Successful Brands - Publications - Faculty & Research

18 Aug 2021
News

Alumni on the Black Lives Matter Movement

initiative will feature songs that “echo the need for change but offer up the approach of love and unity as means to creating a better world.” DeShay also recently led a successful effort in his hometown of Bastrop, Texas, to remove... View Details

01 Jun 1996
News

Class Acts

on the enormous success of the event, last summer the Dean's Office invited Dobron to work full-time to refine and implement suggestions for improving campus life that were generated during the case discussions. "Our efforts were mainly... View Details

01 Jun 2006
News

India Arrives

world’s fastest-growing free market democracy” read posters and banners all around the Swiss resort, while Indian success stories such as Infosys Technologies were the talk of movers and shakers at swank soirees. The spotlight continued... View Details

Keywords: Julia Hanna

10 Mar 2017
News

The Business of Lego Batman

directors do, but the role of a producer is a little more mysterious. I just wonder if you could talk a little bit about what you do as a producer and why it's so fundamental to producing a successful film. Dan Lin: I think the best way... View Details

Keywords: LEGO; Lego

06 Dec 2021
News

Rescue & Recovery

been stationed on the East Coast, rather than its Portland headquarters, and the choice was deliberate. Between her presence and experience, as well as her particular brand of service leadership, McKenna is already shifting the... View Details

Keywords: Jen McFarland Flint; photographed by Stephen Voss; Social Assistance; Health, Social Assistance

20 Jul 2022
News

Wired to be Inspired

scope of his thinking: You can’t talk about success and strategy without also understanding purpose, they said. Gulati was skeptical. But he decided to explore it, and in conversations with leaders like Blackrock CEO Larry Fink and... View Details

Keywords: Management of Companies and Enterprises; Management

02 Sep 2018
News

Havana Rising

startup and reality TV aspirations, says there are only two professional, salon-level hair product brands generally available to him, and—even then—access is woefully inconsistent. “You have to be prepared to know what you’re buying,... View Details

Keywords: Dan Morrell; photographed by Eve North

Publications