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Managing Product Development in Rapidly Changing Environments
A consistent finding in many studies of innovation is the repeated failure of established firms when faced with radical changes in their core markets or technologies. Professor MacCormack's research takes the view that many of these failures can be attributed to the... View Details
- Research Summary
Overview
By: Ayelet Israeli
Professor Israeli utilizes econometric methods and field experiments to study data driven decision making in marketing context. Her research focuses on data-driven marketing, with an emphasis on how businesses can leverage their own data, customer data, and market data... View Details
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Reinvention and "Technology Reemergence"
The prevailing view of industry and technology evolution has emphasized displacement, on the assumption that old technologies and organizational forms will disappear when newer ones arrive. Professor Raffaelli's research challenges this view by illuminating how and... View Details
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The Equilibrium Concept in Game Theory
By: Elon Kohlberg
Elon Kohlberg is studying the foundations of the equilibrium concept in game theory, which is to the study of economic systems what the notion of "equilibrium of forces" is to the study of mechanical systems. Although much of economic theory can be viewed in... View Details
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