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Show Results For
- All HBS Web
(3,108)
- People (5)
- News (333)
- Research (2,358)
- Events (6)
- Multimedia (3)
- Faculty Publications (1,590)
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- 01 Dec 2007
- News
The Wise Men
world, and half-time teaching. I was such an odd duck: Dean Baker wasn’t too clear about what I would teach and neither was I! Thus began a long association with INCAE for HBS and for me personally. It’s been a fruitful relationship with... View Details
Keywords: Garry Emmons;Julia Hanna
- 01 Jun 2012
- News
Straight to the Heart
GREENWALD: A savvy, successful approach that combines marketing tactics and psychological insight. Can Rachel win NBC's "Match Off"? Her story: how Rachel met Brad The veteran of several high-level marketing... View Details
- 01 Mar 2008
- News
Innovation, Inc.
performance.” Previous laboratory studies have demonstrated the causal relationship between emotion and creativity. Amabile’s research in a real-world setting bears this out, with positive emotion tied to higher creativity and negative... View Details
- 12 Jan 2015
- News
Why Online Retailers Are Starting to Care About Your Feelings
- 01 Dec 2008
- News
No Easy Fix for the Financial Crisis
Street, raising the specter of a credit market collapse that would cripple the economy. “It is an anxious time. It is probably even a dangerous time. It is a historic time. And it is a time that we’re going to be teaching about in our... View Details
- 01 Jun 2010
- News
Green Dreams: Eco-Friendly Countertops
recession as feeling “like someone turned off the faucet” in construction. Still, Magagnini hopes IceStone can break even this year and turn a profit next year. The green building market is with her: McGraw-Hill Construction projects it... View Details
- 20 Feb 2014
- News
Managing the World’s Trouble Spots
a conflict of business models—an organization can either kill people and break things, or help people and make things. To do both well is impossible,” he says. The transitory nature of the US military presence also made it hard to create meaningful View Details
Keywords: Jill Radsken
- 01 Jun 2011
- News
Downtime
books? Outside of Shakespeare’s plays and the King James Bible, I would say George Eliot’s Middlemarch. I’ve read it twenty times now. Rohit Deshpandé is the Sebastian S. Kresge Professor of Marketing and a pioneer in research on... View Details
- 01 Sep 2024
- News
Alumni Books
Join the author as he markets more modern equipment to the “CIAs” and “NSAs” of some 80 countries around the world, gaining trust where the first instinct is to trust no one, especially someone from the U.S. In this intriguing world,... View Details
- 01 Mar 2010
- News
Eric Schiffer
with individuals from Kraft, Procter & Gamble, or almost any name-brand consumer goods company you’d care to name. Aside from our 99ers, these long-term relationships are probably our most valuable asset that is not on our balance sheet.... View Details
- 01 Feb 2000
- News
Financial Services 24/7
so that it was sufficient for firms to be operationally effective," continues Crane. "Now strategy is much more customer driven, and a firm's brand is more important than ever." Marketing that brand, in fact, has become so essential that... View Details
Keywords: Susan Young
- 01 Jun 2016
- News
How Do We Win the Cyberwar?
the mafia. Every criminal trope imaginable is trying to get a piece of this. All told, online crime inflicted $445 billion in damage to the global economy in 2014, according to a study by the Center for Strategic and International Studies. A $75 billion cyberdefense... View Details
Keywords: Dan Morrell; illustrations by Victo Ngai
- 01 Dec 2015
- News
Leading Boston and Beyond
and marketing initiative for the program, as well as working on broadening the Mayor’s overall social media strategy. Following his fellowship, Koh went to work at the Huffington Post, but his heart remained in Boston City Hall. “This... View Details
- 02 Oct 2015
- News
The ‘F’ Word
coordination between sales, marketing, and, crucially, manufacturing. As an egomaniacal, 30-year-old marketing maven, I had been conditioned to look down on the “functional groups” run by people without advanced degrees who got their... View Details
Keywords: Walt Disney Studios
- 29 Apr 2016
- News
The First Five Years: Kelly McKenna (MBA 2015)
stay patient. There is so much we want to and could do, but there are only so many hours in a day.” Why should companies consider purchasing art from ArtLifting? "Oftentimes, companies come to us when they're already in the market for... View Details
- 01 Jun 2016
- News
Alumni and Faculty Books for June 2016
within the confines society imposed. Integral Advantage: Revisiting Emerging Markets and Societies by Ronnie Lessem (MBA 1968) (Routledge) The BRIC countries are heralded for their double-digit economic growth rates, and yet, significant... View Details
- 01 Jun 2005
- News
Profiles from the Class of 2005
another farewell, bound for every corner of the globe, they mark the completion of a degree and the beginning of a new relationship with one another and the School. (“It’s sad that we can’t all go to work for the same company,” one... View Details
- 01 Sep 2012
- News
On a Sound Track
ANDRUS: Unemployed at graduation, an unlikely and inspiring odyssey takes him from his parents’ basement to the corner office of a company on the cutting edge. Photos by August Miller HBS Alumni of a certain vintage might recall a BusinessWeek article from a decade ago... View Details
- 01 Dec 2009
- News
Robert Goodwin
relationships with the community. These investments can be modest. Just providing safe drinking water can lead to greater productivity and more profit, one of many instances where philanthropy makes good business sense. I get excited by... View Details
- 01 Dec 2013
- News
Curing Health Care
"MD Anderson was an exciting discovery, because it was a real-world example of the IPU concept at work in a top-rated, cancer-focused hospital," recalls Porter, who cowrote an HBS case on MD Anderson with Sachin Jain (MBA 2007/MD 2008). As the View Details