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Show Results For
- All HBS Web
(262)
- News (69)
- Research (154)
- Events (1)
- Multimedia (1)
- Faculty Publications (75)
- 01 Jan 2004
- News
A. G. Lafley, MBA 1977
a career as a professor. He started a Ph.D. program in medieval and Renaissance history at the University of Virginia before leaving to enlist in the U.S. Navy. After several years of running grocery and specialty stores at a U.S. base near Tokyo, Lafley became... View Details
- 23 Dec 2002
- Research & Ideas
Partnering and the Balanced Scorecard
mix of merchandise could be rapidly produced and delivered at high standards of quality. Kenyon's in-store personnel examined merchandise from all incoming shipments. One measure recorded the percentage of... View Details
Keywords: by Robert S. Kaplan & David P. Norton
- 15 Jul 2015
- Research & Ideas
Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday
merchandise and had trouble fulfilling many orders. Gupta said the main goal for Amazon in hosting Prime Day will clearly be customer acquisition, whether by attracting brand new customers through the sale's buzz, or by getting occasional... View Details
- 04 Aug 2006
- What Do You Think?
What Happens When the Economics of Scarcity Meets the Economics of Abundance?
making purchases of merchandise generally thought to be in what Anderson calls "the Short Head" of the item popularity curve. The Short Head accommodates hit recordings, the most popular fashions, best-selling books, and other... View Details
Keywords: by James Heskett
- Profile
Hiroshi Mikitani
hyper-efficient supermarket with standardized offerings,” Rakuten is more like a bazaar “where the owners of many small shops curate the merchandise and interact personally with customers.” Starting out, Rakuten charged... View Details
- 10 Sep 2008
- Research & Ideas
Long-Tail Economics? Give Me Blockbusters!
and five companion movies. Adding DVD and merchandise sales, theme parks, etc., Advertising Age valued the Potter economy at $15 billion. Sizzle. A blockbuster does not just address an important need. It does so in an exciting and... View Details
- 20 Apr 2016
- News
Steps to Success
going into consulting or investment banking. What I was interested in was the grain merchandising business. His class was very popular and tough, and I loved it. Somehow it struck me—all these large companies that move giant quantities of... View Details
Keywords: Jill Radsken
- 09 Apr 2001
- Research & Ideas
The Manager’s Guide to Communicating with Customers Collection
this area with barriers, such as low shelves of bargain merchandise that don't block customers' views of the rest of the store. But this can be risky. Customers sometimes just grab the bargains and leave without venturing into the... View Details
- 19 Mar 2008
- Research & Ideas
Finding Success in the Middle of the Market
at least seven different store formats, from convenient Tesco Express outlets at one end of the spectrum to full assortment hypermarkets at the other. But, within all its stores, Tesco implements the same merchandising principles: Better,... View Details
- 06 Jun 2017
- First Look
First Look at New Research and Ideas: June 6, 2017
innovations in transparent packaging, specifically cellophane in the mid-twentieth century United States, helped retailers create full self-service merchandising systems, including selling perishable food. While self-service stores began... View Details
Keywords: Sean Silverthorne
- 26 Apr 2011
- News
BioMine Strikes Gold
phone. AVA is an invitation-only shopping platform. The company addresses the gap between the growing market demand for fashion and the lack of availability of branded merchandise and e-commerce websites in the Philippines. CardSwap.ca is... View Details
- 18 Apr 2005
- Research & Ideas
Prosper with Multi-Channel Retailing
the brand in all major facets of the store experience," he said. "The one thing we pride ourselves on is the presentation of the merchandise in our stores." While many of Abercrombie's customers are Web-savvy teens, Nuzzo... View Details
- 07 Jul 2014
- Research & Ideas
Banning Big-box Stores Can Hurt Local Retailers
neighborhoods, and cover approximately 15 percent the size of a general merchandise Target store," reads a company press release. Considering this onslaught of small format chain stores, Sadun believes the subject of big-box... View Details
- Web
Trade Catalogs - The Art of American Advertising
distinct means of communication and distribution to a mass audience. Trade catalogs, for example, became an integral way of merchandising new industrial products created from the enormous factory output and market demands of the... View Details
- 16 Sep 2022
- Blog Post
Climate Stories Episode #9: Shelly Xu (MBA 2021) Reducing Waste Through Beautiful Design
charges a fixed fee for a “managed service” product with which she can run the algorithm in-house while co-designing and iterating with brands. To drive revenue in the short term, Shelly is creating her own zero waste products as well as creating “merch” or View Details
- 01 Dec 2009
- News
Seven Honored with Alumni Achievement Award
On October 19, the School conferred its highest honor, the Alumni Achievement Award, on seven distinguished individuals. Since 1968, the School has selected outstanding men and women for the award, recognizing their accomplishments in the public and the private... View Details
- 10 Jul 2018
- Blog Post
Embracing Entrepreneurship & the Asian American Community
launch Fish Sauce, I took advantage of the Entrepreneurs in Residence (Eir) at HBS to learn about building the podcast. In the summer, I received the Rock Summer Fellowship so we could continue scaling out our operations; from hosting our first live event to launching... View Details
- 22 Feb 2022
- News
Launch Codes
Pak (MBA 2015) founding member and CMO at Blueland; Alumni track winner, 2019 Forget the Past Sebastian Monroy (MBA 2018) and I launched Zubale as a marketplace to connect independent contractors to consumer goods companies in need of View Details
- 01 Dec 2005
- News
One-on-One with Peter Cuneo
related merchandising licenses for toys and other consumer products. The first Marvel-produced theatrical release (Captain America is a likely subject) is scheduled to appear in summer 2008. Marvel, based in New York, with offices in... View Details