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- All HBS Web (576)
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- 01 Mar 2015
- News
Research Brief: Political Capital
It’s no secret that politicians are trying to buy your vote—in the 2012 presidential campaign, Republicans and Democrats shelled out nearly $2 billion in their fight for the White House. But what’s the most effective way to spend that money? In a new working paper, HBS... View Details
- 01 Sep 2005
- News
Predictable Surprises
completely off guard. Drawing on social science theory, he developed a tentative notion that “there are negative events out there waiting to happen, which people have sufficient information to predict or prevent, but for various reasons... View Details
- 01 Mar 2013
- News
Can't Knock the Hustle
POSEUR: A "living statue" mysteriously materialized A guerrilla-marketing campaign designed to promote a book about rapper and entertainment mogul Jay-Z became the subject of a recent EC case by HBS professor Anita Elberse. The... View Details
- 01 Mar 2017
- News
Alumni and Faculty Books for March 2017
good at it. Fit for the Presidency? Winners, Losers, What-Ifs, and Also-Rans by Seymour Morris Jr. (MBA 1972) (Potomac Books) Every four years Americans embark on the Super Bowl of democracy: a presidential election campaign filled with... View Details
- 01 Feb 2000
- News
Financial Services 24/7
on Wingspanbank.com brings many important issues to the fore. Wingspanbank is an Internet-only bank that markets itself with the claim, "If your bank could start over, this is what it would be." Created in a record four months and launched with a huge advertising View Details
Keywords: Susan Young
- 01 Mar 2016
- News
Expressions of Support
“We believe in HBS’s ability to prepare leaders to meet the challenges facing business and society today.” Ashley Garrett and Alan K. “AJ” Jones (both MBA 1987), HBS Fund Chairs Alumni and friends who give to the HBS Fund for Leadership and Innovation advance the... View Details
- 01 Sep 2004
- News
Salter New Head of External Relations
In his new role as senior associate dean for External Relations, Professor Malcolm S. (“Mal”) Salter is ready and eager to shift his focus from the classroom to the global community of 65,000 HBS alumni. “The alumni community is an incredibly valuable asset for the... View Details
- 01 Sep 2007
- News
To The Rescue
to be an emergency there had to be bleeding,” explains Venkat Changavalli, the CEO at EMRI. “If someone just collapsed or fell down, people would stand around and look.” A massive statewide advertising blitz and public education campaign... View Details
- 18 Apr 2017
- News
Harvard Business School Holds Topping Off Ceremony for Klarman Hall
- 28 Mar 2019
- News
California Alumni Explore Role of Capitalism in Addressing Climate Change
leaders. The ECLM was followed by the School’s Campaign Celebration, where attendees joined Dean Nohria and more than 250 alumni and guests at the Natural History Museum in London to celebrate the conclusion of a successful campaign. HBSA... View Details
Keywords: Margie Kelley
- 01 Mar 2012
- News
Competitiveness at Risk
Porter: HBS alumni are in leadership positions all over the world, and they are making critical choices that determine the ultimate success of the US economy. The ability to get this in-depth information from our alumni and to have so... View Details
- 31 Oct 2018
- News
Pitching In for Female Leaders
yet I was one of the few women who made it through the glass ceiling to the top of international football. Until one day, the rug was pulled off from underneath me, and I found myself out of a job. There was a horrible social media defamation View Details
- 01 Jun 2018
- News
The Long Run
to break down silos and provide a unified body of knowledge to inform public policy. Two proposed legislative agenda items from an earlier version of the group’s white paper were voted into state law last year: making the... View Details
- 01 Dec 2002
- News
HBS Alumni Association Board of Directors: President's Report
It's been a busy autumn at HBS. In September, the School successfully launched its first-ever capital campaign (see coverage). A few weeks later, the fall reunions were very well attended. The Alumni Board then held a productive meeting... View Details
- 15 Jun 2021
- News
Action Plan: Come as You Are
Museum in Salem, Massachusetts. And from 1998 to 2004, he was executive director at Harvard’s Museum of Natural History. At the ROM, Basseches is leading a campaign to make art accessible to all. He emphasizes art’s problem-solving... View Details
- 01 Dec 2016
- News
Alumni Books of 2016
of the wonders that surround each of us is coupled with Flatt’s candid, empowering reflections on existence and his illness. The CMO’s Social Media Handbook by Peter Friedman (MBA 1983) (LiveWorld) Thirty years of experience informs this... View Details
- 01 Dec 2022
- News
Ink: Comfort in Discomfort
by them. Organizational leaders are also using both/and language to communicate their organizations’ goals and missions. Barclays unveiled a campaign it called AND—stressing that the 300-plus-year-old bank would only survive the next... View Details
- 01 Jun 2018
- News
The Importance of Philanthropy
Thanks to the generosity of alumni and friends over many years, HBS is fortunate to have an endowment that provides a foundation of support for core priorities. However, contrary to popular belief, the endowment does not cover all our financial needs. Annual giving to... View Details
- 25 Jul 2018
- News
HBS Alumni Leader, Benefactor Dies at 86
Reunion gift committee and chaired the Capital Campaign the School held from 2002 to 2005, an effort that raised some $600 million. From 1998 to 2004, he was a member of Harvard’s Board of Overseers and served as the Board’s president... View Details
- 25 Jun 2020
- News
Covering All Corners
of ensuring the timely availability and accessibility of life-saving medicine for those whom everyone else has forgotten therefore falls upon us and our short list of allies. Why did you determine that Eva Pharma’s COVID-related efforts should also include virtual... View Details