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- All HBS Web
(1,096)
- Faculty Publications (259)
- April 2009
- Case
Merck: Managing Vioxx (A)
By: Robert L. Simons, Kathryn Rosenberg and Natalie Kindred
This two-class case series allows students to stand in the shoes of CEO Ray Gilmartin during the unfolding stages of a reputational crisis. Merck's mission statement claims to "put patients first," but the company is widely criticized for putting profit before patient... View Details
Keywords: Ethics; Crisis Management; Reputation; Decision Choices and Conditions; Customers; Business or Company Management; Cost vs Benefits; Corporate Accountability; Business and Shareholder Relations; Business and Stakeholder Relations; Customer Focus and Relationships; Pharmaceutical Industry
Simons, Robert L., Kathryn Rosenberg, and Natalie Kindred. "Merck: Managing Vioxx (A)." Harvard Business School Case 109-080, April 2009.
- January 2009 (Revised February 2009)
- Case
Grupo Bimbo: Growth and Social Responsibility
By: V. Kasturi Rangan and Regina Garcia-Cuellar
Bimbo, headquartered in Mexico with 2008 sales of $7 billion, was one of the largest bakery companies in the world. Even as it had grown spectacularly in the last several decades, the company had earned a stellar reputation for its corporate social responsibility... View Details
Keywords: Global Strategy; Growth and Development Strategy; Corporate Social Responsibility and Impact; Reputation; Expansion; Food and Beverage Industry; Mexico
Rangan, V. Kasturi, and Regina Garcia-Cuellar. "Grupo Bimbo: Growth and Social Responsibility." Harvard Business School Case 509-025, January 2009. (Revised February 2009.)
- January 2009 (Revised April 2009)
- Case
Disaster in April: The Obligations of Kelly Construction
By: John D. Macomber, Christopher M. Gordon and Ben Creo
A construction company experiences a crane accident with multiple fatalities. The CEO, a client, and an employee must make choices to meet the company's obligations. Set in 2006, the case looks at the choices faced by board members of a museum that is an important... View Details
Keywords: Business Exit or Shutdown; Family Business; Insolvency and Bankruptcy; Governing and Advisory Boards; Compensation and Benefits; Contracts; Crisis Management; Construction Industry
Macomber, John D., Christopher M. Gordon, and Ben Creo. "Disaster in April: The Obligations of Kelly Construction." Harvard Business School Case 209-099, January 2009. (Revised April 2009.)
- Article
Corporate Brand Reputation and Brand Crisis Management
Greyser, Stephen A. "Corporate Brand Reputation and Brand Crisis Management." Management Decision 47, no. 4 (2009): 590–602.
- 2009
- Other Unpublished Work
Reputation and Contractual Flexibility: Evidence from Venture Capital Distribution Pricing Policy
By: Paul A. Gompers, Andrew Metrick and Timothy Dore
- October 2008 (Revised October 2009)
- Case
Shaklee Corporation: Corporate Social Responsibility
By: Christopher Marquis, V. Kasturi Rangan and Alison Comings
Having bought Shaklee Corporation from Yamanouchi, Roger Barnett, its owner and CEO, wrestled with the question of how to grow the company and its reputation for environmental sustainability. In addition to preserving the "network marketing" nature of its sales channel... View Details
Keywords: Business Model; Growth and Development Strategy; Marketing Channels; Corporate Social Responsibility and Impact; Environmental Sustainability; Reputation
Marquis, Christopher, V. Kasturi Rangan, and Alison Comings. "Shaklee Corporation: Corporate Social Responsibility." Harvard Business School Case 509-031, October 2008. (Revised October 2009.)
