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Show Results For
- All HBS Web
(513)
- News (102)
- Research (335)
- Events (3)
- Multimedia (3)
- Faculty Publications (164)
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- 10 Sep 2012
- HBS Case
HBS Cases: Branding Yoga
DVD under Jane Fonda's "Team Fonda" fitness brand. In addition, she and Chopra collaborated on the iPad app Authentic Yoga. Those actions spurred some instructors to label her a sellout, but Deshpandé is more measured.... View Details
- 21 Aug 2019
- Research & Ideas
What Machine Learning Teaches Us about CEO Leadership Style
gave each one a name. Those who used positive language and a range of facial expressions, for example, were deemed Excitable. Those who showed anger, contempt, and disgust but also a fair amount of neutral expressions were labeled Stern.... View Details
Keywords: by Michael Blanding
- 15 Dec 2003
- Research & Ideas
The New Global Business Manager
pipeline and put a Japanese label on it," the local managers said, "Wait a minute. We've got very demanding customers here. We've got incredibly tough competitors here. That creates a fabulous environment that's going to drive... View Details
Keywords: by Cynthia Churchwell
- 21 Feb 2005
- Op-Ed
Is Business Management a Profession?
be concerned with producing elites who are motivated by something beyond the pursuit of self-interest under the laws of the marketplace, or the fear of punishment under the laws of the land? A self-interested, self-indulgent corporate leadership is not inevitable, and... View Details
- 02 Oct 2017
- What Do You Think?
Do Bitcoin and Digital Currency Have a Future?
labeled the leading digital currency, Bitcoin, a “fraud,” likening it to the 17th century tulip bulb mania and adding that he would fire any employee caught trading it. But on October 2, the Wall Street Journal reported that rival Goldman... View Details
- 10 Nov 2003
- Research & Ideas
Globalization: The Strategy of Differences
labels 'international' and 'domestic' no longer apply." His globalization program, often summarized under the tagline "think global, act global," had included an unprecedented amount of standardization. By the time he... View Details
Keywords: by Pankaj Ghemawat
- 04 Jun 2018
- What Do You Think?
Are There Conditions Under Which Directors Should Consider Hiring a CEO Fired Elsewhere for Inappropriate Behavior?
senior executives who have lost their jobs for actual or alleged inappropriate workplace behavior. My attention was called to the sensitivity of these terms because of what is going on in Syria, Myanmar, and other places in the world. In the article itself, I described... View Details
Keywords: by James Heskett
- 27 Nov 2000
- Research & Ideas
The Dynamics of Standing Still: Firestone Tire & Rubber and the Radial Revolution
changing competitive environment. By the mid-1960s, however, U.S. tire companies began to feel the first tremors of the competitive earthquake that would ultimately reshape the industry. In 1966, Michelin struck a deal with Sears to manufacture radial tires for sale... View Details
- 30 Jun 2003
- Research & Ideas
Are You Supporting Your B Players?
people as A, B, or C players isn't fair. DeLong agreed. But, he added, people categorize others all the time. In his research he has been surprised and frightened at how quickly people in organizations get classified. Even a couple of months is all it takes. "Once... View Details
Keywords: by Martha Lagace
- 02 Aug 2007
- What Do You Think?
How Will Millennials Manage?
Alice Richmond commented, "Take the label away, and you won't find the trend." Kevin Brady added, "I find such broad generalizations hard to believe." As Susan RoAne put it, "Gen Y and the Millennials will manage... View Details
Keywords: by Jim Heskett
- 10 Oct 2011
- Research & Ideas
Retailing Revolution: Category Killers on the Brink
price comparison. TJX has created enormous expertise in this area and has fostered a differentiated treasure hunt that is highly productive. Macy's is moving to strengthen its already wide-ranging assortment of unique items. Nordstrom's private View Details
- 05 Jul 2006
- Research & Ideas
The Accidental Innovator
describe processes of discovery and invention, of the progress of science, is nothing less than fraud. Actually, though, I would not really label this "accidental innovation." The innovation itself can't really be said to be... View Details
Keywords: by Sarah Jane Gilbert
- 27 Oct 2002
- Research & Ideas
Want a Happy Customer? Coordinate Sales and Marketing
mid-sized account base. At the top of the customer base pyramid where the accounts are huge, marketing and sales must make joint decisions about product, price, brand, and all kinds of support. When heavyweight distributors demand private View Details
Keywords: by Benson Shapiro
- 13 Sep 2010
- Research & Ideas
The Consumer Appeal of Underdog Branding
Snapple forged its initial popularity with underdog narratives and "got its juice back" by reintroducing stories about its quirky founders and its underdog spokesperson, Wendy. Nantucket Nectars' label portrays the story of the... View Details
Keywords: by Martha Lagace
- 23 Aug 2011
- First Look
First Look: August 23
and concludes with a call to the reader to do whatever he or she can to speed the adoption of integrated reporting. A 2-phase Labeling and Choice Architecture Intervention to Improve Healthy Food and Beverage Choice Authors:Anne... View Details
Keywords: Sean Silverthorne
- 10 Aug 2015
- Research & Ideas
Why a Federal Rule on CEO Pay Disclosure May Get You In Trouble With Customers
price. More recently, Mohan, Norton, and Deshpandé have been exploring the idea of actively marketing low- pay-ratio information to consumers. In one experiment, consumers shopped for flat-screen televisions. Along with the common "Energy Star" View Details
- 17 Oct 2016
- HBS Case
Business Solutions That Help Cut Food Waste
As much as 40 percent of food grown in the United States for human consumption is wasted. Source: Eivaisla After decades of wasteful food practices, where perfectly good food is discarded even as poverty keeps many families hungry, solutions are starting to come... View Details
- 13 Apr 2015
- Research & Ideas
3 Ways Firms Can Profit From Environmental Investments
In the course of her work, Rebecca Henderson meets business executives who don't address the threat of climate change because they don't believe that it exists. Her recommendation: They should consider investments in environmental sustainability anyway, assuming that... View Details
- 05 Nov 2024
- Research & Ideas
AI Can Help Leaders Communicate, But Can't Make Employees Listen
response: “At Hershey, our capacity expansion plans are focused on several key areas to support our growth and meet increasing consumer demand. ” In this phase, however, the labels on the answers were randomized. Choudhury and his team... View Details
- 26 Sep 2007
- Sharpening Your Skills
Sharpening Your Skills: Negotiation
others acknowledge your gestures of goodwill and reciprocate in kind. Four strategies for building good will and reciprocity are to label your concessions and make them salient to the other party, demand and define reciprocity, make... View Details