Publications

January 2002
Article

Putting Patents in Context: Exploring Knowledge Transfer from MIT

By: Ajay Agrawal and Rebecca M. Henderson

Keywords: Patents; Knowledge Sharing

June 2011 (Revised May 2012)
Case

Nestlé SA: Nutrition, Health and Wellness Strategy

By: Rebecca M. Henderson and Ryan Johnson

In 1997 Nestlé committed to a strategic vision of becoming the leading nutrition, health and wellness (NHW) company in the world. Over the next 13 years, the NHW strategy guided strategic decisions and choices at Nestlé including merger and acquisition choices,... View Details

Keywords: Nutrition; Health; Growth and Development Strategy; Decision Choices and Conditions; Goals and Objectives; Value Creation; Food and Beverage Industry

fall 2000
Article

Putting Patents in Context: Exploring Knowledge Transfer from MIT

By: Rebecca M. Henderson and Ajay Agrawal

Keywords: Patents; Knowledge Sharing

Article

Inertia and Incentives: Bridging Organizational Economics and Organizational Competence

By: Rebecca M. Henderson and Sarah Kaplan

Keywords: Motivation and Incentives; Economics; Competency and Skills

Article

Platform Owner Entry and Innovation in Complementary Markets: Evidence from Intel

By: Annabelle Gawer and Rebecca M. Henderson

Keywords: Ownership; Innovation and Invention; Markets; Technology; Computer Industry

01 Sep 2011
News

The Business and Environment Initiative at HBS

Issue Focus: Business and the Environment Reinhardt and Henderson: On Shad Hall’s green roof. Issue Focus The City Solution Water for Life Green Day Related Links Visit the Business and Environment Initiative The City Solution Established in 2010 and headed View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services

01 Dec 2022
News

Educating, Connecting, and Mobilizing Around Climate Change

who are examining a wide range of climate- and sustainability-related topics. Contributing to this body of knowledge will be the work generated by the BiGS Climate Fellows, who will collaborate with the BEI next year. Additionally, BiGS... View Details

Keywords: Jennifer Gillespie

January 2013 (Revised September 2013)
Case

Xylem: Let's Solve Water

By: Rebecca M. Henderson and James Weber

June 2011 (Revised May 2012)
Case

Procter & Gamble: Marketing Capabilities

By: Rebecca M. Henderson and Ryan Johnson

P&G had become known and recognized as a marketing machine. It was the largest advertiser in the world, with 2010 spending of $8.68 billion. From the company's early exploitation of broadcast media (radio and television) for its soap products to more recent experiments... View Details

Keywords: Advertising; Change Management; Globalized Markets and Industries; Innovation Strategy; Brands and Branding; Marketing Communications; Expansion; Consumer Products Industry

1996
Chapter

The Determinants of Research Productivity in Ethical Drug Discovery

By: Rebecca M. Henderson and Ian Cockburn

Keywords: Ethics; Health Testing and Trials; Research and Development; Performance Productivity; Pharmaceutical Industry

Article

The Interactions of Organizational and Competitive Influences on Strategy and Performance

By: Rebecca M. Henderson and Will Mitchell

Keywords: Organizations; Competition; Strategy; Performance

Article

Scale and Scope in Drug Development: Unpacking the Advantages of Size in Pharmaceutical Research

By: Rebecca M. Henderson and Iain Cockburn

Keywords: Research and Development; Health; Size

spring 1996
Article

Scale, Scope and Spillovers: The Determinants of Research Productifity in Drug Discovery

By: Rebecca M. Henderson and Ian Cockburn

Keywords: Research; Product; Health

April 2003 (Revised February 2004)
Case

Kodak (A)

By: Giovanni M. Gavetti, Rebecca Henderson and Simona Giorgi

The introduction of digital imaging in the late 1980s had a disruptive effect on Kodak's traditional business model. Examines Kodak's strategic efforts and challenges as the photography industry evolves. After discussing Kodak's history and its past strategic moves in... View Details

Keywords: History; Business Model; Leadership; Disruption; Industry Growth; Business Strategy; Consumer Products Industry

20 Dec 2016
Research & Ideas

The 10 Most Popular 'Cold Call' Podcasts

the consumer. Professor Forest Reinhardt explains how a big, sophisticated company used small details, from trucking routes to the color of refrigerators, to put its commitment to the environment to work on its behalf. Wal-Mart: Changing the World for Better or... View Details

Keywords: Re: Multiple Faculty

24 Sep 2014
News

We Don't Have to Ditch Capitalism to Fight Climate Change

Keywords: climate change; capitalism; carbon tax; subsidies; alternative energy

December 2019 (Revised January 2021)
Supplement

The Leveraged Buyout of TXU: (B) Energy Future Holdings

By: Trevor Fetter, Erik Snowberg and Rebecca M. Henderson

This case is designed to support a lively discussion about the relative merits of shareholder vs. stakeholder perspectives in the context of a company that provides a vital public service that has important environmental implications. The 2007 purchase of TXU, the... View Details

Keywords: Leveraged Buyouts; Transformation; Insolvency and Bankruptcy; Environmental Sustainability; Business and Shareholder Relations; Business and Stakeholder Relations; Energy Generation; Utilities Industry; Energy Industry; Texas