- August 2008 (Revised July 2009)
- Supplement
Gazprom (C): The Ukrainian Crisis and Its Aftermath
By: Rawi E. Abdelal, Sogomon Tarontsi and Alexander Jorov
The case describes the resolution to the January 2006 gas crisis, precipitated by the decision of Gazprom, the largest natural gas producer in the world, to cut off gas supply to Ukraine because of disagreement on the terms of future trade. The case also narrates the... View Details
Keywords: Trade; Non-Renewable Energy; Cross-Cultural and Cross-Border Issues; Governing Rules, Regulations, and Reforms; Conflict Management; Reputation; Energy Industry; Russia; Ukraine
Abdelal, Rawi E., Sogomon Tarontsi, and Alexander Jorov. "Gazprom (C): The Ukrainian Crisis and Its Aftermath." Harvard Business School Supplement 709-010, August 2008. (Revised July 2009.)
- June 2008 (Revised October 2008)
- Case
AREVA T&D
By: Ananth Raman, Vincent Marie Dessain, Ane Damgaard Jensen and Gudrun Urfalino Kristinsdottir
The case explores the rapid and highly effective turnaround at AREVA's transmission and distribution (T and D) business by focusing on the division's operations. The division was struggling in 2004 when newly-appointed CEO Philippe Guillemot and his team improved... View Details
Keywords: Business Divisions; Customer Focus and Relationships; Product Development; Organizational Change and Adaptation; Performance Improvement; Environmental Sustainability
Raman, Ananth, Vincent Marie Dessain, Ane Damgaard Jensen, and Gudrun Urfalino Kristinsdottir. "AREVA T&D." Harvard Business School Case 608-174, June 2008. (Revised October 2008.)
- April 2008 (Revised May 2011)
- Case
Leading Citigroup (A)
By: Lynn S. Paine, Aldo Sesia and Carin-Isabel Knoop
The (A) case describes a series of controversial events and alleged misdeeds that placed Citigroup in the public spotlight and launched investigations into the company's business practices by regulators in Japan and Europe in the fall of 2004. CEO Chuck Prince must... View Details
Keywords: Crime and Corruption; Governing Rules, Regulations, and Reforms; Leadership; Organizational Culture; Business and Government Relations; Reputation; Japan; Europe
Paine, Lynn S., Aldo Sesia, and Carin-Isabel Knoop. "Leading Citigroup (A)." Harvard Business School Case 308-001, April 2008. (Revised May 2011.)
- February 2008 (Revised May 2012)
- Case
The Big Easy, Not So Easy
By: Nicolas P. Retsinas, Arthur I Segel and Ben Creo
Enterprise Community Partners must determine whether to rebuild the Lafitte housing projects in hurricane-ravaged New Orleans and, if so, how to mitigate the risks. Set in January 2007, more than a year after Hurricane Katrina made landfall, the case examines how... View Details
Keywords: Natural Disasters; Housing; Projects; Risk Management; Urban Development; Reputation; New Orleans
Retsinas, Nicolas P., Arthur I Segel, and Ben Creo. "The Big Easy, Not So Easy." Harvard Business School Case 208-068, February 2008. (Revised May 2012.)
- Article
Reputation When Threats and Transfers Are Available
By: Ernesto Dal Bo, Pedro Dal Bo and Rafael Di Tella
We present a model where a long-run player is allowed to use both money transfers and threats to influence the decisions of a sequence of short-run players. We show that threats might be used credibly (even in arbitrarily short repeated games) by a long-lived player... View Details
Keywords: Crime and Corruption; Decision Choices and Conditions; Game Theory; Mathematical Methods; Interests; Power and Influence; Reputation
Dal Bo, Ernesto, Pedro Dal Bo, and Rafael Di Tella. "Reputation When Threats and Transfers Are Available." Journal of Economics & Management Strategy 16, no. 3 (Fall 2007).
- July 2007
- Case
Kroger Union Negotiations 2005
By: Dennis A. Yao and Mary L. Shelman
A stylized version of the negotiations between Kroger Company and its local unions during 2005. Management faces a sequence of individual negotiations with local unions in addition to meeting the new competitive challenges presented by Wal-Mart's expansion in the... View Details
- June 2007 (Revised January 2008)
- Case
The Vanguard Group, Inc. in 2006 and Target Retirement Funds
By: Luis M. Viceira
The Vanguard Group is one of the largest asset managers in the U.S., with over $1 trillion in assets, ninety percent of which are mutual fund assets, and more than 12,000 employees at year-end 2006. Vanguard has built a strong reputation as the manager of reference for... View Details
Keywords: Asset Management; Investment Funds; Personal Finance; Brands and Branding; Retirement; Trust; Financial Services Industry; United States
Viceira, Luis M. "The Vanguard Group, Inc. in 2006 and Target Retirement Funds." Harvard Business School Case 207-129, June 2007. (Revised January 2008.)
