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Show Results For
- All HBS Web
(11,867)
- People (11)
- News (1,709)
- Research (8,265)
- Events (22)
- Multimedia (79)
- Faculty Publications (6,518)
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- 24 Apr 2014
- News
Betting big on star power can be a winning strategy in business—not just show business
creating marketing efficiencies. Although the digital revolution promised to democratize content production and distribution, the reality is that blockbuster strategies are more applicable and entrenched... View Details
- 24 Aug 2021
- News
What We Still Need to Learn about AI in Marketing — and Beyond
- 23 Oct 2019
- News
Understanding Business Firsthand in South Korea
MBA students interview consumers in Seoul, Korea, to help inform the marketing strategies they developed for Orion Snack International. The project was the culmination of a required first-year course... View Details
- 04 Mar 2014
- News
Learn Your Local Praise Culture
- 22 Nov 2024
- News
Healthcare Club Hosts its 25th Annual Conference; Alumni Step Out for Global Networking Night; Meet the Club Leader: Andrea Fantacone
Healthcare Alumni Conference Marks 25 Years The HBS Healthcare Alumni Association (HBSHAA) hosted its 25th Annual Conference at the Charles Hotel in Cambridge on November 7, and once again offered an exclusive agenda that was jam-packed with industry thought leaders... View Details
Keywords: Margie Kelley
- 01 Jun 2018
- News
At Education First, Growing with China
- 17 Mar 2014
- News
Dropbox VP Explores Potential Indian Parters
- 12 Feb 2021
- News
How Dunkin’ Donuts Took Over the World
cafeteria. My father’s request was breathtaking and anxiety-producing.” Over the next 35 years, Rosenberg would turn Dunkin’ Donuts into a global icon—which last year sold to Inspire Brands for a stunning $11.3 billion. And in this... View Details
Keywords: brands; leadership; management; strategy; operations; career; Food and Beverage Stores; Retail Trade
- 16 Jun 2023
- News
On the Move: Adam Laitsas (MBA 2016)
Laitsas will oversee PFL’s expansion plans and grow the sport of mixed martial arts (MMA) throughout the Middle East with the launch of PFL MENA in 2024. Laitsas was previously SVP of Marketing Strategy for... View Details
- 22 Nov 2020
- News