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Show Results For
- All HBS Web
(356)
- People (2)
- News (113)
- Research (174)
- Events (4)
- Multimedia (2)
- Faculty Publications (73)
- 24 Apr 2013
- Research & Ideas
Who Sets Your Benchmarks?
in the Midwest, and my mother was a real estate agent who took on other work as money needs arose. They both hoped that I wouldn't have to deal with the financial stresses they had faced. They wanted me to have a nest egg. They hoped I would achieve professional... View Details
- 23 Mar 2003
- Research & Ideas
AIDS in Africa—What’s the Solution?
On a continent with many challenges to development, no issue is more pressing in Africa than the heavy toll of the AIDS epidemic. In addition to the staggering costs in terms of social upheaval and human suffering, AIDS cuts down workers... View Details
Keywords: by Julie Jette
- 01 Jun 2009
- News
From Beats to Tweets
MC Hammer, the 1990s rapper known to his mother as Stanley K. Burrell, visited HBSin February in his latest incarnation: expert on social-media sites, music, and business. According to the Harvard Crimson, Burrell noted that social View Details
- Web
Marketing AI Guidelines | About
Marketing AI Guidelines Context Artificial Intelligence (AI) is having a significant impact on the marketing discipline in several areas including content creation, image generation/modification, chatbots, marketing automation, personalization, predictive analysis,... View Details
- 03 Mar 2016
- News
3-Minute Briefing: Pamela Meyer (MBA 1986)
being paranoid. But the costs of deception are high. It pays to develop a close team of colleagues you absolutely trust and would go to war with. A complicated stew in our culture is creating a deception epidemic. Social View Details
Keywords: Julia Hanna
- 26 Oct 2017
- Research Event
In an Era of 'Fake News,' What is the Future of Advertising and Publishing?
at Harvard Business School, and the Shorenstein Center on Media, Politics and Public Policy at the Harvard Kennedy School. The question central to the conference was posed midway through the first panel, View Details
- 01 Sep 2010
- News
Dare to be Different
nonfiction, lots of different genres — which means that I always have lots of strange stuff in my brain. You reflect on the Web as a marketing channel, including the interesting observation that in the broadcast media, people are used to... View Details
- 22 Jul 2024
- News
Viral Marketing’s Early Muse
Illustration by John Weber In 2008, Canadian musician Dave Carroll saw United Airlines employees manhandling his $3,500 Taylor guitar on the tarmac in Chicago. When he arrived at his destination, the guitar was in pieces. Carroll contacted United customer service... View Details
- 10 Jan 2018
- Research & Ideas
Working for a Shamed Company Can Hurt Your Future Compensation
it’s important that they be transparent about their past history and not try to hide anything—which in itself can raise alarm bells. “Everyone does checks and looks at what’s available on social media, so... View Details
- 01 Sep 2017
- News
In My Humble Opinion: Career Peak
sponsored adventure athlete—she currently works with Adidas Terrex and PowerBar—Stroeer’s office is the outdoors, and her assignments, all documented on social media, take her from Aspen, where she ran a... View Details
Keywords: April White
- 18 Apr 2019
- Blog Post
Evolution in Entertainment: A Recap of the 2019 Entertainment & Media Conference
and over 30 speakers who are at the frontiers of change in entertainment. Hosted by HBS’s Entertainment & Media Club, the conference each year brings industry leaders to campus to share their experiences and insights from the film, television, digital, View Details
Keywords: Entertainment / Media / Sports
- 01 Dec 2017
- News
Flight Path
watched his first drone race in 2015 behind a Home Depot on Long Island, the underground phenomenon had been going on for at least a few years, driven by message boards, social media, and enthusiastic... View Details
Keywords: Julia Hanna
- 21 Mar 2018
- Blog Post
Telling Your Story: How to Create a Powerful Personal Digital Brand
to amplify our personalities through digital media, the opportunities for personal branding have both grown more numerous – and more intimidating. Grinshpun draws upon her experience mentoring executives, MBA alumni, and students to offer... View Details
- 20 Mar 2013
- Research & Ideas
How CEOs Sustain Higher-Ambition Goals
company is concerned with more than making money. Mark Bertolini, chairman, CEO, and president of health insurer Aetna, pointed to his own experience in social media, recalling a note he received from a... View Details
Keywords: by Dina Gerdeman
- 01 Dec 2015
- News
Faculty Q&A: The Price Is Right
complex emotionally, cognitively, and socially for people. I first encountered PWYW at New York’s Metropolitan Museum of Art. Then I discovered that Radiohead had released its In Rainbows album using a PWYW model. Now it’s used by digital... View Details
Keywords: Julia Hanna
- Web
Strategy and Technology - Course Catalog
of governing technology-intensive firms? And how can they build and sustain value in emerging technologies? Industries covered range widely, including Generative AI, esports, autonomous vehicles, collaboration tools, cybersecurity, cloud services, e-commerce, View Details
- 04 Sep 2019
- News
A Wide Screen Approach
some vocal support on social media, has led to a change in how they position their women wrestlers. The WWE has put its female Superstars, formerly named “Divas,” on par with the male performers—meaning more... View Details
- 26 Jan 2017
- News
Finding a Path out of Poverty
insurance house Momentum in Johannesburg, Magwegwe can often be heard on CNBC Africa and other local and national media, offering advice on financial matters, from simply saving more money to planning and sticking to a budget. Helping... View Details
Keywords: Margie Kelley
- 08 Nov 2016
- Blog Post
Alumni: Where Are They Now? Featuring: Phil Strazzulla
amazing content about working at their business that lives on career pages, social media, etc. And, because we're data geeks, we've built some really interesting analytics on the back end. I spend most of my... View Details
Keywords: Technology
- 01 Mar 2017
- News
Research Brief: Lost in Translation
English-speaking investor bases. For Yu, the lesson is obvious: Crystal clear communication is essential for CEOs and other leaders who are talking with their investors. “So much communication is becoming real-time these days, thanks to View Details
Keywords: Erin Peterson