- March 2007
- Teaching Note
Clear Channel Communications, Inc. (TN)
Teaching note to 707523. View Details
- November 2006 (Revised July 2007)
- Case
CNN and the Cable News Wars
Set in 1996, when ABC, NBC and Microsoft, and Fox all announced that they will challenge Cable News Network's near monopoly position in the 24-hour cable news channel market. The focus is on the interaction of the strategies likely to be adopted by each player given... View Details
Keywords: Leadership; Resource Allocation; Monopoly; Rank and Position; Reputation; Adoption; Competition
- November 2006
- Background Note
Technical Game Theory Note #6: Multiple-Round Games and Reputations
By: Dennis A. Yao
Provides a game theory-based interpretation of reputations and reputation building. View Details
- November 2006 (Revised May 2014)
- Case
Li Ka-Shing and the Growth of Cheung Kong
By: Nitin Nohria, Anthony J. Mayo and Mark Benson
Events in the history of Cheung Kong's growth reveal how Li Ka-Shing applied his skills as a "first-class noticer" to complex political and socioeconomic environments. While Li's determination to succeed is legendary, so are his skills in reading and responding to the... View Details
Keywords: Mergers and Acquisitions; Competency and Skills; Decision Choices and Conditions; Investment Portfolio; Business History; Leadership; Personal Development and Career; Hong Kong
Nohria, Nitin, Anthony J. Mayo, and Mark Benson. "Li Ka-Shing and the Growth of Cheung Kong." Harvard Business School Case 407-062, November 2006. (Revised May 2014.)
- April 2006
- Case
Managing a Public Image: Cheri Mack
By: Robin J. Ely and Ingrid Vargas
Cheri Mack, an African-American woman, has just arrived at Harvard Business School after working for three years at a major consulting firm where she learned to adopt the demeanor of her male colleagues in order to fit in. Some of her male classmates are critical of... View Details
Keywords: Management Style; Race; Reputation; Personal Development and Career; Leadership Style; Gender; Massachusetts
Ely, Robin J., and Ingrid Vargas. "Managing a Public Image: Cheri Mack." Harvard Business School Case 406-096, April 2006.
- February 2006 (Revised October 2006)
- Case
Veridian: Putting a Value on Values
By: Rakesh Khurana, Joel Podolny and Jaan Margus Elias
David Langstaff, the CEO of Veridian, a defense company, struggles with the decision of selling the company. Langstaff has concerned himself with inculcalating his organization with the values necessary for superior achievement over the long term. But as a fiduciary,... View Details
Keywords: Cash; Corporate Governance; Financial Markets; Law; Leadership; Patents; Values and Beliefs; Service Industry; Aerospace Industry
Khurana, Rakesh, Joel Podolny, and Jaan Margus Elias. "Veridian: Putting a Value on Values." Harvard Business School Case 406-028, February 2006. (Revised October 2006.)
- December 2005 (Revised September 2007)
- Case
Canyon Johnson Urban Fund
By: Felix Oberholzer-Gee and Alexa Arena
Basketball star Earvin "Magic" Johnson and K. Robert Turner, managing partner of Canyon Johnson Urban Fund (CJUF), raised $271.7 million for investments in urban real estate. The fund considered two projects, both located in Hollywood, CA. The first was located on... View Details
Keywords: Investment; Projects; Business and Government Relations; Public Opinion; Urban Development; Real Estate Industry; Los Angeles
Oberholzer-Gee, Felix, and Alexa Arena. "Canyon Johnson Urban Fund." Harvard Business School Case 706-442, December 2005. (Revised September 2007.)