Publications

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October 2009
Supplement

Don Soderquist: Negotiating the Wal-Mart-P&G Relationship (B)

By: James K. Sebenius and Ellen Knebel

This case follows the A case and describes the negotiations and strategic choices of Don Soderquist, who as Chief Operating Officer of Wal-Mart, helped to forge a major partnership with P&G in the 1980s and 1990s. The case chronicles the challenging barriers to success... View Details

Keywords: Negotiation Style; Partners and Partnerships; Leadership; Value Creation; Problems and Challenges; Distribution Channels; Distribution Industry

February 2005 (Revised April 2006)
Case

Richard Grasso and the NYSE, Inc. (A)

By: William W. George and Andrew N. McLean

In 2003, the New York Stock Exchange faces heated controversy over the pay of Chairman Richard Grasso. Traces Grasso's development and his success serving stakeholders while transforming operations at the world's largest exchange. Describes how Grasso's compensation... View Details

Keywords: Financial Markets; Corporate Governance; Executive Compensation; Leadership; Performance; Financial Services Industry; New York (state, US)

April 2002 (Revised October 2002)
Case

The Blair Wealth Project: Antecedents and Prospects

By: Huw Pill and Ingrid Vogel

Discusses the macroeconomic and political situation in the United Kingdom from the end of World War II through 2001. Focuses on the interactions among macroeconomic performance, labor relations, the corporate governance system, and social services. In particular,... View Details

Keywords: Welfare; Corporate Governance; Labor and Management Relations; Government and Politics; Macroeconomics; United Kingdom

November 1991 (Revised January 1995)
Case

Teradyne Japan

By: Michael Y. Yoshino

Describes a parent-subsidiary relationship in the high technology industry. The subsidiary, located in Japan, has been expanding its activities throughout the 1980s in the face of stiff local competition. Examines the dilemma facing corporate and country management as... View Details

Keywords: Relationships; Mergers and Acquisitions; Expansion; Competition; Business or Company Management; Communication; Buildings and Facilities; Business Subsidiaries; Japan

Find at Harvard

15 Apr 2020
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Creating a Fearless Organization With Amy Edmondson

28 Aug 2018
News

Understanding Digital Strategy

23 Feb 2017
News

Black Business Leaders Series: Franklin Leonard, 'Black List' Mastermind

01 Sep 2016
News

Behind Apple’s Success, An Unprecedented Financial Model

14 Apr 2016
News

5 Reasons Good Deals Get Rejected

03 Oct 2023
Research Event

Build the Life You Want: Arthur Brooks and Oprah Winfrey Share Happiness Tips

these are-- it is a school where people come to learn how to be very successful in the material world. Brooks: Yeah. Goldberg: Right? What are you teaching then about happiness if you're telling us in the book that wanting less is one of... View Details

Keywords: by HBS Staff

14 Nov 2023
What Do You Think?

Do We Underestimate the Importance of Generosity in Leadership?

column Do Leaders Learn More From Success or Failure? If memorability is a measure, leaders appear to learn more from failure than from success. Dan Wallace emailed me about a case he remembered in an HBS class about an entrepreneur who... View Details

Keywords: by James Heskett

03 Dec 2007
Research & Ideas

Authenticity over Exaggeration: The New Rule in Advertising

Consumers," HBS professor John Deighton and Leora Kornfeld, research director of Canada's Mobile MUSE Consortium, pinpoint 5 qualities of success in this new world of digital media marketing. In this new reality, it's the consumer who... View Details

Keywords: by Julia Hanna; Publishing; Advertising

January 2024
Case

ECOALF: Fashion for the Future

By: Elizabeth A. Keenan, Diego Aparicio, Carlota Moniz and María José Satrústegui

ECOALF, a Spanish fashion brand and sustainability pioneer, aimed to tackle the industry's challenges of excessive consumption and production. The brand's mission was to create timeless apparel exclusively from recycled and eco-responsible materials, matching the... View Details

March 2012 (Revised February 2013)
Background Note

The Hybrid Vehicle Market

By: Michael W. Toffel and Nazli Z. Uludere Aragon

This note describes the hybrid electic vehicle market, the results of different automaker strategies, and the environmental regulatory issues that can promote or inhibit market growth in the United States. Introduces students to the technologies and regulatory aspects... View Details

Keywords: Competitive Strategy; Environmental Sustainability; Product Development; Information Technology; Governing Rules, Regulations, and Reforms; Auto Industry; Manufacturing Industry; Japan; United States

November 2007 (Revised February 2011)
Case

The Ice King

By: Tom Nicholas and Sandra Nicholas

Provides an opportunity to examine the risk-reward tradeoff and the travails of entrepreneurial venturing in the nascent U.S. economy. Traces the origins and development of Frederic Tudor's Ice Company, a business which developed during the 19th century to hack chunks... View Details

Keywords: Business Startups; Cost vs Benefits; Entrepreneurship; Globalization; Business History; Operations; Risk and Uncertainty; United States

July 1989
Background Note

Learning by the Case Method in Marketing

Introduces learning by the case method, with application to marketing learning. Places case learning in the stream of experiential learning and explains the advantages and disadvantages of experiential learning methods. Turning to case learning specifically, the note... View Details

Keywords: Marketing; Cases; Learning