marketing - Publications - Faculty & Research

19 May 2020
News

U.S. Equity Markets Stubbornly Ignore the Doom Everywhere

26 Nov 2019
News

Predicting Financial Market Bubbles and Crises in Real-time

Source: Greenwood Source: Greenwood Professor Robin Greenwood notes that faculty members across Harvard have long been exploring the behavioral perspective on financial market bubbles and financial crises. Five years ago, a group formed... View Details

Keywords: Securities, Commodities, and Other Financial Investments; Finance

24 Apr 2014
News

Studying how society shapes market practices, government policies

Harvard Business School Professor Matt Weinzierl talks about his research into the ways market practices and government policies are shaped by society. (Published April 2014) View Details

05 Oct 2014
News

SEC’s new rules give US money market funds a floating feeling

19 Nov 2015
News

A Hard Sell: Bringing Cultured Beef to Market

17 Jun 2016
News

Companies Need to Start Marketing Safety to Customers

29 Jul 2013
News

Opening New Markets for Black South African Winemakers

wine-making. But apartheid had prevented them from owning land or gaining access to capital. Wine had become a $3 billion export industry for South Africa, but just 2 percent of the market was held by black South Africans, who comprise 85... View Details

Keywords: wine; wine making; wine importing; Food Manufacturing; Manufacturing; Food and Beverage Stores; Retail Trade

14 Mar 2025
News

A Free Marketing Tool That Actually Works: Smiling

01 May 2015
News

A Flood of Picassos Threatens to Water Down the Art Market

05 Dec 2023
News

What Founders Get Wrong about Sales and Marketing

06 Jun 2017
News

Is the Real Estate Market Going to Collapse?

startups need office space!) From the interview: LAT: Experience teaches us that the real estate market is cyclical, and we’ve been on the upswing for years now. Is it time for a downturn? Sultentic: We expect the economy will sustain... View Details