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  • June 2024
  • Supplement

Zeswitz Music (A)

By: Richard S. Ruback and Royce Yudkoff
Pre-Abstract: Instructors should consider the timing of making videos available to students, as they may reveal key case details.
Abstract: In July of 2013, Randy Shayler (HBS, 2012) acquired Zeswitz Music, a musical instrument rental company based in Reading,... View Details
Keywords: Customer Focus and Relationships; Business Strategy; Acquisition; Revenue; Marketing; Music Industry; Retail Industry; Pennsylvania
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  • April 2022
  • Case

Mastercard: Creating a World Beyond Cash

By: Sunil Gupta, Linda A. Hill, Julia Kelley and Emily Tedards
In late 2021, Mastercard CEO Michael Miebach and Chairman and former CEO Ajaypal “Ajay” Banga considered how Mastercard could best position itself for continued success in the years to come. Since Mastercard’s initial public offering in 2006, the company had grown and... View Details
Keywords: Technological Innovation; Leadership; Leading Change; Organizational Culture; Business Strategy; Change; Change Management; Money; Cash; Credit; Financial Institutions; Banks and Banking; Central Banking; Financial Instruments; Credit Cards; Financial Markets; Globalization; Innovation and Invention; Innovation and Management; Innovation Strategy; Leadership Style; Competitive Advantage; Corporate Strategy; Diversification; Information Technology; Financial Services Industry; Financial Services Industry; North and Central America; United States; New York (state, US)
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  • November 2003 (Revised February 2004)
  • Case

Richmond Events

By: Amy C. Edmondson and Kristin Lieb
The managers of British business forum planner, Richmond Events, are struggling to expand their conference offerings into new territories. At the same time, they are trying to decide how product managers, who are critical to event success, should be hired, trained,... View Details
Keywords: Conferences; Innovation and Management; Retention; Selection and Staffing; Conflict Management; Growth and Development Strategy; Product Marketing; Service Industry; United Kingdom; Asia
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    Michael Beer

    MICHAEL BEER

    Mike Beer is the Cahners-Rabb Professor of Business Administration, Emeritus at the Harvard Business School and author Fit to Compete: Why Honest Conversations About Your Company’s... View Details

    • August 2011 (Revised November 2017)
    • Case

    Adaptive Engineering, LLC

    By: Richard S. Ruback and Royce Yudkoff
    The owner and CEO of Adaptive Engineering was facing an important decision: should he focus on rebuilding its core professional services business which had generated significant revenue and cash flow over the past several years, or should he focus on developing and... View Details
    Keywords: Leadership; Growth and Development Strategy; Decision Making; Service Industry; Service Industry
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      James I. Cash

      Professor Cash received a Bachelor of Science degree in Mathematics from Texas Christian University; a Master of Science in Computer Science from Purdue University's Graduate School of Mathematical Sciences; and a Doctor of Philosophy in Management Information... View Details

      Keywords: financial services; financial services; financial services; financial services; financial services; financial services; financial services
      • April 1998 (Revised November 1999)
      • Case

      CitySoft, Inc.

      By: Myra M. Hart, Marco Iansiti, Andrea H. Chermayeff and Diana S. Gardner
      Two entrepreneurs are discussing how to scale-up their new company. They face a variety of issues, ranging from hiring and training to strategy and focus. View Details
      Keywords: Business Startups; Business Strategy; Business Growth and Maturation; Selection and Staffing; Internet; Web Services Industry
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      • 2010
      • Working Paper

      The Unbundling of Advertising Agency Services: An Economic Analysis

      By: Mohammad Arzaghi, Ernst R. Berndt, James C. Davis and Alvin J. Silk
      We address a longstanding puzzle surrounding the unbundling of services occurring over several decades in the U.S. advertising agency industry: What accounts for the shift from bundling to unbundling of services and the slow pace of change? Using Evans and Salinger's... View Details
      Keywords: Advertising; Change; Forecasting and Prediction; Cost; Price; Analytics and Data Science; Surveys; Marketing Strategy; Media; Service Operations; Agency Theory; Mathematical Methods; Advertising Industry; United States
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      • October 2019 (Revised August 2020)
      • Case

      The Predictive Index

      By: Lynda M. Applegate and James Weber
      Mike Zani and Daniel Muzquiz needed to decide next steps to create a new category in the human resources consulting industry and scale their company.
      Zani and Muzquiz, serial entrepreneurs, acquired Predictive Index in 2014. Previously, as clients of the... View Details
      Keywords: Human Resources; Selection and Staffing; Talent and Talent Management; Recruitment; Corporate Entrepreneurship; Venture Capital; Change Management; Disruptive Innovation; Digital Platforms; Growth and Development Strategy; Consulting Industry; Service Industry; United States
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      • March 2024
      • Teaching Note

