Price - Publications - Faculty & Research

winter 1989
Article

Price Competition in Multi-Market Duopolies

By: R. Lal and Carmen Matutes

Keywords: Price; Competition; Duopoly and Oligopoly

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November 2024
Article

Price Discounts and Cheapflation During the Post-Pandemic Inflation Surge

By: Alberto Cavallo and Oleksiy Kryvtsov

We study how within-store price variation changes with inflation, and whether households exploit it to attenuate the inflation burden. We use micro price data for food products sold by 91 large multi-channel retailers in ten countries between 2018 and 2024. Measuring... View Details

Keywords: Macroeconomics; Inflation and Deflation; Price; Consumer Behavior; Personal Finance; Product Positioning

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Article

The Price of Olympic Success

By: Marco Bertini and Stuart Crainer

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2020
Case

Twisterden: Pricing a Go-to-Market Strategy

By: Marco Bertini and Oded Koenigsberg

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Article

Price Promotion for Emotional Impact

By: Aylin Aydinli, Marco Bertini and Anja Lambrecht

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March 1986 (Revised September 1987)
Case

United Airlines: Price Promotion Policy

By: John A. Quelch

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April 1993 (Revised October 1995)
Case

American Barrick Resources Corporation: Managing Gold Price Risk

By: Peter Tufano

Managing the risk of changing prices of gold is central to the business strategy of American Barrick Resources Corp., one of North America's largest and most successful gold-mining firms. The case contrasts this firm's hedging policies with those of its rivals that do... View Details

Keywords: Risk Management; Business Strategy; Mining; Mining Industry; United States

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May 2008 (Revised September 2009)
Case

Radiohead: Music at Your Own Price (A)

By: Anita Elberse and Jason Bergsman

In October 2007, the British band Radiohead caused a stir when it announced it would allow customers to decide how much to pay for its new album, released exclusively as a digital download and available only from the band's own website. The pricing plan represented a... View Details

Keywords: Music Entertainment; Price; Marketing Strategy; Distribution; Problems and Challenges; Online Technology; Music Industry

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16 Jun 2008
Research & Ideas

Seven Tips for Managing Price Increases

Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. When driving these days, do you look at the View Details

Keywords: by John Quelch

March–April 2020
Article

Pricing Policies that Protect your Brand

By: Ayelet Israeli and Eugene F. Zelek Jr.

When customers seek out online deals, it seems like a win for everybody: Brands, retailers, dealers, and distributors sell more goods, and buyers get a bargain. What's not to like? Here's the problem: Lured by rock-bottom online prices, customers often end up dealing... View Details

Keywords: Price; Policy; Brands and Branding; E-commerce

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December 1999 (Revised November 2000)
Background Note

Pricing and Market Making on the Internet

By: Robert J. Dolan and Youngme E. Moon

Considers the impact of the Internet on how market exchanges will take place. Discusses the role of shopping agents and alternatives to fixed prices such as negotiations, auctions, and exchanges. View Details

Keywords: Price; Marketing Strategy; Auctions; Digital Platforms; Negotiation; Internet and the Web

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2025
Working Paper

Tracking the Short-Run Price Impact of U.S. Tariffs

By: Alberto Cavallo, Paola Llamas and Franco Vazquez

This paper examines the short-run impact of the 2025 U.S. tariffs on consumer prices using a unique integration of high-frequency retail pricing data, product-level country-of-origin information, and detailed tariff classifications. By linking daily prices from major... View Details

Keywords: Tariffs; Trade; Price; Inflation and Deflation

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09 Mar 2020
Research & Ideas

Warring Algorithms Could Be Driving Up Consumer Prices

The widespread use of pricing algorithms is reshaping the nature of competition in online markets and potentially driving up the prices of retail goods, according to recent research. These automated,... View Details

Keywords: by Kristen Senz; Retail

2007
Other Paper

Venture Capital and Private Equity Distributions: Pricing Policies and Price Reactions

By: P. Gompers, Andrew Metrick and Timothy Dore

Citation

01 Apr 2024
In Practice

Navigating the Mood of Customers Weary of Price Hikes

Inflation remains front and center for consumers and businesses, which continue to reel from the double-digit rise in prices during the COVID-19 pandemic and the interest rate hikes designed to cool them. While View Details

Keywords: by Rachel Layne; Retail; Consumer Products

2022
Working Paper

On the Estimation of Demand-Based Asset Pricing Models

By: Philippe van der Beck

A growing literature uses portfolio holdings data to quantify the impact of investor demand on equilibrium prices via counterfactual experiments. The key parameter in relating demand and equilibrium prices is investors’ elasticity of demand with respect to the price.... View Details

Keywords: Price; Investment Portfolio; Institutional Investing; Financial Instruments

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26 Jul 2010
Research & Ideas

Yes, You Can Raise Prices in a Downturn

higher prices," says Frank V. Cespedes, a senior lecturer at Harvard Business School, who spent 12 years running a professional services firm. That's right. Higher prices, not lower. “Competing on price is ultimately a bet on your... View Details

Keywords: by Sean Silverthorne; Retail; Consumer Products

Research Summary

Performance Pricing and Business Strategy

By: Frank V. Cespedes

This research focuses on companies that have sustained high willingness-to-pay over diverse market conditions, including economic slumps. It examines how firms identify, articulate, and communicate value to selected customer groups and the organizational implications,... View Details