Luxury Consumers - Publications - Faculty & Research

20 Jan 2017
Research & Ideas

Here’s How Businessman Trump Is Likely to Approach the Presidency

parlayed his fame as a celebrity real estate developer into a winning pitch to voters as a Washington outsider. Emphasizing his decades of experience as a wheeler-dealer building luxury hotels, casinos, and golf courses around the world,... View Details

Keywords: by Christina Pazzanese

19 Mar 2015
News

Walter Salmon Remembered

grocers, drug stores, and discount stores like Costco. Peter asked me (a banker) what I thought of supermarkets accepting credit cards for groceries. I said that the grocery margins (~1%) wouldn’t support the discounts on card purchases, and that View Details

Keywords: Business Schools & Computer & Management Training; Educational Services

24 May 2021
Blog Post

Rebekah Emanuel: Host of Season 3 of the Climate Rising Podcast

for people to change their behavior—no matter if it was in cemeteries or energy procurement or luxury clothing. And underpinning all of that was carbon. Elise Clarkson: There were a number of topics addressed in this season of Climate... View Details

01 Dec 2000
News

Latin America's Decade

to PCs and hence to the Net." Thus, Azuela expects the bulk of Internet growth will occur in the B2B sector and wireless applications. Auction house DeRemate.com, currently a leader in the region's consumer Internet sector, has a growth... View Details

Keywords: Garry Emmons and Julia Hanna; Latin America; research; infrastructure; Hospitality; Securities, Commodities, and Other Financial Investments; Finance; Management, Scientific, and Technical Consulting Services; Professional Services

27 Mar 2012
First Look

First Look: March 27

Exploration of Luxury Hotels in Tanzania Authors:Diego A. Comin Abstract Tourism is a tradable service activity that could allow some African countries to generate significant growth. Tanzania, given its unique natural assets, is an ideal... View Details

Keywords: Carmen Nobel

01 Dec 2008
News

Back to the Future

discontent for many American families. Bundled up in chilly homes, they see their heating bills cutting deeply into the rest of their household budget. Lowering the thermostat, they wonder when keeping warm became a luxury in the... View Details

Keywords: Garry Emmons; Transportation Equipment Manufacturing; Manufacturing; Oil and Gas Extraction; Mining

09 Nov 2010
First Look

First Look: November 9, 2010

presents the results of a study that investigated the use of the underdog effect in marketing. The idea of triumphing over disadvantages by impassioned determination is said to be a powerfully positive image, which can lead consumers to... View Details

Keywords: Sean Silverthorne

01 Jun 2022
News

June 2022 Alumni and Faculty Books

Jr., and other leaders to become larger-than-life figures; why society works the way it does, and what you can do to positively impact it, and the importance and power of close relationships. Fin Tales: Saving Cadillac, America’s Luxury... View Details

Keywords: Publishing Industries (except Internet); Information

01 Sep 2010
News

Dean Nohria Looks Ahead

which now consumes more and more of society’s resources, particularly as people live longer? Global poverty is a huge issue as the demand for a more prosperous life increases everywhere. And then there is global security. So there are... View Details

Keywords: Roger Thompson

01 Jun 2019
News

City on a Hill

consumers seeking high-quality, locally grown produce. An industrial hemp-growing project he undertook under license by the Kentucky Department of Agriculture failed in part because the fabric designer who had signed on to craft high-end... View Details

Keywords: Alexander Gelfand; photographed by Clay Cook

01 Sep 2009
News

E Ink’s Wild Ride

developed an imaging material comparable to paper, it would need to partner with others to build the display modules, handheld devices, digital content libraries, and e-commerce services to take advantage of it. And before sales could really take off, View Details

Keywords: Julia Hanna; e-books; e-reading; News, Library, Internet, and Other Services; Information; Computer and Electronic Product Manufacturing; Manufacturing

02 Feb 2016
First Look

February 2, 2016

2013. The sudden price increase not only increased the likely acquisition price for an ownership stake in Hefei Sanyo, but also meant that Whirlpool had lost the luxury of both time and secrecy. Lee had to quickly decide how to structure... View Details

Keywords: Sean Silverthorne

24 Jul 2007
First Look

First Look: July 24, 2007

evolved to a close-out retail model where its unique low-overhead operations were advantageous. As it added highly consumable categories its mix shifted, but it managed to retain its low-overhead model. Interestingly, the mix shift was... View Details

Keywords: Martha Lagace

Web

Print View - Course Catalog

Metaphysic and Instadeep that are applying AI to more specific problems (Dentistry, Movie/TV production, Route optimization etc.) We also look at the power of algorithms to shape consumer behavior (TikTok), the misuse of AI in social... View Details

February 2017
Supplement

JCDecaux, 2016: Global Leader ... Again

By: John R. Wells and Gabriel Ellsworth

In 2016, JCDecaux was number one in the world in outdoor advertising. This was a far cry from the situation in 2003; at that time, JCDecaux had been unseated by Clear Channel from the number-one spot that it had held for decades, and it was fighting for second place... View Details

Keywords: JCDecaux; Clear Channel Outdoor; OUTFRONT Media; Lamar Advertising Company; Jean-François Decaux; Jean-Charles Decaux; Outdoor Advertising; Street Furniture; Airports; Billboards; Bicycles; Digital Devices; Digital Marketing; Bidding; Advertising; Advertising Campaigns; Acquisition; Mergers and Acquisitions; Business Growth and Maturation; Business Model; Business Organization; Family Business; For-Profit Firms; Joint Ventures; Design; Price; Profit; Revenue; Geographic Location; Geographic Scope; Global Range; Globalization; Global Strategy; Globalized Firms and Management; Multinational Firms and Management; Globalized Markets and Industries; Government Legislation; Business History; Human Resources; Laws and Statutes; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Growth Management; Marketing; Brands and Branding; Marketing Channels; Marketing Strategy; Product Marketing; Demand and Consumers; Supply and Industry; Operations; Distribution; Infrastructure; Logistics; Product; Product Design; Production; Organizational Structure; Property; Public Ownership; Renting or Rental; Problems and Challenges; Business and Community Relations; Business and Government Relations; Family and Family Relationships; Sales; Situation or Environment; Luxury; Strategy; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Consolidation; Corporate Strategy; Customization and Personalization; Expansion; Segmentation; Mobile Technology; Wireless Technology; Air Transportation; Bicycle Transportation; Rail Transportation; Transportation Networks; Advertising Industry; France; Paris

Citation

Purchase

01 Dec 2016
News

Alumni Books of 2016

epitome of the Aston Martin Grand Touring car. Comfortable for two, it has few frills and a high level of luxury and yet is capable of heart-stopping performance and superb handling on the racetrack. Candee examines in detail the history... View Details

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