Publications

Teaching Note for (9-800-295) and (9-803-071). View Details

Keywords: Information Technology Industry; Arizona

July 2001 (Revised December 2001)
Case

American Express Interactive

Follows the protagonist, Sonia Sharpe, as she and her American Express Interactive Team attempt to develop and market an interactive, on-line, corporate travel service in a highly competitive environment. Looks at the possible resources and partnerships a company needs... View Details

Keywords: Corporate Entrepreneurship; Partners and Partnerships; Growth and Development Strategy; Competitive Strategy; Marketing Strategy; Product Positioning; Applications and Software; Technological Innovation; Global Strategy; Expansion; Information Technology; Vertical Integration; Financial Services Industry; Travel Industry

June 2000
Teaching Note

Crafting E-Business Models: Facilitation Guide

April 1987 (Revised January 1988)
Background Note

Managing Information Technology: IT Organization and Leadership

Keywords: Information Technology; Management; Infrastructure; Leadership

1997
Working Paper

Electronic Commerce and the Internet: Looking Back as We Look Ahead

Awards

Women Presidents Organization Lifetime Achievement Award

Recipient of the 2019 Lifetime Achievement Award from the Women Presidents Organization. View Details

December 2007 (Revised January 2008)
Case

Transforming Arizona's Health Care System: Developing and Implementing the Health-e Connection Roadmap

By: Lynda M. Applegate, Ajay Vinze, T.S. Raghu and Minu Ipe

Addresses the issues of leadership and change management in the process of transforming an industry through an innovative public-private partnership approach to policy making. In 2005, the Governor of Arizona issued an Executive Order to create a roadmap for the state... View Details

Keywords: Change Management; Transformation; Private Sector; Public Sector; Health Care and Treatment; Service Delivery; Partners and Partnerships; Information Technology; Health Industry; Service Industry

21 Jun 2011
First Look

First Look: June 21

oneself is also a purely positive proposition (that says nothing about what that commitment should be other than it be bigger than oneself). Download the paper: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1850544 Cases & Course Materials Online Research... View Details

Keywords: Sean Silverthorne

December 2011 (Revised May 2014)
Case

ReSource Pro

By: Lynda M. Applegate, William R. Kerr, Elisabeth Koll and David Lane

Matt Bruno, founder and general manager of ReSource Pro, left his job working for a New York City-based insurance program shortly after the World Trade Center bombing and arrived in China. Initially he planned to teach English, but soon the entrepreneurial spirit of... View Details

Keywords: Geographic Location; Talent and Talent Management; Corporate Entrepreneurship; Cross-Cultural and Cross-Border Issues; Insurance Industry; Service Industry; China

Other Article

#HerImpact: Leading the Innovation Lifecycle

This blog post describes how entrepreneurs can scale their leadership and organization as they scale their business. View Details

Keywords: Innovation ＆ Entrepreneurship; Life-cycle; Innovation and Management; Entrepreneurship; Beauty and Cosmetics Industry; United States

Read Now

December 2017 (Revised June 2018)
Case

TelePizza (Abridged)

Describes TelePizza, Spain's leading chain of pizza restaurants and delivery services. TelePizza has experienced rapid growth to 500 stores since its creation in 1987. The company went public on the Spanish stock market in late 1996. Franchising has played an important... View Details

Keywords: Growth and Development Strategy; Franchise Ownership; Expansion; Global Range

September 1995
Supplement

Chemical Bank Lotus Notes Demonstration Software: Macintosh Version

Keywords: Applications and Software; Digital Platforms; Banking Industry

September 1995
Supplement

Chemical Bank Lotus Notes Demonstration Software: Windows Version

Keywords: Applications and Software; Digital Platforms; Banking Industry

December 1995
Teaching Note

Laura Ashley Series TN

Keywords: Brands and Branding; Fashion Industry

November 1995
Teaching Note

Rattling SABRE: New Ways to Compete on Information TN

Teaching Note for Harvard Business Review article (90307). View Details

Keywords: Information Technology; Management Analysis, Tools, and Techniques; Competitive Advantage; Technological Innovation

August 1995 (Revised November 2000)
Background Note

Designing and Managing the Information Age Organization

Managers and management theorists spent the majority of this century building and perfecting the hierarchy; however, if we believe the press, they now appear to be engaged in destroying it. While many proclaim the dawning of the "Information Age" organization and the... View Details

Keywords: Design; Management; Organizations; Information Technology