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  • January 2021 (Revised May 2021)
  • Case

Amazon Shopper Panel: Paying Customers for Their Data

By: Eva Ascarza and Ayelet Israeli
This case introduces a new Amazon program that has consumers upload their receipts from transactions outside of Amazon, in exchange for money. Through the discussion, the case aims to explore issues in customers’ privacy in the digital age, the value of customers’ own... View Details
Keywords: Data Analytics; Data Privacy; Data Management; ＂Marketing Analytics＂; Marketing Communication; Marketing Research; Data-driven Management; E-Commerce Strategy; Ethical Decision Making; CRM; Consumer Protection; Targeted Advertising; Targeted Policies; Data Ownership; Marketing; Research; Marketing Communications; Analytics and Data Science; Management; Customer Relationship Management; Ethics; E-commerce; Retail Industry; Technology Industry; United States
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  • March 1994 (Revised May 1994)
  • Case

Lisa Benton (A)

By: Linda A. Hill
Lisa Benton is in her fourth month as an assistant product manager at Houseworld, a leading consumer products company. She has been on the job since graduating from the Harvard Business School, and she has been frustrated from the start by a lack of responsibility, by... View Details
Keywords: Problems and Challenges; Jobs and Positions; Power and Influence; Relationships; Consumer Products Industry
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  • April 2024
  • Teaching Note

'The Wheels on the Bus' Go Electric: Highland Electric Fleets and Partners

By: Rosabeth Moss Kanter and Jacob A. Small
Teaching Note for HBS Case No. 324-107. Founder Duncan McIntyre developed an innovative service-based business to electrify transportation fleets for school districts and scale through public-private partnerships while contributing to climate change solutions. The case... View Details
Keywords: Climate Change; Leadership; Growth Management; Supply Chain; Business and Stakeholder Relations; Innovation Leadership; Transportation Industry; United States; Canada
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  • March 2024 (Revised April 2024)
  • Case

“The Wheels on the Bus” Go Electric: Highland Electric Fleets and Partners

By: Rosabeth M. Kanter and Jacob A. Small
Founder Duncan McIntyre developed an innovative service-based business to electrify transportation fleets for school districts and scale through public-private partnerships while contributing to climate change solutions. The case covers the rationale for electric... View Details
Keywords: Climate Change; Leadership; Growth Management; Supply Chain; Business and Stakeholder Relations; Innovation Leadership; Transportation Industry; United States; Canada
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  • 24 May 2004
  • Research & Ideas

The Watsons: IBM’s Troubled Legacy

The world's fair in New York City at the end of the depression decade was a big deal. Planning began in 1935. The fairgrounds covered 1,216.5 acres in what had been a garbage dump in Queens. By opening day, April 30, 1939, the moonscape that had been Flushing Meadows... View Details
Keywords: by Richard S. Tedlow
  • 07 Nov 2023
  • Cold Call Podcast

How Should Meta Be Governed for the Good of Society?

Keywords: Re: Jesse M. Shapiro; Technology; Communications
  • 17 Jan 2011
  • Research & Ideas

Being the Boss

future—that managing isn't all about today, it's also about managing your team for tomorrow. Q: You include a chapter called "Don't Forget Your Boss." Managers often fail to realize their role in their relationships with their... View Details
Keywords: by Carmen Nobel
  • 21 Nov 2005
  • Research & Ideas

Making Credibility Your Strongest Asset

power of his idea. But Rovell knew that T.V. and newspaper sports departments are flooded with resumes and demo tapes from thousands of wannabe reporters. To ensure that his material wouldn't be lost in the shuffle, he mailed it in the... View Details
Keywords: by Michael Wheeler
  • January 2021
  • Article

Machine Learning for Pattern Discovery in Management Research

By: Prithwiraj Choudhury, Ryan Allen and Michael G. Endres
Supervised machine learning (ML) methods are a powerful toolkit for discovering robust patterns in quantitative data. The patterns identified by ML could be used for exploratory inductive or abductive research, or for post-hoc analysis of regression results to detect... View Details
Keywords: Machine Learning; Supervised Machine Learning; Induction; Abduction; Exploratory Data Analysis; Pattern Discovery; Decision Trees; Random Forests; Neural Networks; ROC Curve; Confusion Matrix; Partial Dependence Plots; AI and Machine Learning
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  • 10 Mar 2002
  • Research & Ideas

