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      • January–February 2019
      • Article

      Corporate Purpose and Financial Performance

      By: Claudine Gartenberg, Andrea Prat and George Serafeim
      We construct a measure of corporate purpose within a sample of U.S. companies based on approximately 500,000 survey responses of worker perceptions about their employers. We find that this measure of purpose is not related to financial performance. However, high... View Details
      Keywords: Corporate Purpose; Purpose; Employee Motivation; Belief Systems; Corporate Performance; Human Capital; Middle Management; Culture; Corporate Culture; Meaning; Mission and Purpose; Organizational Culture; Employees; Perception; Values and Beliefs; Performance Effectiveness
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      Gartenberg, Claudine, Andrea Prat, and George Serafeim. "Corporate Purpose and Financial Performance." Organization Science 30, no. 1 (January–February 2019): 1–18.
      • Article

      Seeker Beware: The Interpersonal Costs of Ignoring Advice

      By: Hayley Blunden, Jennifer M. Logg, Alison Wood Brooks, Leslie John and Francesca Gino
      Prior advice research has focused on why people rely on (or ignore) advice and its impact on judgment accuracy. We expand the consideration of advice-seeking outcomes by investigating the interpersonal consequences of advice seekers’ decisions. Across nine studies, we... View Details
      Keywords: Advice; Advice Seeking; Expertise; Impression Management; Wisdom Of Crowds; Interpersonal Communication; Relationships; Behavior; Experience and Expertise; Perception; Judgments; Outcome or Result
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      Blunden, Hayley, Jennifer M. Logg, Alison Wood Brooks, Leslie John, and Francesca Gino. "Seeker Beware: The Interpersonal Costs of Ignoring Advice." Organizational Behavior and Human Decision Processes 150 (January 2019): 83–100.
      • Article

      The Social Purpose of Corporations

      By: Nien-he Hsieh, Marco Meyer, David Rodin and Jens van ‘t Klooster
      To think about the purpose of corporations is to think about what corporations are for. In this article, we argue that the concept of a purpose has an important role in thinking about the moral evaluation of corporations. We make three contributions. First, we... View Details
      Keywords: Social Purpose; Corporate Purpose; The Corporation; Market Failures; Measurement Of Purpose; Organizations; Mission and Purpose; Corporate Social Responsibility and Impact; Ethics
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      Hsieh, Nien-he, Marco Meyer, David Rodin, and Jens van ‘t Klooster. "The Social Purpose of Corporations." Journal of the British Academy 6, no. s1 (2018): 49–73. ( DOI: https://doi.org/10.5871/jba/006s1.049.)
      • 2018
      • Article

      Knowledge about Tuberculosis and Infection Prevention Behavior: A Nine City Longitudinal Study from India

      By: Sophie Huddart, Thomas Bossuroy, Vincent Pons, Siddhartha Baral, Madhukar Pai and Clara Delavallade
      Background
      Improving patients’ tuberculosis (TB) knowledge is a salient component of TB control strategies. Patient knowledge of TB may encourage infection prevention behaviors and improve treatment adherence. The purpose of this study is to examine how... View Details
      Keywords: Health Disorders; Knowledge Dissemination; Behavior; India
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      Huddart, Sophie, Thomas Bossuroy, Vincent Pons, Siddhartha Baral, Madhukar Pai, and Clara Delavallade. "Knowledge about Tuberculosis and Infection Prevention Behavior: A Nine City Longitudinal Study from India." PLoS ONE 13, no. 10 (2018).
      • October 2018
      • Case

      Phuc Huynh and Teach for Vietnam (A)

