Publications

SSRN

30 Sep 2021
Blog Post

Driving Social Impact Through Consumer Behavior: Nonprofit to Finance to Retail with Nicole Krantz (MBA 2022)

From a young age, Nicole Krantz (MBA 2022) knew she wanted to make a positive change in the world. The question she has carried with her as she builds her career is how to best combine her interests and... View Details

Keywords: Retail

18 Dec 2014
News

Rebrand Stage Fright to Overcome It

June 2019 (Revised May 2022)
Case

Roger Federer's TEAM8: Launching the Laver Cup

By: Anita Elberse

Roger Federer, widely regarded as the best tennis player in the history of the sport, walked onto the court to thunderous applause during in the second edition of the Laver Cup in September 2018. Named after tennis legend Rod Laver, the Cup pitted many of the greatest... View Details

Keywords: Superstars; Tennis; Tournaments; Entrepreneurship; Sports; Competitive Strategy; Value Creation; Sports Industry

24 Jul 2018
Op-Ed

4 Ways Managers Can Exercise Their 'Agency' to Change the World

must strive to help find solutions. It’s the managers who have learned to exercise their “agency” at every level of a company who will be in the best position to do their job and achieve great things for... View Details

Keywords: by George Serafeim

2010
Working Paper

From Bench to Board: Gender Differences in University Scientists' Participation in Commercial Science

This paper examines gender differences in the participation of university life science faculty in commercial science. Based on theory and field interviews, we develop hypotheses regarding how scientists' productivity, co-authorship networks, and institutional... View Details

Keywords: Business Startups; For-Profit Firms; Gender Characteristics; Higher Education; Entrepreneurship; Governing and Advisory Boards; Science-Based Business; Nonprofit Organizations; Biotechnology Industry

Read Now

May 2002 (Revised September 2002)
Teaching Note

Creating New Services, Module Overview Note TN

By: Frances X. Frei

Taught in Managing Service Operations, an elective course in the Harvard Business School MBA program. Appropriate for any service course or service module within an operations or new product development course that targets MBA or executive education students.... View Details

Keywords: Service Operations; Product Development; Business Education; Product Positioning

February 2008 (Revised May 2011)
Background Note

A Note on Compensation Research

By: Robert G. Eccles, Boris Groysberg and Ann Cullen

This note provides guidelines to consider and reviews the sources available for compensation research. Having an understanding of the “outside option,” that is effectively the average salary being offered for a position in a specific type of firm is an important... View Details

Keywords: Decision Choices and Conditions; Compensation and Benefits; Jobs and Positions; Research

09 Nov 2017
Blog Post

Career Choices for the Class of 2017

at 23%, followed closely by private equity/venture capital at 18% and the technology sector at 16%. We also saw a jump in students accepting positions in leadership development programs View Details

Keywords: All Industries

October 2020 (Revised December 2020)
Case

Investing at Pivotal Ventures

By: Emil N. Siriwardane, Emily R. McComb and Eren Kuzucu

Launched in 2015 by Melinda Gates, co-chair of the Bill & Melinda Gates Foundation, Pivotal Ventures is an investment and incubation company. The company aims to support and promote transformational ideas, people and organizations, and advance social progress for women... View Details

Keywords: Investment; Management; Mission and Purpose; Venture Capital

Kash Rangan is the Malcolm P. McNair Professor of Marketing at the Harvard Business School. Formerly the chairman of the Marketing Department (1998-2002), he is now the co-chairman of the school's Social Enterprise Initiative. He has taught in a wide variety of MBA... View Details

Keywords: advertising; agribusiness; apparel; automobiles; computer; consumer products; e-commerce industry; high technology; industrial goods; marketing industry; pharmaceuticals

29 Jan 2015
Op-Ed

The Fall of Greece

Editor's note. On Sunday, the left-leaning Syriza party and its leader Alexis Tsipra won a decisive national victory in Greece, partly on pledges to reduce current austerity measures and to seek a... View Details

Keywords: by George Serafeim

May 2021 (Revised September 2021)
Case

Accounting for Bitcoin at Tesla

By: Charles C.Y. Wang and Siyu Zhang

On February 8, 2021, Tesla revealed, through its 10-K filing to the Securities and Exchange Commission (SEC), that it had purchased $1.5 billion of Bitcoin, totaling 7.5% of the company’s cash, and that it planned to accept payments in the cryptocurrency soon. These... View Details

Keywords: Bitcoin; Accounting; Currency; Communication Intention and Meaning; Strategy; Investment Portfolio; Emerging Markets; Risk and Uncertainty; Value Creation

31 Mar 2013
News

Study highlights ‘cash for access’ risks

20 Nov 2021
News

Young Wall Streeters Are Pumping Their Bonus Checks into Crypto. Here’s an Inside Look at How They’re Making Trades—And What Their Firms’ Compliance Departments Have to Say about It.

16 May 2013
Working Paper Summaries

Marketplace or Reseller?

Keywords: by Andrei Hagiu & Julian Wright; Retail

May 2015 (Revised May 2017)
Case

Colgate-Palmolive Company: Marketing Anti-Cavity Toothpaste

By: John A. Quelch and Margaret L. Rodriguez

In October 2013, Colgate-Palmolive Company, the world's leading oral care company, was about to launch its new Colgate® Maximum Cavity Protection™ plus Sugar Acid Neutralizer™ toothpaste in Brazil. Oral care category accounted for 46 percent of Colgate's $17.4 billion... View Details

Keywords: New Product Management; Consumer Segmentation; Global Marketing; Corporate Social Responsibility; Healthcare; Sustainability; Health Care and Treatment; Environmental Sustainability; Marketing; Segmentation; Product Development; Product Launch; Corporate Social Responsibility and Impact; Product Positioning; Consumer Products Industry; Brazil; United States