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  • 24 Feb 2014
  • Research & Ideas

Busting Six Myths About Customer Loyalty Programs

of discrimination is taken up by the media or regulators. Second, as there is more room for sales growth with consumers who are not yet top spenders compared with those who are already top spenders, strict application of loyalty system... View Details
Keywords: by Marcel Corstjens & Rajiv Lal; Retail; Consumer Products
  • 08 Oct 2013
  • First Look

First Look: October 8

player's talent and popularity in terms of performance in both Japan and the U.S. and his media exposure in Japan including endorsement contracts. In addition, if a MLB club signs a Japanese position star player and is based in a city... View Details
Keywords: Sean Silverthorne
  • 15 Jan 2019
  • First Look

New Research and Ideas, January 15, 2019

platform and emphasized his position as a Washington-outsider. He proved to be an unpredictable and incendiary candidate on the campaign trail, garnering much media attention and creating divisions within the traditional Republican base,... View Details
Keywords: Dina Gerdeman
  • 01 Feb 1997
  • News

Made, Not Born: HBS Courses and Entrepreneurial Management

need to cut the cost of a building by 10 percent in order to make the numbers work, they need to understand what has been given up. I'd like them to be better at visualizing the impact of what is being created and its effect on the user and the environment. In a... View Details
  • 15 Feb 2011
  • First Look

First Look: Feb. 15

each complementing the other. Government Advertising and Media Coverage of Corruption Scandals Authors:Rafael Di Tella and Ignacio Franceschelli Publication:American Economic Journal: Applied Economics (forthcoming) Abstract : We... View Details
Keywords: Sean Silverthorne
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

long, as are lead times for drug production and encapsulation. Last, media coverage and press releases made by governments and other stakeholders increase the stakes, as negative media coverage may damage... View Details
Keywords: Martha Lagace
  • 01 May 2007
  • First Look

First Look: May 1, 2007

(along with personal relations), laws and regulations can evolve to facilitate real estate investments. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=207090 The Convention on Biological Diversity:... View Details
Keywords: Sean Silverthorne
  • Web

Art Nature Business

2011 Oil on linen and wood Schwartz Art Collection, Harvard Business School, 2012.1 Born in Denver, Paul Jacobsen grew up in a small mountain town in Colorado in a family of artists. Largely self-taught, Jacobsen works in traditional View Details
  • Web

Print View - Course Catalog

framework into the international spotlight with its December 2011 cover story in which it posited, "After decades of slow growth, Africa has a real chance to follow in the footsteps of Asia." Thereafter, Time interrogated the same theme, as did multiple other View Details