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Show Results For
- All HBS Web
(368)
- News (123)
- Research (229)
- Events (1)
- Multimedia (2)
- Faculty Publications (18)
- 26 Feb 2019
- Blog Post
Forget Cash. Here Are Better Ways to Motivate Employees
Whillans and her team conducted of more than 92,000 job ads found that the more benefits an employer described, the higher the application rates. Plus, when employers described benefits in detail, such as generous family leave policies,... View Details
Keywords: All Industries
- 18 Apr 2022
- News
Home Grown
would then show me something around sports because I am a sports fanatic. I love a lot of the content coming from the creators. So I would see a lot of that. JH: Yeah. So I’m wondering how do you make money on something like that? Is it an View Details
- 01 Jan 2011
- News
Robert Kraft, MBA 1965
Founder, Chairman and CEO, The Kraft Group Download Kraft profile (pdf) Return to Alumni Achievement Awards main page TIMELINE 1941 Born, Brookline, Massachusetts 1965 Joins Rand-Whitney 1972 Founds International Forest Products 1994 Buys... View Details
- 30 Jun 2019
- News
Alumni in France honor self-made entrepreneurs; Shih talks trade in Buffalo
maintain competitiveness in a situation where China essentially says: ‘First we will buy from you, but then we will do it ourselves.’ It gets very complicated.” Still, Shih added that the U.S. aerospace... View Details
Keywords: Margie Kelley
- 01 Jun 2004
- News
Luxe Redux
stars, outdoor sportsmen, the British military, and the Royal family. In 1997, Burberry launched a revitalization of the brand that showcased the ongoing appeal of its more timeless products while expanding into fashionable clothing and accessories for men and women.... View Details
- 01 Jul 2019
- Research & Ideas
The Airbnb Lesson for Startups? Success Takes More Than Technology
They haven't encroached much on each other's territory. Part of the reason is that it's very expensive to go beyond their markets. If you’re an airline, you’re buying airplanes. Building and owning hotels is expensive. If you’re Boston... View Details
- 12 Jul 2016
- First Look
July 12, 2016
School Case 716-449 ASOS PLC Launched in 2000, ASOS was one of the world's largest online fashion specialists in 2016. Focusing on young consumers aged 16–25 years, the company offered over 80,000 items on its websites, many times more than the largest fashion stores,... View Details
Keywords: Sean Silverthorne
- 31 Oct 2004
- Research & Ideas
The New CEO’s Wrong Message
another company. This came as a shock to the CEO, who, despite nixing the ad campaign, had been quite impressed with the other elements of the marketing program and the thoroughness with which they had been planned. What he had failed to... View Details
- 01 Mar 2019
- News
Case Study: Off to a Fine Art
request from a florist that finally clarified the concept: “Beautiful products,” the florist said, “but do you do bulk rentals?” “It suddenly made a lot of sense to me. People want access, not necessarily ownership, and nothing like that existed for crafts,”... View Details
Keywords: Jen McFarland Flint
- 21 Mar 2016
- HBS Case
Can Customer Reviews Be 'Managed?'
Brian Kenny: What motivated you to write the case? Why were you interested in it? Thales Teixeira: Some of my research is on the economics of attention and online reviews have amassed a vast amount of attention nowadays. People have changed their behavior in terms of... View Details
- Profile
James Reinhart
When he tried to figure out what to do with the clothes he no longer wanted, he had his “Aha” moment. thredUP, founded in 2009, was doing well with its original concept, swapping men’s and women’s clothes. The new venture was View Details
- 01 Dec 2008
- News
No Easy Fix for the Financial Crisis
staff, and faculty who packed Burden Auditorium on Tuesday, September 23, as Congress hotly debated the then newly proposed $700 billion financial rescue legislation. The second panel convened two days later by Harvard President Drew Gilpin Faust filled Sanders... View Details
- 03 Dec 2007
- Research & Ideas
Authenticity over Exaggeration: The New Rule in Advertising
company. "An executive there told me that you can't buy this kind of publicity," says Deighton. The New Rules But what does this all boil down to for companies that want to be successful in this relatively new environment? In the working... View Details
- 14 Feb 2005
- Research & Ideas
The World in Your Palm?
have added phones and other functions. But no cameras, Tyneski said. RIM's primarily business users can't take cameras into many business and government sites. The architecture of a device needs to represent the function, Tyneski... View Details
Keywords: by Sean Silverthorne
- 21 Jan 2020
- Research & Ideas
Lessons for Retailers from the Rebirth of Indie Bookstores
inventory without the need to step foot in a bookstore; and then Amazon launched the Kindle e-book service in 2007, challenging the very idea of a physical book. “Not only had the traditional buying channels fundamentally shifted, but the... View Details
- 20 Oct 2014
- Research & Ideas
Users Love Ello, But What’s the Business Model?
same way. Historically in the internet era, the notion for startups has been to build a large customer base and monetize it through advertising. But it's hard to name more than two companies that have done this successfully. If Google and Facebook are taking up a big... View Details
- 17 Aug 2022
- News
To Serve and Protect the Markets
retired and who can have financial security in their golden years because their finances were managed well. It could be a young person buying their first stock. It could be a small-business owner needing capital. If those people couldn’t... View Details
Keywords: Margie Kelley
- 10 Jan 2005
- Research & Ideas
Professors Introduce Valuation Software
understanding of how the market is judging their firm's stock. Typical decisions could include: (1) Should I buy or sell this stock? (2) As a private company, what would my stock be worth as a public company or if I had an IPO? (3) As a... View Details
Keywords: by Sean Silverthorne
- 25 Aug 2014
- News
Gerald Chertavian, MBA 1992
Founder and CEO, Year Up Download Gerald Chertavian profile Return to Alumni Achievement Awards main page TIMELINE 1965 Born, Lowell, Massachusetts 1987 Earns BA, Economics, Bowdoin College 1987 Joins Chemical Bank 1992 Earns MBA 1993 Cofounds Conduit Communications... View Details
Keywords: Susan Young
- 01 Mar 2018
- News
Ink: Alumni Books and Recommendations
“Real estate chatter is the most popular sport in Manhattan,” says Kirk Henckels (MBA 1976), who has made a career buying and selling some of New York City’s most luxurious apartments. In his new book with Annie Walker, Life at the Top,... View Details
Keywords: April White