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Publications

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  • All HBS Web  (608)
    • People  (2)
    • News  (215)
    • Research  (323)
    • Multimedia  (1)
  • Faculty Publications  (57)

Show Results For

  • All HBS Web  (608)
    • People  (2)
    • News  (215)
    • Research  (323)
    • Multimedia  (1)
  • Faculty Publications  (57)
← Page 11 of 608 Results →
  • 06 Feb 2023
  • Blog Post

African American Student Union Spotlight on HBCUs

Before HBS, I worked in tech as a Product Marketing Manager on the YouTube Ads Marketing and Google for Startup teams. I also interned as a summer Investment Analyst at Obvious Ventures, an early-stage venture firm, where I focused on consumer View Details
  • Web

In the News - Creating Emerging Markets

transcended the boundaries of her industry in terms of her social impact” by using – and in doing so risking – her status as an actress in order to fight for change. Working Knowledge A Dedication to Creation: India's Ad Man Ranjan Kapur How do you build a View Details
  • Web

the Art of American Advertising - Advertising Products

The Art of “Posting” Brand Name Management A Marketing Revolution “A pot of printer’s ink is better than the greatest gold mine.” New York Times , October 14, 1894 5 Product advertisements in the early half of the nineteenth century... View Details
  • 11 Mar 2021
  • News

Leading with Heart

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Niren Chaudhary (AMP 191, 2016) has spent most of his career in restaurants, working in leadership positions at Yum! Brands and Krispy Kreme Doughnuts before becoming the CEO... View Details
  • 01 Dec 2015
  • Blog Post

What is the HBS FIELD Program?

academic and professional career, and learned an insane amount all by putting learning into action. What is FIELD 1? FIELD 1 takes place in your first semester at HBS and lasts about two months.  It is a deep dive into what makes you tick... View Details
  • 11 Feb 2020
  • Sharpening Your Skills

10 Rules Entrepreneurs Need to Know Before Adopting AI

of the industry in terms of adopting AI. Is the industry mature, with infrastructure already in place to collect data and ready to implement? Are industry stakeholders willing to adopt AI? Do they agree with you on the value of potential... View Details
Keywords: by Rocio Wu
  • 22 Feb 2022
  • News

Breaking News

that is just market analysis: Where are the places that are growing or shrinking? What’s the business health of each community? What’s the social capital across different communities? Where is (and isn’t) there philanthropy? On top of... View Details
Keywords: Jen McFarland Flint; illustration by Dana Smith; News, Library, Internet, and Other Services; Information
  • 23 Jan 2013
  • Research & Ideas

Three-Dimensional Strategy: Winning the Multisided Platform

third party. By contrast, a grocery store also creates a space for consumers and multiple brands to meet—but the store controls the transaction, serving as a reseller. Done right, the MSP model has proven extremely lucrative, throwing off... View Details
Keywords: by Julia Hanna
  • 29 Aug 2023
  • News

Helping Consumers Decarbonize their Purchases

Subscribe on iTunes Subscribe on Spotify More Skydeck episodes Hi, this is Dan Morrell, host of Skydeck. In this episode, we’re going to be highlighting an episode of another HBS podcast: Climate Rising, which focuses on what businesses are doing, can do, and should do... View Details
  • 27 Nov 2000
  • Research & Ideas

The Dynamics of Standing Still: Firestone Tire & Rubber and the Radial Revolution

convert existing factories, but that this "quick fix" would prove insufficient in the long term and that Firestone would need to build a dedicated radial factory. The Committee, according to the minutes, "instructed Mr. DiFederico to proceed immediately... View Details
Keywords: by Donald N. Sull; Manufacturing; Transportation
  • 18 Oct 2017
  • Research & Ideas

How Economic Clusters Drive Globalization

movement built a reputation for Costa Rica as a natural paradise and conservation hub,” Giacomin observes. “At the same time, local actors took advantage of this brand identity to build mainstream tourist facilities that weren’t in line... View Details
Keywords: by Julia Hanna; Agriculture & Agribusiness
  • Web

Industry Information - Alumni

and news on emerging designers, disruptive technologies and global brands in the fashion and luxury goods industries. United States Census Bureau: Retail Trade Provides the industry monthly sales and inventory data, annual survey data... View Details
  • 10 Oct 2011
  • Research & Ideas

Retailing Revolution: Category Killers on the Brink

the existence of bricks-and-mortar stores actually help Amazon and other e-commerce players: they are the perfect place for online shoppers to touch and feel products they are considering purchasing. Store retailers must also compete... View Details
Keywords: by Rajiv Lal & Jose B. Alvarez; Retail
  • 23 Jun 2008
  • Research & Ideas

Innovative Ways to Encourage Personal Savings

savings difficult by changing the savings decision-making process, the time and place for savings, or the cost-benefit of savings itself. Such ideas could help low- to moderate-income households, and anyone else, build assets and put... View Details
Keywords: by Martha Lagace; Financial Services
  • 01 Aug 1998
  • News

High Honors

Idanta works closely with entrepreneurs to build major businesses with a potential for sales of a half-billion dollars or more. Dunn has made long-term commitments - an average of twelve to fifteen years - a bulwark of his firm's philosophy. Dunn's first big deal took... View Details
  • 01 Jun 2024
  • News

Alumni and Faculty Books

Edited by Margie Kelley Alumni Books Debunking Teenagers: 200 Research-Based Parenting Strategies to Help Your Adolescent Successfully Navigate the “Tempteen” Years By Daphne Adler (MBA 2004) Independently Published Why are teenagers constantly tempted to behave... View Details
  • 03 May 2010
  • Research & Ideas

What Is the Future of MBA Education?

economics and political system. Datar: MBAs need to understand what it means to be a general manager in a global world and the differences in institutions, norms, cultures, and legal frameworks. It would be fascinating, for example, to have student teams work on an... View Details
Keywords: by Martha Lagace; Education
  • 16 Feb 2004
  • Research & Ideas

Marketing Wine to the World

program, I had the opportunity to write a new case about Robert Mondavi. As I conducted the research for the case, I became more fascinated with the changes taking place in the industry globally, as well as the marked differences between... View Details
Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage
  • 06 Mar 2006
  • Research & Ideas

Winners and Losers at the Olympics

Miller. Here was the number one male skier in the world making it clear to one and all that he just didn't care or worse, was doing his best to do badly. That really hurts. He went from anointed to disjointed. Q: What do you think of the Olympics View Details
Keywords: Re: Stephen A. Greyser; Consumer Products; Entertainment & Recreation; Sports
  • 07 Aug 2012
  • Research & Ideas

Off and Running: Professors Comment on Olympics

of the American Marketing Association's 2010 Sports Marketing Lifetime Achievement Award. The power of "The Rings"—the brand power of the Olympics—derives from the global recognition of the five rings (representing the five... View Details
Keywords: Re: Multiple Faculty; Sports
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