Breakthrough Negotiation: Don’t Leave It On the Table

structure of the game can have a powerful impact on outcomes. Principle 2: Breakthrough Negotiators Organize To Learn Skilled negotiators learn by doing the necessary preparation to negotiate: They diagnose the essential features of the... View Details
Keywords: by Michael Watkins
  • 11 Feb 2002
  • Research & Ideas

Secrets of the Successful Businesswoman

magazine's fifty most powerful women in corporate America for the past two years, smiled and nodded knowingly. "Treat the appointment with your family like you would treat the appointment with your CEO," she counseled. "Put... View Details
Keywords: by Martha Lagace
  • 19 Mar 2019
  • First Look

New Research and Ideas, March 19, 2019

influence strategies that backfire. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55881 in press Journal of the Association for Consumer Research Rituals and Nuptials: The Emotional and Relational Consequences of View Details
Keywords: Dina Gerdeman
  • 10 Jan 2005
  • Research & Ideas

Motivation and the Cross-Sector Alliance

relationships to attain the desired outcome. Of comparable importance is an understanding of why the other partner wishes to engage in the collaboration so that the participant can be responsive to those goals and needs. In thinking about... View Details
Keywords: by James Austin, Ezequiel Reficco & SEKN research team
  • 19 Apr 2011
  • First Look

First Look: April 19

generates these benefits. Using the empirical context of cardiovascular care within hospitals, we first examine the relationship between a hospital's level of specialization in cardiovascular care and the quality of its clinical... View Details
Keywords: Sean Silverthorne
  • 19 Jul 2004
  • Research & Ideas

Your Customers: Use Them or Lose Them

Frei. Their customers are better off and the organizations earn a disproportionate share of the profits over their competitors. Frei, who spoke with HBS alumni on June 4 in a session titled "Capitalizing on the Power of the... View Details
Keywords: by Martha Lagace
  • 30 Apr 2001
  • Research & Ideas

Entering the Age of Alliances

The twenty-first century will be the age of alliances. In this age, collaboration between nonprofit organizations and corporations will grow in frequency and strategic importance. Collaborative relationships will increasingly migrate from... View Details
Keywords: by James Austin
  • 06 Aug 2020
  • Research & Ideas

Who Will Give You the Best Professional Guidance?

or quarterly, but if the chemistry is strong, it can be a powerful partnership that’s well worth the money and time. My dear friend Steve Schlafman has great advice here on how to find the right fit with a potential coach. “The best... View Details
Keywords: by Julia B. Austin
  • October 2009
  • Case

Medisys Corp.: The IntensCare Product Development Team

By: Anne Donnellon and Joshua D. Margolis
Key topics include designing teams, managing teams, managing conflict, group dynamics, project management, product development, interdepartmental relations, and organizational change. MediSys, a U.S.-based medical equipment maker, has been developing IntensCare, a new... View Details
Keywords: Project Management; Interdepartmental Relations; Organizational Change; Leadership; Conflict Management; Interpersonal Communication; Groups and Teams; Product Design; Product Development; Organizational Change and Adaptation; Health Care and Treatment; Power and Influence; Medical Devices and Supplies Industry; United States
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  • October 6, 2015
  • Article

Compared to Men, Women View Professional Advancement as Equally Attainable, but Less Desirable

By: Francesca Gino, Caroline Ashley Wilmuth and Alison Wood Brooks
Women are underrepresented in most high-level positions in organizations. While a great deal of research has provided evidence that bias and discrimination give rise to and perpetuate this gender disparity, in the current research, we explore another explanation: men... View Details
Keywords: Personal Development and Career; Gender
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  • 10 Oct 2000
  • Research & Ideas

Cross-Sector Collaboration: Lessons from the International Trachoma Initiative

relationships that are more intense and involve joint value creation. "The shift," they continue, "represents an opportunity to magnify the social value and the benefits to the partners, but carries with it greater... View Details
Keywords: by Diana Barrett, James Austin & Sheila McCarthy