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  • All HBS Web  (11,528)
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Show Results For

  • All HBS Web  (11,528)
    • People  (24)
    • News  (3,282)
    • Research  (6,167)
    • Events  (59)
    • Multimedia  (324)
  • Faculty Publications  (4,928)
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  • 2017
  • Book

Global Marketing Management: A Casebook

By: John A. Quelch

During the last quarter century, international business was shaken by a revolution in global competition unlike any previously experienced. As companies move through the twenty-first century, they need to be aware of the range of powerful, dynamic, and often... View Details

Keywords: Marketing; Management; Globalization; Competitive Strategy
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Quelch, John A. Global Marketing Management: A Casebook. 6th ed. Redding, CA: BVT Publishing, 2017.
  • May 1991
  • Case

Firestone, Inc.: Globalization

By: Hugo Uyterhoeven
Keywords: Multinational Firms and Management; Globalization; Corporate Strategy
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Uyterhoeven, Hugo. "Firestone, Inc.: Globalization." Harvard Business School Case 391-236, May 1991.
  • 12 Mar 2014
  • Research & Ideas

Entrepreneurship and Multinationals Drive Globalization

Entrepreneurship and Multinationals: Global Business and the Making of the Modern World, and his views on subjects ranging from whether globalism has been a force for good to what Nazi Germany tells us about... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics; Manufacturing; Consumer Products; Pharmaceutical
  • 01 Dec 2018
  • News

Preparing Global Leaders

and long-term value creation. In addition to this, he is cofounder and chairman of Voxtra, a social impact investment firm that focuses on improving the livelihoods of those in the agriculture sector in East Africa. He and his wife, Cecilie, created a fund this year to... View Details
  • October 2015
  • Article

Global Teams That Work

By: Tsedal Neeley
Many companies today rely on employees around the world, leveraging their diversity and local expertise to gain a competitive edge. However, geographically dispersed teams face a big challenge: physical separation and cultural differences can create social distance, or... View Details
Keywords: Globalized Firms and Management; Groups and Teams; Performance; Cross-Cultural and Cross-Border Issues
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Neeley, Tsedal. "Global Teams That Work." Harvard Business Review 93, no. 10 (October 2015): 74–81.
  • Mar 29 2018
  • Testimonial

Reexamining Global Leadership

  • October 2012 (Revised August 2013)
  • Case

Global Unichip Corporation (A)

By: Willy Shih and Chen-Fu Chien
Global Unichip Corporation (GUC) is a design services company that acts as a front-end to TSMC, the world's largest semiconductor foundry. In so doing, it masked the complexity of the latest process technologies, and reduced the entry barriers for small firms to... View Details
Keywords: Abstraction; Value-network; Entry Barriers; Intermediaries; Dis-intermediation; Aggregator; Vertical Specialization; Technology Adoption; Digital Platforms; Competitive Strategy; Corporate Strategy; Horizontal Integration; Vertical Integration; Technological Innovation; Innovation Strategy; Innovation and Management; Industry Structures; Information Infrastructure; Complexity; Information Technology; Semiconductor Industry; Technology Industry; Telecommunications Industry; Taiwan
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Shih, Willy, and Chen-Fu Chien. "Global Unichip Corporation (A)." Harvard Business School Case 613-048, October 2012. (Revised August 2013.)
  • Fast Answer

Global Climate Change

Selected resources for the course Global Climate Change. For further assistance contact, infoservices@hbs.edu   View Details
  • 01 Mar 2009
  • News

Gazprom Goes Global

pipelines in Ukraine, to Europe. Abdelal’s case examines the history of Gazprom, the recent return of the state to ownership (with 50.002 percent), and Gazprom’s strategy for becoming a global energy company, mainly through acquisition... View Details
Keywords: Garry Emmons; Natural Gas Distribution; Utilities
  • winter 1999
  • Article

Global Competitiveness Revisited

By: R. M. Kanter
Keywords: Global Range; Competition
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Kanter, R. M. "Global Competitiveness Revisited." Washington Quarterly 22, no. 1 (winter 1999): 39–58.
  • 20 Sep 2004
  • Research & Ideas

How Consumers Value Global Brands

In 2002, we carried out a two-stage research project in partnership with the market research company Research International/USA to find out how consumers in different countries value global brands. First, we conducted a qualitative study... View Details
Keywords: by Douglas B. Holt, John A. Quelch & Earl L. Taylor
  • February 2008 (Revised September 2008)
  • Case

Indesit Company: Does Global Matter?

