Publications

Fast Answer

Identifiers in Business Information Databases

Securities Identification Procedures. A company’s CUSIP changes infrequently and CUSIPs are never reused. CUSIPs are used to identify securities in the USA and Canada. CUSIPS are 9 digits. The first 6 digits... View Details

23 Mar 2022
Blog Post

Learning Curve: The Brother-and-Sister Team Behind a New Edtech Nonprofit

approximately 150 million children ages 3 to 8, making it an ideal partner for working at scale. Rocket develops and delivers digital training materials focused specifically on boosting the skills of this group of public-sector educators.... View Details

06 Oct 2020
Sharpening Your Skills

18 Tips Managers Can Use to Lead Through COVID's Rising Waters

software deployments, and new coordinated routines across teams. The best can use this as an opportunity to experiment and learn where technology can deliver service or enable more flexible work arrangements. To learn more, read Are View Details

Keywords: by Sean Silverthorne

January 2010 (Revised April 2011)
Case

Google Inc.

By: Benjamin Edelman and Thomas R. Eisenmann

Describes Google's history, business model, governance structure, corporate culture, and processes for managing innovation. Reviews Google's recent strategic initiatives and the threats they pose to Yahoo, Microsoft, and others. Asks what Google should do next. One... View Details

Keywords: Digital Marketing; Business Model; Growth and Development Strategy; Network Effects; Mission and Purpose; Expansion; Internet and the Web; Information Technology Industry

July – August 2008
Article

Should You Invest in the Long Tail?

By: Anita Elberse

The blockbuster strategy is a time-honored approach, particularly in media and entertainment. When space is limited on store shelves and in traditional distribution channels, producers tend to focus on a few likely best sellers, hoping that one or two big hits will... View Details

Keywords: Demand and Consumers; Distribution Channels; Sales; Marketing Strategy; Online Technology; Motion Pictures and Video Industry; Music Industry; Retail Industry

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13 Mar 2019
HBS Seminar

Abhishek Nagaraj, University of California Berkeley Haas School of Business

Web

Business Insights Blog | HBS Online

Filter Results Arrow Down Arrow Up Topics Topics Accounting Analytics Business Essentials Business in Society Career Development Communication Community ConneXt Decision-Making Digital Transformation Earning Your MBA Entrepreneurship &... View Details

March 2021
Case

VideaHealth: Building the AI Factory

By: Karim R. Lakhani and Amy Klopfenstein

Florian Hillen, co-founder and CEO of VideaHealth, a startup that used artificial intelligence (AI) to detect dental conditions on x-rays, spent the early years of his company laying the groundwork for an AI factory. A process for quickly building and iterating on new... View Details

Keywords: Artificial Intelligence; Innovation and Invention; Disruptive Innovation; Technological Innovation; Information Technology; Applications and Software; Technology Adoption; Digital Platforms; Entrepreneurship; AI and Machine Learning; Technology Industry; Medical Devices and Supplies Industry; North and Central America; United States; Massachusetts; Cambridge

13 Jun 2019
Blog Post

Expanding My Worldview Through FIELD Global Immersion

exams wrapped up in May my classmates and I flew to 12 different cities around the world for our FGI capstone projects. My destination city was Seoul and my Global Partner (GP) was a 25-person start-up on its way to a billion-dollar valuation. The firm leverages View Details

Web

Certificates, Credentials, & Credits | HBS Online

Certificate of Completion Certificate of Specialization CLIMB Digital Credential CORe Credits Enroll Now Certificate of Completion All paid HBS Online courses , with the exception of credential programs CORe and CLIMB , grant a... View Details

2024
Case

EPCorp: Convincing the C-Suite

By: Jacob M. Cook

In EPCorp: Convincing the C-Suite, Shivani Bahl is attempting to sell EPCorp's CEO, Debbie Sullivan, on her ideas for not only a new website upgrade but also a more expansive vision on how data and Generative AI can be used to grow the company. Debbie is understandably... View Details

Keywords: AI and Machine Learning; E-commerce; Growth and Development Strategy

November 2020
Article

Disrupting the Disruptors or Enhancing Them? How Blockchain Re‐Shapes Two‐Sided Platforms

By: Daniel Trabucchi, Antonella Moretto, Tommaso Buganza and Alan MacCormack

The importance of platform‐based businesses in the modern economy is growing continuously and becoming increasingly relevant. Specifically, the deployment of digital technologies has enhanced the applicability of two‐sided business models, enabling companies to act not... View Details

Keywords: Blockchain; Two-Sided Platforms; Business Model; Innovation and Invention; Technological Innovation

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September 2017 (Revised November 2018)
Case

Marriott International: The Next 90 Years

By: Chiara Farronato and Gary Pisano

The case examines how Marriott should respond to the potential threats from new home-sharing platforms and the rise of online travel agencies. In 2017 Marriott was the largest hotel chain, with more than one million rooms and 7% of worldwide room supply. In the... View Details