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Show Results For
- All HBS Web
(367)
- People (1)
- News (78)
- Research (190)
- Events (3)
- Multimedia (1)
- Faculty Publications (54)
- Career Coach
Ellen Harris
that may not be readily obvious. Her background in advertising and marketing, and subsequently Organizational Behavior and Development/Facilitation/Consulting, shaped her belief that students and alumni generally have a good idea of their... View Details
Keywords: Consulting; Consumer Products; Education; Hospitality; Manufacturing; Retail; Social Enterprise
- 19 Jul 2019
- Blog Post
Meet PRIDE, the student association for LGBTQ+ MBAs at Harvard Business School
beyond HBS. Contact the Pride Club to: Promote relevant internship or full-time opportunities to Pride members Join our mailing list for updates on cross-school and open access events Support Pride as a sponsor and receive our Resume Book... View Details
Keywords: All Industries
- 26 Jun 2007
- First Look
First Look: June 26, 2007
forecasting processes, while also trying to prepare for unexpected urgent orders and natural disasters. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=107018 Google Advertising Harvard Business School... View Details
Keywords: Martha Lagace
- 07 Aug 2012
- Research & Ideas
Off and Running: Professors Comment on Olympics
official International Olympic Committee (IOC) worldwide sponsors are said to pay $90 to $100 million each for the right to use the rings globally in their marketing efforts. These companies typically spend large additional amounts on... View Details
- 01 Jun 2005
- News
South Asian Women at Work
Conference on India and Its Neighbors, a student-organized gathering held on the HBS campus in February and sponsored by the HBS South Asian Business Association. Shahla Aly, now a general manager at Microsoft, came to North America in... View Details
- 05 Jul 2011
- News
Driving Innovation
entertainment, and travel to her initial responsibility for automotive vertical at Google, reported a May 30, 2011 profile in Advertising Age. During her tenure, the search engine company has acquired... View Details
- Fast Answer
Challenges and Opportunities in the Restaurant Industry
Resources Company Analysis and Financing Company profiles on project sponsors Financial fundamentals for valuation Executive bios Size of organization, i.e., number of employees, revenue View Details
- Fast Answer
Transforming Health Care Delivery
project sponsors Executive bios Size of organization, i.e., number of employees, revenue Capital IQ - Public and private companies and nonprofit... View Details
- 01 Oct 2001
- News
Lunch with Jack: Student Dines with GE's Welch
sponsored by Section NG that was held on campus last April to benefit Summer Search Boston (SSB). A nonprofit organization, SSB provides scholarships for summer programs to high-school students who... View Details
- 09 Aug 2019
- Blog Post
Making the Switch from CPG to a Self-Driving Car Startup through my Summer Internship
Seven months later, I find myself living in San Francisco and riding to work in the back of a self-driving car. The Internship Search My internship search consisted of blindly trusting the advice that “the coolest internship postings... View Details
- 01 Mar 2014
- News
Insight: Yenball
for instance, would require more than 15 hours of flight time. But for a starting pitcher like Tanaka, who may only appear once every five days or so, frequency is also an issue. With that kind of a schedule, sponsors may only be able to... View Details
- 02 Nov 2020
- What Do You Think?
Is Antitrust Just a Quaint Notion in the Digital Age?
convenience. It’s the advertisers who pay the freight for Google’s search services. Defining markets, identifying consumers, and tracing the impact of high tech intercompany “deals” on competition and... View Details
Keywords: by James Heskett; Retail; Technology; Telecommunications; Communications; Consumer Products; Service
- 13 May 2008
- First Look
First Look: May 13, 2008
What Deep Metaphors Reveal About the Minds of Consumers Authors:Gerald Zaltman and Lindsay Zaltman Publication:Harvard Business School Press, 2008 Abstract Why do advertising campaigns and new products often fail? Why do consumers feel... View Details
Keywords: Martha Lagace
- 22 Feb 2018
- Blog Post
Five Steps to Jump Start Your MBA Recruiting at HBS
functional or industry experience? What skill sets would add value to your team? Our Resume Book Database can help you find candidates that fit this profile. Companies also often work with relevant career-related student clubs on campus by View Details
Keywords: All Industries
- 01 Jan 2007
- News
Sir Martin S. Sorrell, MBA 1968
a current client and supplier, Google, which has shown an interest in expanding its reach beyond online search advertising and aims to use the entire gamut of video, audio, and print media to create View Details
- Web
Collection Highlights | Baker Library
most creative and innovative companies of the 20th century. 1934 Art and Industry Exhibition Photograph Collection Photographs that were on display in New York City and Chicago in an exhibition sponsored by the National Alliance of Art... View Details
- Profile
Oliver Bladek
can be successful in influencing and leading others using speech. I'm much more confident, poised, and I now feel like a true professional. How has your HBS experience shaped your career path? As a sponsored student, I have an obligation... View Details
- Profile
Rachel Honeth
glamorous than reporting on it." A return to school to study marketing and advertising led to a summer internship with a start-up, Rise Interactive, that Rachel loved. In her senior year, Google View Details
- 06 Dec 2021
- News
What's the Word?
search engine Baidu. Instead of striving and sweating for a good job, a home, and a family, it suggested a minimalist lifestyle of tang ping (“lying flat”). Although the post was later deleted by Communist Party officials, lying flat has... View Details
- 26 Jan 2010
- First Look
First Look: Jan. 26
http://www.hbs.edu/research/pdf/10-057.pdf Optimal Auction Design and Equilibrium Selection in Sponsored Search Auctions Authors:Benjamin Edelman and Michael Schwarz An abstract is unavailable at this time.... View Details
Keywords: Martha Lagace