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  • 05 Apr 2017
  • Research & Ideas

For Women Especially, It Pays to Know What Car Repairs Should Cost

professor in the Marketing Unit at Harvard Business School, and Meghan Busse and Florian Zettelmeyer, both professors at Northwestern University. Somewhere, a radiator leaks For the study, “mystery shoppers” posing View Details
Keywords: by Wendy Guild Swearingen; Service; Service
  • June 2020
  • Teaching Note

Armarium: Luxury Fashion Brands for Rent

By: Jill Avery and David Fubini
Armarium, a two-sided digital platform that offered consumers the opportunity to rent the most coveted, current season high fashion clothing and accessories from the top global luxury brands, had emerged from its first sales season with two distinct customer segments:... View Details
Keywords: Luxury Brand; Fashion; Sharing Economy; Two-sided Marketplace; Target Market; Customer Selection; Marketing; Brands and Branding; Luxury; Two-Sided Platforms; Business Model; Growth and Development Strategy; Customer Value and Value Chain; Fashion Industry; Consumer Products Industry; United States; North America
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  • May 2024
  • Supplement

HubSpot and Motion AI (B): Generative AI Opportunities

By: Jill Avery
The technologies driving artificial intelligence (AI) had progressed significantly since HubSpot’s acquisition of Motion AI in 2017. Generative AI was the newest major development. Software-as-a-service (SaaS) companies such as HubSpot were analyzing how generative AI... View Details
Keywords: Artificial Intelligence; CRM; Chatbots; Sales Management; Generative Ai; SaaS; Marketing; Sales; AI and Machine Learning; Customer Relationship Management; Applications and Software; Technological Innovation; Competitive Advantage; Technology Industry; United States
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  • 25 Jun 2020
  • Blog Post

Harvard Business School Class of 2021 Student Profiles

Collaborating with a friend, Nouf, Fatima launched Jonnah, a nonprofit that would help women with sewing skills get the materials, space, and services necessary to run View Details
  • 22 Oct 2013
  • First Look

First Look: October 22

talent has become one of the biggest competitive issues for law firms. But although talent management is now recognized as a business issue of prime importance, law firms often lack the experience, vision,... View Details
Keywords: Sean Silverthorne
  • October 2023
  • Case

Fixie and Conversational AI Sidekicks

By: Jeffrey J. Bussgang and Carin-Isabel Knoop
In March 2023, Fixie Co-Founder and Chief Architect Matt Welsh and co-founders had the kind of meeting no founders want to have. The president of leading artificial intelligence (AI) research and deployment firm OpenAI, which had catapulted into fame with its ChatGPT... View Details
Keywords: Large Language Model; Entrepreneurship; Decision Choices and Conditions; AI and Machine Learning; Technological Innovation; Competitive Strategy; Technology Industry; United States
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  • 07 Nov 2013
  • HBS Seminar

Shawn Cole, Harvard Business School

  • January 2008 (Revised February 2008)
  • Case

South Dakota Wheat Growers

By: David E. Bell and Mary L. Shelman
As a farmer-owned cooperative, South Dakota Wheat Growers (SDWG) serves the needs of its 3,600 active farmer-members by supplying farm inputs and organizing the marketing and transportation of grain produced in the co-op's service territory. For almost 80 years, the... View Details
Keywords: Cooperative Ownership; Plant-Based Agribusiness; Production; Rail Transportation; Marketing Strategy; Expansion; Economic Growth; Global Strategy; Growth and Development Strategy; Agriculture and Agribusiness Industry; South Dakota
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    The Price Effects of Cross-Market Mergers: Theory and Evidence from the Hospital Industry

    We consider the effect of mergers between firms whose products are not viewed as direct substitutes for the same good or service but are bundled by a common intermediary. Focusing on hospital mergers across distinct geographic markets, we show that such... View Details
    • 19 Nov 2018
    • HBS Seminar

    Allie Feldberg, Harvard Business School

    • 16 Nov 2016
    • Research & Ideas

    Turning One Thousand Customers into One Million

    platform finds a formula that works, it needs to distill the formula into principles, catalysts, and a to-do list to transfer the formula to managers it hires to expand in... View Details
    Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
    • April 2012 (Revised April 2013)
    • Case

    Mekanism: Engineering Viral Marketing

    By: Thales S. Teixeira and Alison Caverly
    Mekanism introduces students to a digital media production company specializing in creating viral marketing campaigns for advertising agencies and clients (e.g., Microsoft, AXE, eBay, Toyota, etc.) Mekanism has grown tremendously from 2007 to 2010 in part due to the... View Details
    Keywords: Viral Marketing; Viral Advertising; Core Competencies; Growth Strategy; Online Media; Videos; Advertising Media; Internet and the Web; Expansion; Media; Marketing; Advertising; Advertising Industry; North and Central America
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    • September 2019
    • Article

    Bankruptcy Spillovers

    By: Shai Bernstein, Emanuele Colonnelli, Xavier Giroud and Benjamin Iverson
    How do different bankruptcy approaches affect the local economy? Using U.S. Census microdata, we explore the spillover effects of reorganization and liquidation on geographically proximate firms. We exploit the random assignment of bankruptcy judges as a source of... View Details
    Keywords: Agglomeration; Insolvency and Bankruptcy; Economy; Governing Rules, Regulations, and Reforms
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    • 27 Feb 2009
    • News

    Switzerland has the medical bills covered

    • 19 Mar 2014
    • Working Paper Summaries

    The Use of Broker Votes to Reward Brokerage Firms’ and Their Analysts’ Research Activities

    Keywords: by David A. Maber, Boris Groysberg & Paul M. Healy; Financial Services
    • 23 Jun 2015
    • First Look

    First Look: June 23, 2015

    paper provides an update on the current state of in-house agencies. Whereas traditional consideration of internalizing advertising services was framed as a binary choice of... View Details
    Keywords: Sean Silverthorne
    • 25 Aug 2009
    • First Look

    First Look: August 25

    business model, dominate the industry's early history. As the industry evolved, a new breed of managers emerged who built a dominant business model that enables their companies... View Details
    Keywords: Martha Lagace
    • 27 Sep 2006
    • Research & Ideas

    Report From Egypt: Studying Global Influences

    and how they influence the standards of the countries in which they operate as they seek global consistency. We are following a small number of companies with excellent reputations to locations both similar... View Details
    Keywords: by Sean Silverthorne

      Andre F. Perold

      André Perold is a Founder, Partner, and Chief Investment Officer of HighVista Strategies, a Boston-based investment firm. HighVista focuses on investing in structurally inefficient public and private markets, including in life sciences,  lower middle market private... View Details

      Keywords: financial services; financial services; financial services; financial services; financial services
      • Article

      How to (Inadvertently) Sabotage Your Organization

      By: Stefan Thomke
      Some of the biggest threats to organizational performance can and do come from within. In an age when companies are told to be agile, to learn from experiments, and to be entrepreneurial, we are still vulnerable to actions — deliberate or unintentional — that stem from... View Details
      Keywords: Management Practices; Effective Managers; Self-awareness; CIA,; Organizational Behavior; Management Practices and Processes; Organizations; Behavior; Performance
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