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- All HBS Web (403)
- Faculty Publications (62)
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Scrapbooks & Collectibles- The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: Scrapbooks & Collectibles National Markets Advertising Products View Details
- 01 Mar 2012
- News
Learning to Speak the Language of Business
including travel, banking, telecommunications, and credit card services. Not satisfied with dominating Japan’s e-commerce landscape, Mikitani believes the company’s future lies in taking its online expertise global. Since 2008, Rakuten... View Details
- Web
The Art of American Advertising: 1865 - 1910
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 National Markets Advertising Products View Details
- 16 Feb 2016
- First Look
February 16, 2016
forthcoming Journal of Financial Economics Who Neglects Risk? Investor Experience and the Credit Boom By: Chernenko, Sergey, Samuel Gregory Hanson, and Adi Sunderam Abstract—Many have argued that overoptimistic thinking on the part of... View Details
Keywords: Sean Silverthorne
- Web
Collection Highlights | Baker Library
Collection Highlights R.G. Dun & Co. Credit Report Volumes Credit reports created by America's first commercial reporting agency. This collection is an invaluable resource for understanding the business,... View Details
- Web
The Art of "Posting" - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: The Art of “Posting” National Markets Advertising Products View Details
- Web
Post-war PR Campaigns Reaching Wide Audiences | Baker Library | Bloomberg Center | Harvard Business School
the Corporate Image Gary Works Photograph Album Resources Research Links Films & TV Bibliography From the Director Site Credits Special Collections Search Exhibition Introduction The Founding of U.S. Steel and the Power of Public Opinion... View Details
- Web
IFC: Cape Town; Africa Rising - Course Catalog
HBS Course Catalog IFC: Cape Town; Africa Rising Course Number 6057 Senior Lecturer Hakeem I. Belo-Osagie January; J; 3.0 credits Fall On-Campus Course Sessions: September 25, October 9, October 23, November 6, November 20 from... View Details
- 22 Aug 2012
- Research & Ideas
Advertising: It’s Not ‘Mad Men’ Anymore
clients' campaigns. This practice was institutionalized by an arrangement known as the "recognition system" between agencies and publishers, and administered by a set of trade associations. Among other things, the system supported... View Details
- Person Page
Read excerpts from DENIAL
The Edifice Complex: Denial at Sears
Book Excerpt: Denial at Sears (BusinessWeek.com, February 26, 2010)
From Denial: Why Business... View Details
- 10 Jul 2018
- First Look
New Research and Ideas, July 10, 2018
investors execute similar trades through the same broker, allowing them to capture returns that are twice as large as their normal trading performance. Similarly, we show that the clients of the broker... View Details
Keywords: Dina Gerdeman
- 14 Aug 2007
- First Look
First Look: August 14, 2007
useful for assessing vulnerability, policy analysis, sovereign credit risk analysis, and design of sovereign risk mitigation and control strategies. Applications for investors in three areas are discussed. First, CCA provides a new... View Details
Keywords: Martha Lagace
- 01 Oct 1997
- News
William K.L. Fung
told my father that I didn't want to be in a family company," says Fung with a chuckle. The elder Fung challenged his son to use his HBS skills to breathe new life into the trading company, founded by Fung's grandfather in Canton, China,... View Details
Keywords: Alejandro Reyes
- Web
Bibliography - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising 1865 - 1910 Research Links Bibliography Site View Details
- 01 Jun 2014
- News
Ask the Expert: Braving an Insecure New World
Are limits or balance possible? Clemens Aichholzer (MBA 2003), London, England Additional Reading Scott Howe (MBA 1994) is making Big Data–driven marketing more transparent We've been trading privacy for convenience for a long time—from... View Details
- Web
A Marketing Revolution - The Art of American Advertising
Education Alumni Baker Library Historical Collections Visual Resources More Exhibits Exhibition Gallery Research Links Site Credits The Art of American Advertising: A Marketing Revolution National Markets Advertising Products View Details
- 06 Apr 2010
- First Look
First Look: April 6
Case 210-056 This two-page case demonstrates how to unbundle the cost of credit extensions from product prices by observing the price of a credit default swap. It also explores how View Details
Keywords: Martha Lagace
- Web
Negotiation and Diplomacy - Course Catalog
HBS Course Catalog Negotiation and Diplomacy Course Number 2218 Professor James Sebenius Spring; Q3Q4; 3.0 credits Co-taught with Professor Nicholas Burns, Harvard Kennedy School What can we learn from studying highly skilled negotiators... View Details
- 22 Jul 2008
- First Look
First Look: July 22, 2008
Working PapersFixing Market Failures or Fixing Elections? Agricultural Credit in India Authors:Shawn A. Cole Abstract This paper integrates theories of political budget cycles with theories of tactical electoral redistribution to test... View Details
Keywords: Martha Lagace
- 09 Nov 2010
- First Look
First Look: November 9, 2010
PublicationsDid Increased Competition Affect Credit Ratings? Authors:Bo Becker and Todd Milbourn Publication:Journal of Financial Economics (forthcoming) Abstract The credit rating industry has... View Details
Keywords: Sean Silverthorne