      By: Leslie Perlow and Eunice Eun
      This Harvard Business School case is about Harvard Kennedy School graduate, Phuc Huynh, who wants to establish Teach for Vietnam (TFV) in his home country and become an official Teach for All partner. It considers the concepts of giving back in one’s career and the... View Details
      Keywords: Vietnam; Giving Back; Career Decisions; Education; Social Entrepreneurship; Personal Development and Career; Mission and Purpose; Leadership Development; Education Industry; Viet Nam; Asia
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      Perlow, Leslie, and Eunice Eun. "Phuc Huynh and Teach for Vietnam (A)." Harvard Business School Case 419-036, October 2018.
      • April 2018
      • Case

      Wilderness Safaris: Ecotourism Entrepreneurship

      By: James E. Austin, Megan Epler Wood and Herman B. "Dutch" Leonard
      Wilderness Safaris sees itself as a conservation company that is built on a business model of providing high-end, premium-priced wildlife safaris in various locations in Africa. Dependent on functioning, healthy ecosystems for its long-term survivability as a business,... View Details
      Keywords: Sustainability; Conservation Planning; Corporate Social Responsibility; Ecotourism; Strategy; Social Enterprise; Social Entrepreneurship; Environmental Sustainability; Corporate Social Responsibility and Impact; Expansion; Growth and Development Strategy; Tourism Industry; Entertainment and Recreation Industry; Travel Industry; Africa; Botswana
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      Austin, James E., Megan Epler Wood, and Herman B. "Dutch" Leonard. "Wilderness Safaris: Ecotourism Entrepreneurship." Harvard Business School Case 318-040, April 2018.
      • March 2018
      • Teaching Note

      Making Target the Target: Boycotts and Corporate Political Activity (A) and (B)

      By: Nien-hê Hsieh and Victor Wu
      Through the challenges facing Target, the case examines the ways in which corporations can become involved in political and legislative debates and processes, ranging from campaign contributions to lobbying. In 2016, Target CEO Brian Cornell must determine how to... View Details
      Keywords: Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
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      Hsieh, Nien-hê, and Victor Wu. "Making Target the Target: Boycotts and Corporate Political Activity (A) and (B)." Harvard Business School Teaching Note 318-123, March 2018.
      • November 2017
      • Case

      Passion and Strategy: Novozymes' Embrace of the UN Sustainable Development Goals

      By: Andy Zelleke and Emilie Billaud
      This case explores the sustainability efforts at Novozymes, the world's largest and oldest producer of industrial enzymes. In 2015, the Danish company became the world’s first company known to have crafted a new corporate strategy based on the United Nations... View Details
      Keywords: Corporate Governance; Transformation; Environmental Sustainability; Corporate Social Responsibility and Impact; Mission and Purpose; Business and Shareholder Relations; Business and Stakeholder Relations; Business Strategy; Organizational Culture; Organizational Change and Adaptation; Biotechnology Industry; Europe; Denmark
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      Zelleke, Andy, and Emilie Billaud. "Passion and Strategy: Novozymes' Embrace of the UN Sustainable Development Goals." Harvard Business School Case 318-088, November 2017.
      • November 2017 (Revised April 2019)
      • Case

      Summa Equity: Building Purpose-Driven Organizations

      By: George Serafeim
      In 2015, Reynir Indahl left top Nordic private equity firm Altor Equity Partners to found Summa Equity (Summa). After long contemplation following the financial crisis, Indahl was convinced the financial system was producing negative externalities and that the current... View Details
      Keywords: Corporate Purpose; ESG; ESG (Environmental, Social, Governance) Performance; Social Impact; Investment Management; Management Practices; Innovation; Voice; Environmental Impact; Private Equity; Social Enterprise; Finance; Capital Markets; Management Practices and Processes; Innovation Leadership; Leadership; Innovation and Management; Entrepreneurship; Mission and Purpose; Value Creation; Financial Services Industry; Norway; Sweden; Scandinavia
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      Serafeim, George, and David Freiberg. "Summa Equity: Building Purpose-Driven Organizations." Harvard Business School Case 118-028, November 2017. (Revised April 2019.)
      • November 6, 2017
      • Article

