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  • 02 Aug 2010
  • Research & Ideas

Modern Indian Art: The Birth of a Market

Silverthorne: What are market categories, and why are they important? Mukti Khaire: Categories are cognitive constructs meant to organize large amounts of information into manageable units. Goods classified as belonging to the same... View Details
Keywords: by Sean Silverthorne
  • 28 Aug 2007
  • First Look

First Look: August 28, 2007

advantage. We propose several frameworks to help firms develop and exploit this new ability. Download the paper: http://www.hbs.edu/research/pdf/07-079.pdf Cases & Course Materials Royal DSM N.V.: Information Technology Enabling... View Details
Keywords: Martha Lagace
  • 21 Jul 2015
  • First Look

First Look: July 21, 2015

clothes at a retailer, or checking into a flight at an airport-and in which NCR software would register the transactions, securely store and process the data, and use the transaction information to help NCR customers efficiently manage... View Details
Keywords: Sean Silverthorne
  • March 2015
  • Teaching Note

CVS Health: Promoting Drug Adherence

By: Leslie John, John Quelch and Robert Huckman
Email mking@hbs.edu for a courtesy copy.

This Teaching Note explains the theory of the case and teaching plan for the case: CVS Health: Promoting Drug Adherence (515010). The case finds Helena Foulkes, Executive... View Details
Keywords: Medication Adherence; Affordable Care Act (ACA); Marketing Strategy; Communication Strategy; Customer Value and Value Chain; Decisions; Health Care and Treatment; Goals and Objectives; Resource Allocation; Marketing Communications; Consumer Behavior; Measurement and Metrics; Service Delivery; Behavior; Motivation and Incentives; Social Issues; Information Technology; Value Creation; Health Industry; Pharmaceutical Industry; Insurance Industry; Public Relations Industry; Retail Industry; United States
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  • 14 May 2020
  • Research & Ideas

What Leaders Can Do to Fight the COVID Fog

decisions, remember information, and control mood are all affected by diet. What you need: Nearly all research on nutrition converges on one point: Eat as many vegetables and fruits as you can. Beyond that, avoid processed food (to whatever extent possible, given... View Details
Keywords: by Boris Groysberg and Robin Abrahams
  • 29 Oct 2013
  • First Look

First Look: October 29

firms that are financially constrained, using three novel tests: an exogenous increase in a firm's demand for credit, exogenous variation in the supply of bank loans, and the tendency for firms to pay out the proceeds of equity issues to... View Details
Keywords: Sean Silverthorne
  • January 2021 (Revised May 2021)
  • Case

Ocado Group: Ready for the Future

By: José B. Alvarez, Damien McLoughlin and Natalie Kindred
Keywords: Growth and Development; Innovation and Invention; Innovation and Management; Innovation Strategy; Innovation Leadership; Strategy; Disruption; Disruptive Innovation; Internet and the Web; Consumer Behavior; Crisis Management; Customer Value and Value Chain; Food and Beverage Industry; Retail Industry; Consumer Products Industry; Agriculture and Agribusiness Industry; Technology Industry; United Kingdom; United States; Europe
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  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

Download working paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=55022 Who Should Select New Employees in Geographically Dispersed Organizations: Headquarters or the Unit Manager? Consequences of Centralizing Hiring at a Retail View Details
Keywords: Dina Gerdeman
  • 24 Feb 2014
  • Research & Ideas

Busting Six Myths About Customer Loyalty Programs

and Noble in books, Best Buy in electronics—offer similar rewards. Boots, the UK-based pharmacy and beauty supply retailer, offers a substantial reward of 4 percent, but that rate is more exception than rule. This type of reward is... View Details
Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products
  • 02 Jan 2001
  • Research & Ideas

Can Japan Compete? [Part One]

ever loses a job. Some Japanese attribute this mentality to Japan's agrarian history. Farmers all help each other. This mentality was reflected in a variety of policy areas. There is a lax antitrust policy, for instance, which leads to View Details
Keywords: by Martha Lagace & Hilah Geer
  • 04 Dec 2007
  • First Look

First Look: December 4, 2007

but online dating websites force them to screen by searchable attributes (such as income, or religion). We demonstrate that people spend too much time searching for options online for too little payoff in offline dates (Study 1), in part because users desire View Details
Keywords: Martha Lagace
  • 19 Mar 2015
  • News

Walter Salmon Remembered

the concept that the person who “owned” the final purchaser actually could control the supply process all the way up the line, by controlling the shelf space. From that evolved the concept of private labeling, and Peter formed a company,... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • 18 Mar 2001
  • Research & Ideas

Want to Be an Entrepreneur? [Part I]

by networks of other people who can supply the thousand things it takes to fuel a business. Here is how William Sahlman, business educator and scholar, began a paper, "Some Thoughts on Business Plans," much used—and cited — by... View Details
Keywords: by John S. Rosenberg
  • 19 Feb 2019
  • First Look

New Research and Ideas, February 19, 2019

sports leagues might reduce their dependence on third-party data feeds such as Sportradar’s, prefering to develop data services in-house. Thus, CEO Carsten Koerl believed the company needed to branch into sports media, not merely View Details
Keywords: Sean Silverthorne
  • 15 May 2013
  • Research & Ideas

From McRibs to Maseratis: The Power of Scarcity Marketing

ourselves). Happy Money provides valuable information not only for pleasure-seeking consumers, but also for companies looking to increase the happiness of both employees and customers. The following excerpt describes how the power of... View Details
Keywords: Re: Michael I. Norton
  • 07 Oct 2008
  • First Look

First Look: October 7, 2008

interests of general voters. By collecting news and combining it with entertainment, media are able to inform passive voters on politically relevant issues. To show the impact this information has on... View Details
Keywords: Martha Lagace
  • Web

Past Projects | Social Enterprise | Harvard Business School

debris and production of eco-material brick and asphalt. The project was conducted through on-site research with Bogota City Department of Environment and local eco-material manufactures, as well as interviews with value chain partners.... View Details
  • 03 May 2011
  • First Look

First Look: May 3

Publication:Harvard Business Review 89, no. 5 (May 2011) Abstract The financial meltdown made clear that the executives of many major financial institutions were operating with inadequate or distorted information about the values and... View Details
Keywords: Sean Silverthorne
  • 11 Sep 2018
  • First Look

New Research and Ideas, September 11, 2018

“ancient quest to measure.” Specific discontinuities in the practice of information science are identified that, the paper argues, have large consequences for the social order. The infrastructure that runs on big data is described as... View Details
Keywords: Dina Gerdeman
  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

deliver manpower and supplies overseas, Kaiser, who had never built a ship before, rose to the challenge and successfully directed the construction of thousands of Liberty ships. These merchant vessels gave the U.S. Navy the overwhelming... View Details
Keywords: Martha Lagace