Publications

March 2023
Case

Ransomware Attack at Colonial Pipeline Company

By: Suraj Srinivasan and Li-Kuan Ni

On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth about $4.4 million at the time) in... View Details

17 Feb 2022
Book

When Employees Feel a Sense of Purpose, Companies Succeed

should support their teammates in their personal development, no matter who they are or what their background. The Boston-based women’s technology company Ovia Health is the leading digital health platform in the United States for women... View Details

Keywords: by Ranjay Gulati

16 Mar 2009
Research & Ideas

When the Internet Runs Out of IP Addresses

from the various other standards transitions we've faced before. For example, the digital TV transition benefited from a strong central authority, the U.S. government, that could order transition on a particular date certain. Not so here,... View Details

Keywords: by Sean Silverthorne; Telecommunications

Web

Harvard Environmental Centers - Business & Environment

that address all aspects of the climate crisis. Digital, Data, and Design Institute at Harvard - Climate and Sustainability Impact Lab The mission of the lab is to advance our understanding of how digital transformation and the use of... View Details

November 2020
Case

Guild Education: Unlocking Opportunity for America's Workforce

By: William A. Sahlman, Michael D. Smith, Nicole Tempest Keller and Alpana Thapar

Founded in 2015, Guild Education is an education marketplace that connects employers and universities to provide employees with ‘education as a benefit.’ The Denver-based company is transforming traditional tuition assistance programs by facilitating direct payment by... View Details

Keywords: Education; Digital Platforms; Information Technology; Employees; Social Enterprise; Education Industry; Technology Industry; Colorado

January 2022
Case

Bee-ing Better at Bombas

By: Elizabeth A. Keenan, Youngme Moon and John Masko

David Heath and Randy Goldberg founded Bombas in 2013 to serve two missions: to deliver the “best socks in the history of feet,” and to donate socks (the most requested item in homeless shelters) to Americans experiencing homelessness. Eight years later, Bombas had... View Details

Keywords: Social Entrepreneurship; Values and Beliefs; Brands and Branding; Marketing Strategy; Digital Marketing; Distribution; Corporate Social Responsibility and Impact; Mission and Purpose; Quality; Business and Stakeholder Relations; Human Needs; Poverty; Growth and Development Strategy; Apparel and Accessories Industry; New York (city, NY)

December 2020
Case

XP: Dual Track Financing Alternatives

By: Marco Di Maggio, Pedro Levindo and Carla Larangeira

XP, an investment platform, was on the verge of defining whether to do an IPO or selling off a majority stake to Itaú Unibanco, Brazil´s largest financial conglomerate. Under the leadership of Guilherme Benchimol, XP´s co-founder and CEO, XP had risen to become the... View Details

Keywords: Financing Decisions; Expansion; Decision Choices and Conditions; Latin America; Brazil

Web

Frequently Asked Questions | HBS Online

Specialization is available both as a digital and printed document. What kind of time commitment is required to complete a Learning Track? Learning Tracks consist of three online courses within a specific subject area. Individual courses... View Details

13 Jun 2019
Blog Post

Expanding My Worldview Through FIELD Global Immersion

exams wrapped up in May my classmates and I flew to 12 different cities around the world for our FGI capstone projects. My destination city was Seoul and my Global Partner (GP) was a 25-person start-up on its way to a billion-dollar valuation. The firm leverages View Details

September 2019 (Revised November 2019)
Case

Pinduoduo

By: Feng Zhu, Krishna G. Palepu, Bonnie Yining Cao and Dawn H. Lau

Founded in 2015 by serial entrepreneur, Colin Huang, Pinduoduo Inc. (PDD) had become China’s fastest-growing e-commerce platform in history. PDD pioneered a new approach to online shopping that allowed shoppers to share products, invite friends to form shopping teams,... View Details

Keywords: Digital Platforms; Business Model; Innovation and Invention; Competitive Advantage; Expansion; Strategy; E-commerce

Web

Bibliography – The Human Relations Movement – Baker Library | Bloomberg Center, Historical Collections

The Interview Process Spreading the Word The "Hawthorne Effect" Research Links Guides to Archival Collections Selected Digital Historical Resources Home Bibliography Bibliography A Selection of Publications by Principal Researchers Mayo,... View Details

01 Oct 2012
Research & Ideas

Better by the Bundle?

do even better." The Bmw Bundle Although it's difficult to determine without additional research, Kumar says a bundling strategy is likely to find success with a variety of products—especially where one piece of the bundle is produced at very low cost. View Details

Keywords: by Dina Gerdeman

18 Feb 2019
Book

What’s Really Disrupting Business? It’s Not Technology

do-it-yourself clothes washing). Customers evaluate the startup in comparison to what they already have. If you want to thoroughly understand a new business idea, you must take the current reality as your foundation. The second layer is to develop the View Details

Keywords: by Danielle Kost; Beauty & Cosmetics; Insurance; Service; Retail

03 May 2023
Research & Ideas

Why Confronting Racism in AI 'Creates a Better Future for All of Us'

share research on the intersection of race and capitalism—specifically, on race and technology since we live in the age of the digital transition and race is inherently embedded in algorithms and code simply because of who created the... View Details

Keywords: by Barbara DeLollis

February 2023
Case

Ransomware Attack at Springhill Medical Center

By: Suraj Srinivasan and Li-Kuan (Jason) Ni

In July, 2019, Springhill Medical Center (“SMC”) in Mobile, Alabama, fell prey to a malicious ransomware attack that crippled the hospital’s internal network systems and public-facing web page. While the hospital rushed to securely restore the network, medical... View Details