Publications

02 Nov 2015
News

The Secret Sauce of the Service Sector

January 2012 (Revised March 2013)
Case

Ctrip: Scientifically Managing Travel Services

By: David A. Garvin and Nancy Hua Dai

Ctrip is a $437 million Chinese on-line travel services company with a scientific, data driven approach to management. The case explores Ctrip's founding and early growth, its expansion into multiple market segments including hotel reservations, air ticketing, leisure... View Details

Keywords: Scientific Management; Data-driven Management; Management; Expansion; Business Growth and Maturation; Market Entry and Exit; Mathematical Methods; Business Processes; Information Management; Travel Industry; China

Web

Nonprofit Board Service - Alumni

a board for the first time or to explore expanding your impact through continued board service? HBS is eager to help through our Career Coaching Program and the resources provided by the Social Enterprise Initiative. Career Coaches:... View Details

07 Mar 2005
What Do You Think?

Should Business Management Be Regarded as a Profession?

type of system is not new to the financial services field." And Kim Osorio reminds us, "Within my field of human resources we already have a certification program... ." Will recent events lead... View Details

Keywords: by James Heskett

16 May 2005
Research & Ideas

Confronting the Reality of Web Services

opportunities to use their new language skills. Q: What questions should a CIO or other company leader ask as they consider a Web services... View Details

Keywords: by Sara Grant

14 Sep 2015
Research & Ideas

Rewriting the Rules of Service Competition

"strategic service vision" companies must adopt. Leading a breakthrough service—one that alters the basis of competition in entire industries—is different. Those that have done it understand things... View Details

Keywords: by James Heskett, W. Earl Sasser & Leonard A. Schlesinger; Retail

01 Dec 2022
News

Business as a Force for Good in Society

effort is the newly established Institute for the Study of Business in Global Society (BiGS), an ambitious, interdisciplinary enterprise that provides a research-based platform for the School’s faculty to... View Details

22 Jan 2008
Research & Ideas

New Challenges in Leading Professional Services

professionals with a very high need for achievement. Few want to make a career of working in the firm. These variables are different from regular organizations. The economic model is different View Details

Keywords: by Sean Silverthorne; Legal Services; Legal Services; Legal Services

April 2017 (Revised February 2020)
Supplement

edaixi (eWash): Digital Transformation of Laundry Services (B)

By: Feng Zhu, Weiru Chen, Chuang Chen and Ciwu Lin

Founded in 2013 as a laundry service featuring online ordering for home pickup and delivery, China’s edaixi (eWash) illustrated the online-to-offline (O2O) business model. As yet unclear in 2016 was the optimal way to organize third-party laundry service providers,... View Details

Keywords: Laundry; O2O; Online-to-offline; Service Operations; Business Model; Digital Platforms; Transformation; Service Industry; China

May–June 2021
Article

Capturing Value in Platform Business Models that Rely on User-Generated Content

By: Hemang Subramanian, Sabyasachi Mitra and Sam Ransbotham

Business models increasingly depend on inputs from outside traditional organizational boundaries. For example, platforms that generate revenue from advertising, subscription, or referral fees often rely on user-generated content (UGC). But there is considerable... View Details

Keywords: Business Model; Network Effects; Mergers and Acquisitions; Valuation; Risk and Uncertainty

Find at Harvard

17 Feb 2003
Research & Ideas

Building Communities as Well as Companies

Despite the uncertain climate for start-ups, launching a business continues to hold irresistible appeal for aspiring entrepreneurs. For many African-Americans, entrepreneurship is seen as View Details

Keywords: by Julia Hanna

June 2023
Exercise

Clash of Two Giants Simulation Exercise Instructions

By: Feng Zhu and Marco Iansiti

Many markets are organized around platforms that connect consumers with complimentary applications and services. These platforms are two-sided because both sides - consumers and those providing applications or services - need access to the same platform to interact. A... View Details

Keywords: Platform Strategies; Technology Platform; Customer Acquisition; Network Effects; Digital Platforms; Marketplace Matching; Strategy

April 2017 (Revised February 2020)
Case

edaixi (eWash): Digital Transformation of Laundry Services (A)

By: Feng Zhu, Weiru Chen, Chuang Chen and Ciwu Lin

Founded in 2013 as a laundry service featuring online ordering for home pickup and delivery, China’s edaixi (eWash) illustrated the online-to-offline (O2O) business model. As yet unclear in 2016 was the optimal way to organize third-party laundry service providers,... View Details

Keywords: Laundry; O2O; Online-to-offline; Business Model; Service Operations; Ownership Type; Digital Platforms; Transformation; China

September 2018
Case

ProdEng: Services for Oil & Gas Extraction

By: Frank V. Cespedes, Maria Fernanda Miguel and Mariana Cal

ProdEng is a venture created as part of a PE fund and provides oil field services in Argentina. In 2016, an industry-wide unforeseen oil and gas demand slump drove ProdEng’s average service rates down by more than 37%, with EBITDA margins falling from 50% to 24% in the... View Details

Keywords: Pricing; Entrepreneurship; Sales; Marketing; Price; Strategy; Latin America; Argentina

September 2016 (Revised February 2017)
Case

Angie's List: Ratings Pioneer Turns 20

By: Robert J. Dolan and Ayelet Israeli

In 1995, before people “googled” or “yelped,” Angela Hicks (HBS, 2000) was establishing her Angie’s List as a pioneer in the accumulation and dissemination of consumer rating information. Hicks focused on the home repair and maintenance market and, as she put it,... View Details