      The Common Traps of Working in Your Family's Business

      By: Josh Baron
      When your family’s name is on the door, you will never just be one of the gang — and everything you do could be fodder for the office rumor mill. Your actions are amplified because of your status in the company, and even seemingly small gestures can unintentionally... View Details
      Keywords: Family Business; Attitudes; Behavior; Personal Development and Career; Mission and Purpose
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      Baron, Josh. "The Common Traps of Working in Your Family's Business." Harvard Business Review (website) (November 6, 2017).
      • October 2017 (Revised October 2022)
      • Case

      JetBlue: Relevant Sustainability Leadership (A)

      By: George Serafeim
      In 2017, JetBlue, the airline founded on the mission to “bring humanity back to air travel,” was considering becoming one of the first companies to report its sustainability performance according to the Sustainability Accounting Standards Board (SASB) standards. SASB... View Details
      Keywords: Sustainability; Metrics; Leadership And Change Management; Airlines; Innovation; Purpose; ESG; ESG (Environmental, Social, Governance) Performance; Sustainability Reporting; Change Management; Leadership; Financial Reporting; Environmental Sustainability; Mission and Purpose; Reports; Competitive Strategy; Measurement and Metrics; Corporate Social Responsibility and Impact; Air Transportation Industry; United States
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      Serafeim, George, and David Freiberg. "JetBlue: Relevant Sustainability Leadership (A)." Harvard Business School Case 118-030, October 2017. (Revised October 2022.)
      • Article

      Firms, Crowds, and Innovation

      By: Teppo Felin, Karim R. Lakhani and Michael L. Tushman
      The purpose of this article is to suggest a (preliminary) taxonomy and research agenda for the topic of “firms, crowds, and innovation” and to provide an introduction to the associated special issue. We specifically discuss how various crowd-related phenomena and... View Details
      Keywords: Crowdsourcing; Innovation; Open Innovation; Organization Theory; Collaborative Innovation and Invention; Organizations; Theory; Strategy
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      Felin, Teppo, Karim R. Lakhani, and Michael L. Tushman. "Firms, Crowds, and Innovation." Special Issue on Organizing Crowds and Innovation. Strategic Organization 15, no. 2 (May 2017): 119–140.
      • June 2017 (Revised August 2018)
      • Supplement

      Making Target the Target: Boycotts and Corporate Political Activity (B)

      By: Nien-hê Hsieh and Victor Wu
      Supplements the (A) Case. View Details
      Keywords: Campaign Finance Reform; Corporate Political Activity; Lobbying; LGBTQ; Campaign Contributions; Campaign Finance; Retail; Shareholder Activism; Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
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      Hsieh, Nien-hê, and Victor Wu. "Making Target the Target: Boycotts and Corporate Political Activity (B)." Harvard Business School Supplement 317-131, June 2017. (Revised August 2018.)
      • Editorial

      How Laws and Culture Hold Back Socially Minded Companies

      By: George Serafeim, Daniela Saltzman and Bronagh Ward
      Keywords: Corporate Purpose; Benefit Corporation; Short-termism; Culture; Corporate Law; Shareholder Activism
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      Serafeim, George, Daniela Saltzman, and Bronagh Ward. "How Laws and Culture Hold Back Socially Minded Companies." Harvard Business Review (website) (May 18, 2017).
      • May 2017 (Revised November 2017)
      • Case

      Cotopaxi: Managing Growth for Good

      By: Andy Wu and Laura Huang
      Cotopaxi, an innovative outdoor gear business targeting millennials, focuses on profit and social impact. This registered benefit corporation was formed by Davis Smith who coalesced his experiences as a Wharton MBA student along with professional knowledge from an... View Details
      Keywords: Entrepreneurship; Social Venture; Benefit Corporation; B-Corp; Retail; Consumer Products; Apparel; Social Impact; Social Entrepreneurship; Business Model; Product Positioning; Social Enterprise; Mission and Purpose; Consumer Products Industry; Retail Industry
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      Wu, Andy, and Laura Huang. "Cotopaxi: Managing Growth for Good." Harvard Business School Case 717-488, May 2017. (Revised November 2017.)
      • 2017
      • Chapter

