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Show Results For
- All HBS Web
(10,436)
- People (26)
- News (1,878)
- Research (6,688)
- Events (48)
- Multimedia (96)
- Faculty Publications (4,838)
- Program
Creating Brand Value
nurture relationships and create value for both consumers and your business. Key Benefits Through real-life examples of how B2C companies and... View Details
- Article
Valuing Customers
By: Sunil Gupta, Donald R. Lehmann and Jennifer A. Stuart
Gupta, Sunil, Donald R. Lehmann, and Jennifer A. Stuart. "Valuing Customers." Journal of Marketing Research (JMR) 41, no. 1 (February 2004): 7–18. (Winner of the 2009 William F. O'Dell award from the Journal of Marketing Research.)
- 2021
- Working Paper
The Value of Data and Its Impact on Competition
By: Marco Iansiti
Common regulatory perspective on the relationship between data, value, and competition in online platforms has increasingly centered on the volume of data accumulated by incumbent firms. This view posits the existence of "data network effects," where more data leads to... View Details
Keywords: Online Platforms; Data Network Effects; Analytics and Data Science; Value; Competition; Digital Platforms
Iansiti, Marco. "The Value of Data and Its Impact on Competition." Harvard Business School Working Paper, No. 22-002, July 2021.
- 14 Feb 2017
- Working Paper Summaries
Capturing Value from IP in a Global Environment
- September 2024
- Exercise
Assessing the Value of Unifying and De-Duplicating Customer Data
By: Elie Ofek and Hema Yoganarasimhan
This exercise provides an opportunity for students to gain hands on experience with assessing the value of unifying various customer databases that a firm may have (e.g., across the different brands it markets) and of properly identifying customers to avoid duplication... View Details
Keywords: Customer Relationship Management; Measurement and Metrics; Analytics and Data Science; Value
Ofek, Elie, and Hema Yoganarasimhan. "Assessing the Value of Unifying and De-Duplicating Customer Data." Harvard Business School Exercise 525-023, September 2024.
- Mar 08 2023
- Testimonial
A Value Proposition for You and Your Company
- Article
Confronting Failure: Antecedents and Consequences of Shared Beliefs About Failure in Organizational Work Groups
By: M. Cannon and A. Edmondson
Cannon, M., and A. Edmondson. "Confronting Failure: Antecedents and Consequences of Shared Beliefs About Failure in Organizational Work Groups." Special Issue on Shared Cognition. Journal of Organizational Behavior 22, no. 2 (March 2001).
- November 2020
- Teaching Note
Valuing Celgene's CVR
By: Benjamin C. Esty and Daniel Fisher
Teaching Note for HBS Case No. 221-031. When Bristol-Myers Squibb (BMS) acquired Celgene Corporation in November 2019, Celgene shareholders received cash, BMS stock, and a contingent value right (CVRs) that would pay $9 if the U.S. Food and Drug Administration (FDA)... View Details
- Web
The Value Chain - Institute For Strategy And Competitiveness
Value Chain Developed by Michael Porter and used throughout the world for nearly 30 years, the value chain is a powerful tool for disaggregating a company into its... View Details
- March 2014
- Technical Note
Drivers of Value Capture
This note introduces a framework for analyzing value capture (through bargaining and pricing) and bargaining advantage (or value capture advantage), i.e., a firm's (superior) ability to capture a share from the value it helps create. View Details
Van den Steen, Eric. "Drivers of Value Capture." Harvard Business School Technical Note 714-488, March 2014.
- April 1997
- Background Note
Note on Value Drivers
By: Benjamin C. Esty
Presents a framework for analyzing strategic decisions. Takes as given the practice of value-based management whereby managers use value as a primary criterion when making financial, strategic, or investment decisions. Through a simple valuation model, it shows how... View Details
Keywords: Decisions; Equity; Financial Strategy; Investment; Profit; Framework; Growth Management; Value Creation
Esty, Benjamin C. "Note on Value Drivers." Harvard Business School Background Note 297-082, April 1997.
- 28 Nov 2016
- Research & Ideas
Challenging the Belief that Liability Laws Kill Medical Device Innovation
Doctors are afraid of getting sued. According to some accounts, 75 percent of them perform more tests and procedures than necessary to avoid potential lawsuits over medical malpractice. The phenomenon of “defensive medicine” has been... View Details
- Web
Unique Value Proposition - Institute For Strategy And Competitiveness
demand side of the business. Strategy is fundamentally integrative, bringing the demand and supply sides together. Defining the Value Proposition: Three Essential Questions Which customers are you going to... View Details
- 7 Mar 2012
- Other Presentation
Strategy and the New Competitive Advantage: Creating Shared Value
Strategy and Creating Shared Value Presentation at Ford Canada Top 100 event View Details
Porter, Michael E. "Strategy and the New Competitive Advantage: Creating Shared Value." Ford Canada Top 100 Event, Boston, MA, March 7, 2012.
- April 2017
- Supplement
Community Values and Learning Culture Agreement Supplement
By: Amy C. Edmondson
- March 2014
- Technical Note
Drivers of Value Creation
This note introduces a concise but comprehensive framework for analyzing value creation and value creation advantage, i.e., a firm's superior ability to increase the spread (or gap) between its offering's customer value (or WTP) and supplier cost (or WTS). (While the... View Details
Van den Steen, Eric. "Drivers of Value Creation." Harvard Business School Technical Note 714-487, March 2014.
- January 2001
- Case
Valuing Project Achieve
By: Mihir A. Desai and Kathleen Luchs
Project Achieve is a start-up providing information management solutions for schools. Its founders see a need for software both to manage the volumes of information necessary to administer a school and to connect parents, teachers, and students in a more effective way.... View Details
Keywords: Business Startups; Valuation; Venture Capital; Cost of Capital; Cash Flow; Forecasting and Prediction
Desai, Mihir A., and Kathleen Luchs. "Valuing Project Achieve." Harvard Business School Case 201-080, January 2001.
- September 1977
- Article
A Note on Values and Multilinear Extensions
By: A. E. Roth
Keywords: Value
Roth, A. E. "A Note on Values and Multilinear Extensions." Naval Research Logistics Quarterly 24 (September 1977): 517–520.
- 2000
- Chapter
Value Maximization and the Corporate Objective Function
By: Michael Jensen
Keywords: Value Creation
Jensen, Michael. "Value Maximization and the Corporate Objective Function." In Breaking the Code of Change, edited by Michael Beer and Nitin Nohria. Boston: Harvard Business School Press, 2000. (Forthcoming in Management Revolution: The Legacy of the Market for Corporate Control, Harvard University Press. Reprinted in Business Ethics Quarterly, v 12, No 1, 2001, & European Financial Management, v.7, no.3, September 2001.)
- 2004
- Article
Valuing Customers
By: Sunil Gupta, Donald R. Lehmann and Jennifer A. Stuart
Gupta, Sunil, Donald R. Lehmann, and Jennifer A. Stuart. "Valuing Customers." Recherche et Applications en Marketing 19, no. 2 (2004).