Publications

31 Jul 2014
Research & Ideas

A Scholarly Crowd Explores Crowdsourcing

Cox Pahnke, Dan Wang, and Benjamin Hallen. Ripe for study. In a plenary talk on crowdsourced contests and competitions, Lakhani outlined numerous areas in need of further study, which is made much easier by... View Details

Keywords: by Sean Silverthorne

August 2004
Case

Microsoft.NET (Abridged)

By: Alan D. MacCormack and Kerry Herman

Set in the summer of 2000, following the unveiling of Microsoft's .NET initiative to the public. Three of the key figures in .NET's development are considering the next steps they would have to take to keep the initiative moving forward. Specifically, the challenges... View Details

Keywords: Transformation; Leadership; Management Skills; Organizational Structure; Digital Platforms

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13 Jan 2021
News

Silicon Valley’s “Detroit Moment”

speaking with a worker at the BulkWhiz warehouse. Amira Rashad (MBA 1998) Amira Rashad (MBA 1998) Rashad: I am Amira Rashad. I am founder and CEO of BulkWhiz, an online bulk grocery platform based out of... View Details

August 2008 (Revised May 2009)
Case

Consumer Payment Systems — Japan

By: Benjamin Edelman and Andrei Hagiu

In 2008, the Japanese consumer payments landscape featured ongoing widespread use of cash, limited use of credit cards and rapid rise of e-money systems based on contactless technology embedded in cards and especially mobile phones. The case details the alliances that... View Details

Keywords: Personal Finance; Governing Rules, Regulations, and Reforms; Digital Platforms; Alliances; Competitive Strategy; Information Infrastructure; Mobile and Wireless Technology; Japan

09 Feb 2010
First Look

First Look: Feb. 9

Abstract Platform-mediated networks encompass several distinct types of participants, including end users, complementors, platform providers who facilitate users' access to complements, and sponsors who... View Details

Keywords: Martha Lagace

October 2023
Case

CornerUp: Digitizing the Corner Store

By: Álvaro Rodríguez Arregui, Stacy Straaberg and Diego Zainos De La Sota Riva

In July 2023, Jason Diaz, co-founder and CEO of CornerUp, assessed the progress of his business-to-business e-procurement software application (app) startup, founded in January 2022. CornerUp began as a fast-moving consumer packaged goods (FMCG) distributor in New York... View Details

Keywords: Business Growth and Maturation; Business Startups; Small Business; Transition; Decisions; Social Entrepreneurship; Geographic Location; Disruptive Innovation; Market Participation; Digital Platforms; Trust; Business Strategy; Expansion; Information Infrastructure; Internet and the Web; Technology Adoption; Value Creation; Technology Industry; United States

Sep 2015
Report

Business Aligning for Students: The Promise of Collective Impact

who want to understand better why pre-K-12 education ecosystem change is essential, what Collective Impact is and what it might achieve, and how they can get involved in this... View Details

22 Nov 2021
News

Manage Your Talent Pipeline Like a Supply Chain

14 Sep 2015
News

Helping Investors Have an Impact

Philo Alto (MBA/MPA 2000) founded Asia Value Advisors to engage individuals and organizations in philanthropic ventures that create positive, sustainable impact. The advisory platform encourages cross-sector... View Details

January 2004 (Revised October 2006)
Case

Electronic Arts in Online Gaming

By: Thomas R. Eisenmann and Justin Wong

Electronic Arts (EA), the world's largest independent video-game publisher, must decide whether to support Microsoft's initiatives in online gaming. Historically, EA has been platform-agnostic, releasing versions of its titles for all major console platforms. However,... View Details

Keywords: Corporate Strategy; Digital Platforms; Network Effects; Policy; Customer Focus and Relationships; Games, Gaming, and Gambling; Revenue; Segmentation; Sales; Entertainment and Recreation Industry; Entertainment and Recreation Industry

Career Coach

Celia Chen

into these industries: what the job entails, what it takes, and the pro/cons of these careers in broad strokes. Celia is also a founder of a coaching platform in China and... View Details

01 Sep 2020
News

Giving Amazon the Boot

our industry.” A growing ecosystem of companies is stepping in to make it easier for retailers to scale without Amazon, including the commerce platform Shopify. It serves more than a million merchants View Details

Keywords: Lisa Scanlon Mogolov; Miscellaneous Store Retailers; Retail Trade

June 1998 (Revised January 2000)
Case

Egghead.com

By: Jeffrey F. Rayport

Egghead Software, an entrenched traditional chain retailer specializing in computer software and peripherals, had established a nationwide chain of mall and shopping center stores and a well-organized national brand. In early 1998, management made a highly unusual, and... View Details

Keywords: Organizational Change and Adaptation; Digital Platforms; Internet and the Web; Applications and Software; Information Technology Industry; Retail Industry

December 2018
Case

Choosy

By: Jeffrey J. Bussgang and Julia Kelley

Founded in 2017, Choosy is a data-driven fashion startup that uses algorithms to identify styles trending on social media. After manufacturing similar items using a China-based supply chain, Choosy sells them to consumers through its website and social media pages.... View Details

Career Coach

Jessica Mbaeliachi

East and Turkey, based in the UAE. In this role she was responsible for launching innovative care delivery methods, and building long-term partnerships with an ecosystem of... View Details

Keywords: Emerging Markets; Health Care

July 2003 (Revised June 2010)
Case

FrontPoint Partners

By: Jay O. Light

A hedge fund platform, a new and unique kind of asset management firm, contemplates various client markets for its services. View Details

Keywords: Asset Management; Investment; Demand and Consumers; Digital Platforms; Service Delivery; Financial Services Industry

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November–December 2021
Article

Does Gender Matter? The Effect of Management Responses on Reviewing Behavior

By: Davide Proserpio, Isamar Troncoso and Francesca Valsesia

We study the effect of management responses on the reviewing behavior of self-identified female and male reviewers. Using data from Tripadvisor, we show that after hotels begin to respond to reviews, the probability that a negative review comes from a self-identified... View Details

Keywords: Word Of Mouth; Online Reviews; Management Responses; E-commerce; Gender; Prejudice and Bias; Digital Platforms; Customers