      Corporate Moral Agency, Positive Duties, and Purpose

      By: Nien-hê Hsieh
      A long-standing question in business ethics is whether business enterprises are themselves moral agents with distinct moral responsibilities. To date, the debate about corporate moral agency has focused on responsibility for past wrongdoing that involves violating... View Details
      Keywords: Corporate Social Responsibility and Impact; Moral Sensibility; Mission and Purpose
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      Hsieh, Nien-hê. "Corporate Moral Agency, Positive Duties, and Purpose." In The Moral Responsibility of Firms, edited by Eric Orts and N. Craig Smith. Oxford University Press, 2017.
      • April 2017 (Revised March 2024)
      • Case

      Making Target the Target: Boycotts and Corporate Political Activity

      By: Nien-hê Hsieh and Victor Wu
      Through the challenges facing Target, the case examines ways in which corporations can become involved in political and legislative debates and processes, ranging from campaign contributions to lobbying to political activism. In 2016, Target CEO Brian Cornell must... View Details
      Keywords: Boycott; Corporate Political Activity; Lobbying; LGBTQ; Campaign Contributions; Campaign Finance; Retail; Shareholder Activism; Public Opinion; Social Issues; Corporate Social Responsibility and Impact; Mission and Purpose; Problems and Challenges; Laws and Statutes; Rights; Crisis Management; Risk Management; Media; Political Elections; Taxation; Corporate Accountability; Values and Beliefs; Fairness; Diversity; Customers; Communication; Business and Government Relations; Retail Industry; United States
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      Hsieh, Nien-hê, and Victor Wu. "Making Target the Target: Boycotts and Corporate Political Activity." Harvard Business School Case 317-113, April 2017. (Revised March 2024.)
      • 2016
      • Working Paper

      Mapping the Economic Grand Tour: Travel and International Emulation in Enlightenment Europe

      By: Sophus A. Reinert
      As the itinerant wizard (technically one of the Maiar, if not the Istari) Gandalf wrote to the then domestically-inclined hobbit Frodo Baggins in J.R.R. Tolkien’s The Lord of the Rings, “Not all those who wander are lost.” Indeed, as the recent brouhaha over the... View Details
      Keywords: Behavior; Globalization
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      Reinert, Sophus A. "Mapping the Economic Grand Tour: Travel and International Emulation in Enlightenment Europe." Harvard Business School Working Paper, No. 17-005, July 2016.
      • 2015
      • Chapter

      Managerial Responsibility and the Purpose of Business: Doing One's Job Well

      By: Nien-he Hsieh
      Business managers routinely make decisions that significantly affect the lives of others in both positive and negative ways. In the light of these wide-ranging effects, much scholarship has been devoted to specifying the responsibilities of managers of for-profit... View Details
      Keywords: Business or Company Management; Goals and Objectives
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      Hsieh, Nien-he. "Managerial Responsibility and the Purpose of Business: Doing One's Job Well." Chap. 5 in Ethical Innovation in Business and the Economy, edited by Georges Enderle and Patrick E. Murphy, 95–118. Studies in Transatlantic Business Ethics. Northhampton, MA: Edward Elgar Publishing, 2015.
      • Article

      The Social Contract Model of Corporate Purpose and Responsibility

      By: Nien-he Hsieh
      Of the many developments in business ethics that Thomas Donaldson has helped pioneer, one is the application of social contract theory to address questions about the responsibilities of business actors. In Corporations and Morality, Donaldson develops one of the... View Details
      Keywords: Corporate Social Responsibility and Impact
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      Hsieh, Nien-he. "The Social Contract Model of Corporate Purpose and Responsibility." Business Ethics Quarterly 25, no. 4 (October 2015): 433–460. (DOI: 10.1017/beq.2016.1.)
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