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  • 13 Mar 2018
  • First Look

March 13, 2018

relationships in India well beyond its endpoint and that the WWI internment shaped the subsequent perception of and strategic response to the WWII experience. We show that internment aggravated existing staffing challenges, impacted the perception of racial lines of... View Details
Keywords: Sean Silverthorne
  • 19 Jan 2015
  • Research & Ideas

Is Wikipedia More Biased Than Encyclopædia Britannica?

Wikipedia, the free, crowd-sourced encyclopedia that since its inception in 2001 had rapidly become the new go-to source for knowledge. “Most of the topics of content we are dealing with on a daily basis do not have a verifiable answer”... View Details
Keywords: by Michael Blanding; Publishing
  • 04 Nov 2014
  • First Look

First Look: November 4

Benjamin Abstract—I examine Google's pattern and practice of tying to leverage its dominance into new sectors. In particular, I show how Google used these tactics to enter numerous markets, to compel usage of its services, and often to... View Details
Keywords: Sean Silverthorne
  • 11 Apr 2022
  • Research & Ideas

A World of Difference: What Keeps Companies from Becoming More Inclusive

clear desire; the leaders are courageous enough to take action; they recognize there is messiness in doing it right; and they are okay with errors they and others will be making along the way. The number of places that don’t belong to any one of these three View Details
Keywords: by Jen McFarland Flint
  • 30 Jun 2009
  • First Look

First Look: June 30

theorists differ as to whether exploitation undermines or enhances exploration. The debate reflects a gap—the missing theoretical mechanism by which organizations break free of old routines and discover new ones. We propose that the... View Details
Keywords: Martha Lagace
  • 25 Sep 2006
  • Research & Ideas

How Software Platforms Revolutionize Business

You can't see them, but we've all used "software platforms" over the last few decades, whether they are embedded in the Windows operating system, a cell phone, or game machine. In a new book, the authors term software platforms... View Details
Keywords: by Sean Silverthorne; Video Game; Web Services
  • 12 Jun 2012
  • First Look

First Look: June 12

seek and how firms could deliver it. The result can be new revenue, increased customer satisfaction and loyalty, positive word of mouth, and cost savings. The multiyear process to price the 8 million tickets to the upcoming London 2012... View Details
Keywords: Sean Silverthorne
  • 04 Sep 2012
  • Research & Ideas

Why Most Leaders (Even Thomas Jefferson) Are Replaceable

Harvard Business School Assistant Professor Gautam Mukunda leads off his new book, Indispensable: When Leaders Really Matter, with the results of social science research that executives may wish not to consider: individual leaders rarely... View Details
Keywords: by Kim Girard
  • 17 Oct 2019
  • Research & Ideas

‘Chick Beer’ for Women? Why Gender Marketing Repels More Than Sells

your order.” Gender-tailored marketing messages from these brands and others—including Mangria and Pink Power tools—are common, yet new research shows they can turn off consumers, particularly women. In fact, they often backfire to the... View Details
Keywords: by Dina Gerdeman; Consumer Products
  • 02 Apr 2001
  • Research & Ideas

Not All M&As Are Alike—and That Matters

and fitting the new product or technology into existing activities. Scenario 5: The Industry Convergence M&a The first four categories involve changing the relationships among a particular industry's... View Details
Keywords: by Joseph L. Bower
  • 23 Oct 2006
  • Research & Ideas

Will the “Long Tail” Work for Hollywood?

tail accounts for a significant share of sales," says Elberse, "it's not clear whether any single producer or distributor can do much to take advantage of that phenomenon." In addition, consumers of niche products may be less loyal to the View Details
Keywords: by Julia Hanna; Entertainment & Recreation
  • 14 Dec 2007
  • Op-Ed

When Your Product Becomes a Commodity

offshoring are all squeezing margins, increasing customer price sensitivity, and making it harder to sustain inter-brand differentiation. The product life cycle suggests that, as product categories mature, they become more susceptible to... View Details
Keywords: by John Quelch
  • 03 Mar 2008
  • Research & Ideas

Marketing Your Way Through a Recession

Must-have features of yesterday are today's can-live-withouts. Trusted brands are especially valued and they can still launch new products successfully, but interest in new brands and View Details
Keywords: by John Quelch
  • 29 Jan 2008
  • First Look

First Look: January 29, 2008

small commercial vehicle, the Tata Ace. Positioned as a replacement for the three-wheelers that predominated as small commercial vehicles in India, the Ace create a new product category and enabled Tata... View Details
Keywords: Martha Lagace
  • 01 Jul 2014
  • First Look

First Look: July 1

increased visibility in the public arena. Yet organizational research has lagged behind in recognizing and studying this category of organizational members. This article offers a critical review of this growing body of research. More... View Details
Keywords: Carmen Nobel
  • 04 Sep 2007
  • Research & Ideas

Jumpstarting Innovation: Using Disruption to Your Advantage

established companies can also be a source of salvation: disruptive change. Applegate should know. Her current research and teaching focus on the challenges of building new ventures and leading radical business innovation in the face of... View Details
Keywords: by Lynda M. Applegate
  • 12 Sep 2022
  • Research & Ideas

When Experts Play It Too Safe: Innovation Lessons from a NASA Experiment

When evaluating whether to invest in a new idea, senior executives often rely on experts. But these advisers often favor ideas that are easy to execute over tough-to-pull-off but potentially groundbreaking plans. The risk for companies:... View Details
Keywords: by Rachel Layne; Aerospace
  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

Montague Corporation: Unfolding the Future in Cycling Harvard Business School Case 808-087 Montague has developed a major innovation that creates a new sub-category in the bicycle industry: a full-sized, high-quality bicycle that folds.... View Details
Keywords: Martha Lagace
  • 09 May 2023
  • Research & Ideas

Where to Find Remote Work Now: 250 Million Job Postings Paint a Complex Picture

Remote work is here to stay—but not everywhere, and not in all companies. As the business world emerges from the pandemic, some companies are demanding a full return to the office. Others are embracing remote work options for their employees. View Details
Keywords: by Rachel Layne
  • 30 Jan 2018
  • First Look

January 30, 2018

flash sales industry was created using this idea as a cornerstone of its business strategy. In this paper, we identify and investigate a new reason why frequent assortment rotations can be valuable to a retailer, particularly for products... View Details
Keywords: Sean Silverthorne
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