Publications

December 1986 (Revised December 1987)
Case

Hewlett-Packard: Manufacturing Productivity Division (B)

By: Benson P. Shapiro and Lawrence B. Levine

Asks where in the Hewlett-Packard (HP) network of groups and sectors the Manufacturing Productivity Division should be placed. Provides a great deal of background regarding marketing, sales, and engineering at HP. It is thus possible to expand and broaden the... View Details

Keywords: Business Divisions; Marketing; Production; Networks; Sales; Expansion; Manufacturing Industry

October 1986 (Revised July 1993)
Case

Cummins Engine Co. in 1979

By: David B. Yoffie

Keywords: Industrial Products Industry

September 1986 (Revised August 1987)
Case

Pressco, Inc.--1984

By: William E. Fruhan Jr.

A marketing representative of heavy industrial equipment needs to evaluate the net present value of his equipment from the perspective of the buyer under changing tax regulations. View Details

Keywords: Machinery and Machining; Valuation; Product Positioning; Performance Evaluation; Taxation; Price; United States

September 1986 (Revised February 2007)
Case

Solagen: Process Improvement in the Manufacture of Gelatin at Kodak

By: Dorothy A. Leonard and Brian DeLacey

Kodak must decide whether to make a major investment in a production facility designed around a new technique for producing the gelatin critical to so many film and paper products. Currently, gelatin making is an arcane art, unchanged in 150 years and heavily dependent... View Details

Keywords: Arts; Buildings and Facilities; Factories, Labs, and Plants; Experience and Expertise; Engineering; Investment; Time Management; Production; Research and Development; Semiconductor Industry

July 1986 (Revised October 1987)
Case

Ampex Corp.: Product Matrix Engineering (Revised)

By: Steven C. Wheelwright

Keywords: Competition; Quality; Management; Electronics Industry

April 1986 (Revised May 1988)
Case

Sun Microsystems, Inc. (B)

By: Kim B. Clark

Dissects the manufacturing process and procedures of a high-end computer manufacturer. The main issue is how to introduce new products and ramp them up quickly in a competitive environment where time-to-market is crucial. Focuses on engineering change orders--how they... View Details

Keywords: Factories, Labs, and Plants; Time Management; Product Launch; Production; Business Processes; Competitive Strategy; Computer Industry

March 1986 (Revised March 1991)
Supplement

Inland Steel Co. Product Policy (F): Quality Scheduling

By: Benson P. Shapiro and Lawrence B. Levine

Keywords: Metals and Minerals; Steel Industry

February 1985 (Revised September 1988)
Case

Komatsu Ltd.

By: Christopher A. Bartlett

Reviews and updates the structure and characteristics of the earth-moving equipment industry presented in the companion case, Caterpillar Tractor Co. After revealing that CAT has suffered major financial losses during the period from 1981 through 1984, the case... View Details

Keywords: Financial Crisis; Machinery and Machining; Price; Growth and Development; Brands and Branding; Product Development; Production; Competitive Strategy; Global Strategy; Industrial Products Industry; Industrial Products Industry; Industrial Products Industry

September 1984 (Revised January 1989)
Teaching Note

Cumberland Metal Industries: Engineered Products Division--1980, Teaching Note

By: Robert J. Dolan

Teaching Note for (9-580-104). View Details

June 1983 (Revised April 1991)
Case

Dominion Engineering Works

By: Christopher A. Bartlett

Dominion Engineering Works faces important strategic decisions about whether to continue its focused strategy of selling newsprint machines to the Canadian paper industry or whether recent changes in industry conditions and the emergence of three global competitors... View Details

Keywords: Machinery and Machining; Globalized Markets and Industries; Management Analysis, Tools, and Techniques; Partners and Partnerships; Competitive Strategy; Customization and Personalization; Diversification

September 1982 (Revised July 1994)
Teaching Note

Sedalia Engine Plant (A), Teaching Note

By: Kim B. Clark

Teaching Note for (9-481-148). View Details

Keywords: Industrial Products Industry

August 1980 (Revised August 1985)
Case

Teradyne, Inc.--1979: Semiconductor Test Division (A)

By: Benson P. Shapiro

In 1979, the management of Teradyne's Semiconductor Test Division had to make important decisions regarding the allocation of engineering resources in the face of increased competition. They had to choose between upgrading an existing product and developing a new one. View Details

Keywords: Decisions; Resource Allocation; Product; Product Development; Competition; Semiconductor Industry

January 1980 (Revised August 1985)
Case

Cumberland Metal Industries: Engineered Products Division--1980

By: Benson P. Shapiro

Cumberland Metal Industries has developed a new product to help contractors drive piles faster. They are trying to decide how to price it. Provides substantial information on the industry, competition, etc. Students must decide what factors are relevant in making an... View Details

Keywords: Price; Information; Marketing Channels; Distribution Channels; Product Development; Consumer Products Industry

February 1974 (Revised November 1977)
Case

Perkins Engines (A)

By: F. Warren McFarlan and John Raticheck

Keywords: Industrial Products Industry