      Sonder Holdings Inc.: Using Technology to Solve Hospitality's Frictions

      By: John A. Deighton and Leora Kornfeld
      Teaching Note for HBS Case No. 922-039. Digital disruption is challenging the hospitality industry. Traditional hotels face competition from platforms, most visibly Airbnb but also the homeshare divisions of online travel agencies such as Expedia and Booking.com, that... View Details
      Keywords: Digital Platforms; Disruptive Innovation; Competition; Market Participation; Accommodations Industry
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      • 02 Jun 2012
      • News

      Free Exchange: Silicon Sally

      • June 2008
      • Case

      Rackspace Hosting in Late 2000

      By: James L. Heskett and W. Earl Sasser
      The leadership team of Rackspace, faced with accommodation of its service offering and dwindling financial reserves, decides to make customer focus the rallying cry of its new strategy. This short case was designed as the discussion igniter for a series of short video... View Details
      Keywords: Customer Focus and Relationships; Finance; Management Teams; Service Operations; Customer Ownership; Strategy
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      • 06 Feb 2012
      • Research & Ideas

      Kodak: A Parable of American Competitiveness

      American company that filed for bankruptcy protection in January. The company developed the first digital camera in 1975. Yet Kodak was never able to ride the digital wave over the long haul, View Details
      Keywords: by Dina Gerdeman; Manufacturing
      • January 2021
      • Case

      Bespoken Spirits: Disrupting Distilling

      By: Benjamin C. Esty and Daniel Fisher
      On October 7, 2020, Bespoken Spirits publicly announced it had received $2.6 million of seed funding for its “sustainable maturation process,” a process that could produce award-winning whiskeys in just days rather than years using a novel technology and data science. ... View Details
      Keywords: Business Ventures; Business Strategy; Competitive Advantage; Disruption; Entrepreneurship; Environmental Sustainability; Cash Flow; Disruptive Innovation; Innovation Strategy; Brands and Branding; Business Model; Consumer Products Industry; Food and Beverage Industry; Service Industry; United States; California
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        Michael W. Toffel

        Professor Toffel is the Senator John Heinz Professor of Environmental Management. His research examines how companies are addressing climate change (especially decarbonization) and other environmental and working condition issues in their operations and supply... View Details

        • 17 Dec 2007
        • Research & Ideas

        The Rise of Medical Tourism

        case with professor Felix Oberholzer-Gee and Carin-Isabel Knoop, executive director of the HBS Global Research Group. The medical services industry hasn't been global historically but is becoming so now,... View Details
        Keywords: by Martha Lagace; Health; Medical Devices & Supplies
        • January 2024 (Revised October 2024)
        • Case

        DO & CO: Crafting Luxury in the Fast Lane (A)

        By: Juan Alcácer, Esel Cekin, Michael Lee and Noah Roberson
        In July 2023, Attila Dogudan, the chairman of DO & CO, a renowned international catering firm, found himself in a deep conversation with his two sons about a potential new venture: catering for the Las Vegas Grand Prix, a significant step beyond their 31-year history... View Details
        Keywords: Decision Choices and Conditions; Health Pandemics; Opportunities; Corporate Strategy; Luxury; Food and Beverage Industry; Las Vegas
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        • March 2023
        • Teaching Note

        VideaHealth: Building the AI Factory

        By: Karim R. Lakhani
        Teaching Note for HBS Case No. 621-021. The case “VideaHealth: Building the AI Factory” examines the creation of dental startup VideaHealth (Videa) and the development of its artificial intelligence (AI)-led business strategy through the eyes of founder and CEO Florian... View Details
        Keywords: AI and Machine Learning; Applications and Software; Business Model; Marketing Strategy; Product Development; Health Industry; Technology Industry
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          Ranjay Gulati

          Ranjay Gulati is the Paul R. Lawrence MBA Class of 1942 Professor of Business Administration and the former Unit Head of the Organizational Behavior Unit at Harvard Business School. He is an expert on leadership, strategy, and organizational issues... View Details

          Keywords: financial services; financial services; financial services; financial services; financial services; financial services; financial services; financial services
          • August 2013
          • Article

          Customer-Driven Misconduct: How Competition Corrupts Business Practices

          By: Victor Manuel Bennett, Lamar Pierce, Jason A. Snyder and Michael W. Toffel
          Competition among firms yields many benefits but can also encourage firms to engage in corrupt or unethical activities. We argue that competition can lead organizations to provide services that customers demand but that violate government regulations, especially when... View Details
          Keywords: Competition; Crime and Corruption; Management Practices and Processes; Ethics; Consumer Behavior; Customer Satisfaction; Service Industry; Service Industry
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