By: Joseph L. Bower
In 2007, the leadership of the Indesit Company is focused on long-term corporate strategy. After 3 decades, the company has emerged as the number 2 home appliance producer in Europe. Should they invest further to be number 1, or should they focus on the global market,... View Details
Keywords: Decision Choices and Conditions; Global Strategy; Growth and Development; Business or Company Management; Brands and Branding; Markets; Problems and Challenges; Corporate Strategy; Consumer Products Industry
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Bower, Joseph L. "Indesit Company: Does Global Matter?" Harvard Business School Case 308-071, February 2008. (Revised September 2008.)
  • 31 Jan 2019
  • News

A Global Mission

considered his humanitarian work to be at odds with his business activities. In fact, his international experiences have informed Palliser’s strategic decisions. “We’ve acted globally for the past 40 years,” he says. In the 1990s, when... View Details
Keywords: April White; human rights
  • 2010
  • Chapter

Leadership in a Globalizing World

By: Rosabeth Moss Kanter
In this chapter, world-renowned business expert, author, and Harvard Business School professor Rosabeth Moss Kanter asks the question, "Is leadership different in a globalizing world--one of broadening horizons and burgeoning sources of ideas and supplies--than in... View Details
Keywords: Risk and Uncertainty; Globalized Firms and Management; Leadership; Research; Complexity; Diversity
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Kanter, Rosabeth Moss. "Leadership in a Globalizing World." Chap. 20 in Handbook of Leadership Theory and Practice, edited by Nitin Nohria and Rakesh Khurana. Harvard Business Press, 2010.
  • 1993
  • Chapter

The Global Manager

By: R. M. Kanter
Keywords: Globalized Markets and Industries; Managerial Roles
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Kanter, R. M. "The Global Manager." In The Portable MBA in Management, edited by A. R. Cohen. New York: John Wiley & Sons, 1993.
  • June 1991 (Revised June 1993)
  • Case

Becton Dickinson (B): Global Management

By: Michael Beer
The president of Becton Dickinson (BD) and his top management team struggle with issues of: 1) how to manage the top of the organization, focusing on leadership style, the committee structure, and the role of sector presidents, and 2) how to manage a multinational... View Details
Keywords: Globalized Firms and Management; Multinational Firms and Management; Human Resources; Leadership Style; Management Teams; Corporate Strategy; Health Industry
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Beer, Michael. "Becton Dickinson (B): Global Management." Harvard Business School Case 491-152, June 1991. (Revised June 1993.)
  • 20 Jan 2014
  • News

Language Wars Divide Global Companies

  • 11 Feb 2015
  • Video

Inside a FIELD Global Immersion

  • 10 Jun 2002
  • Research & Ideas

How to Look at Globalization Now

interview with HBS Working Knowledge's Martha Lagace, he discusses what companies should bear in mind going forward.Lagace: People often equate globalization with the idea that globally standardized products... View Details
Keywords: by Martha Lagace
  • April 2002
  • Background Note

Local Institutions and Global Strategy

By: Tarun Khanna
Explores how location affects a firm's strategy and identifies the different ways location affects industry structure, choice of a firm's position, and the sustainability of that position. The intellectual foundations lie in an appreciation of institutional economics.... View Details
Keywords: Global Range; Global Strategy; Product Positioning; Market Transactions; Industry Structures; Negotiation Deal; Organizational Design; Outcome or Result; Strategic Planning
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Khanna, Tarun. "Local Institutions and Global Strategy." Harvard Business School Background Note 702-475, April 2002.
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