords: Customer Management; Targeting; Deep Exponential Families; Probabilistic Machine Learning; Cold Start Problem; Customer Relationship Management; Customer Value and Value Chain; Consumer Behavior; Analytics and Data Science; Mathematical Methods; Retail Industry
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Padilla, Nicolas, and Eva Ascarza. "Overcoming the Cold Start Problem of CRM Using a Probabilistic Machine Learning Approach." Harvard Business School Working Paper, No. 19-091, February 2019. (Revised May 2020. Accepted at the Journal of Marketing Research.)
  • November 1983 (Revised June 1985)
  • Case

Pepsi-Cola United Kingdom (A)

By: Benson P. Shapiro and Edward J. Hoff
On January 2, 1983 Pepsi-Cola United Kingdom had to develop a plan to defend its successful Diet Pepsi brand against the about to be introduced diet Coke. Contains useful material on competitive behavior and on U.S. versus U.K. consumer behavior. View Details
Keywords: Product Launch; Consumer Behavior; Planning; Competition; Food and Beverage Industry; United Kingdom; United States
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Shapiro, Benson P., and Edward J. Hoff. "Pepsi-Cola United Kingdom (A)." Harvard Business School Case 584-052, November 1983. (Revised June 1985.)
  • December 2003 (Revised March 2004)
  • Case

FIRA: Confronting the Mexican Agricultural Crisis

By: James E. Austin, Michael Chu and Cate Reavis
In fall 2003, Mexico's agriculture sector was facing a crisis brought on largely by a surge in cheap U.S. imports resulting from NAFTA and inaccessible and/or expensive terms of credit for Mexican agricultural producers. It was getting harder for Mexican producers to... View Details
Keywords: Development Economics; Public Sector; Trade; Financial Instruments; Crisis Management; Markets; Strategic Planning; Partners and Partnerships; Competitive Strategy; Agriculture and Agribusiness Industry
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Austin, James E., Michael Chu, and Cate Reavis. "FIRA: Confronting the Mexican Agricultural Crisis." Harvard Business School Case 304-032, December 2003. (Revised March 2004.)
  • April 1971 (Revised February 1984)
  • Case

Gould, Inc.: Graphics Division

Describes the decision of a battery manufacturer to diversify into the computer field through acquisition and the development of a new product. Among the issues to be discussed are the company product fit, phases in new product introduction, product positioning, and... View Details
Keywords: Diversification; Market Entry and Exit; Acquisition; Product Development; Computer Industry; Battery Industry
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Sorenson, Ralph Z., and Ulrich E. Wiechmann. "Gould, Inc.: Graphics Division." Harvard Business School Case 571-071, April 1971. (Revised February 1984.)
  • February 2022 (Revised July 2022)
  • Supplement

InstaDeep: AI Innovation Born in Africa (B)

By: Shikhar Ghosh and Esel Çekin
Karim Beguir and Zohra Slim were the co-founders of InstaDeep, a deep tech startup focusing on artificial intelligence (AI) solutions. Instadeep was one of the few companies globally that were partnering with DeepMind, an AI subsidiary of Google [Alphabet Inc.].... View Details
Keywords: AI; Artificial Intelligence; Entrepreneurship; Operations; Business Subsidiaries; Brands and Branding; Innovation and Invention; Growth and Development Strategy; AI and Machine Learning; Technology Industry; Africa
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Ghosh, Shikhar, and Esel Çekin. "InstaDeep: AI Innovation Born in Africa (B)." Harvard Business School Supplement 822-105, February 2022. (Revised July 2022.)
  • February 1998 (Revised February 1999)
  • Case

FreeMarkets OnLine

By: V. Kasturi Rangan
Describes the marketing strategy of an entrepreneurial start-up engaged in electronic purchasing for large manufacturers. By creating an electronic bidding platform, the company has been able to cut down procurement costs by about 15%. The case question concerns how... View Details
Keywords: Cost Management; Growth and Development Strategy; Marketing Strategy; Bids and Bidding; Market Entry and Exit; Digital Platforms; Production; Electronics Industry
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Rangan, V. Kasturi. "FreeMarkets OnLine." Harvard Business School Case 598-109, February 1998. (Revised February 1999.)
  • 28 Oct 2015
  • Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

businesses amid the opportunities and uncertainties of developing markets throughout recent decades. Working Knowledge Editor-in-Chief Sean Silverthorne asked Gupta about his experience interviewing Kapur.... View Details
Keywords: by Sean Silverthorne; Advertising
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