First Impressions - Publications - Faculty & Research

20 Dec 2010
Research & Ideas

New Dean Sets Five Priorities for HBS

front of the stage, Nohria used his first reunion address to broadly outline five priorities that will shape the agenda for the School during his tenure: curriculum innovation, intellectual ambition, internationalization, inclusion, and... View Details

Keywords: by Roger Thompson; Education

11 Jan 2017
Research & Ideas

The Paradoxical Quest to Make Food Look 'Natural' With Artificial Dyes

Wells & Richardson Co. advertisement, Chicago Dairy Produce 23, no.2, May 1916 Thus, winter butter is whiter than summer butter. It’s also arguably less tasty. “Because the flavor of butter was richer in the summer, there was the View Details

Keywords: by Carmen Nobel

28 Oct 2015
Research & Ideas

A Dedication to Creation: India's Ad Man Ranjan Kapur

companies, especially the ad-buying agencies, went through tough times because their large clients decided to leave the country. “The first question HBS faculty get when we do a custom Executive Education program in China and other areas... View Details

Keywords: by Sean Silverthorne; Advertising

27 Sep 2004
Research & Ideas

IBM Finds Profit in Diversity

levels: When Childs first proposed the task force strategy, Gerstner asked him one question: "Why?" But in the end, IBM's task force structure paved the way for employee buy-in because executives then had to invite constituent... View Details

Keywords: by David A. Thomas

29 Oct 2007
HBS Case

Marketing Maria: Managing the Athlete Endorsement

saw potential in sports endorsements in the television age. McCormack informed Palmer that he was planning to start up a business revolving around personal business managers or "agents" handling professional golfers' affairs. Palmer agreed to be his View Details

Keywords: by Sarah Jane Gilbert; Sports

09 Aug 2016
First Look

August 9, 2016

reframing distress as passion can improve observers' impressions of the expresser. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=51433 Credit-Induced Boom and Bust By: Di Maggio, Marco, and Amir Kermani Abstract—Can a... View Details

Keywords: Sean Silverthorne

20 Feb 2006
HBS Case

Oprah: A Case Study Comes Alive

executives. She was struck by how excited both groups were. "I could tell teaching the case the first time that the room was on fire." "Everyone was engaged with it, men and women. I remember a male MBA student who had a... View Details

Keywords: by Martha Lagace; Media & Broadcasting; Consumer Products; Entertainment & Recreation

13 Oct 2015
Research & Ideas

Does Business Get Done the Same Way in Emerging and Developed Countries?

everywhere, as having an outsized influence. Frankly, I think there is more gray than black and white. “The first thing that struck me is the very many respects that business in emerging markets is just business” For a very large group... View Details

Keywords: by Sean Silverthorne

07 Feb 2007
Research & Ideas

Dividends from Schumpeter’s Noble Failure

detailed historical analysis is no less so.9 Schumpeter's Rhetoric—and Keynes's Schumpeter could be a very persuasive writer, but in Business Cycles he appears at his stylistic worst. Read cover to cover (a chore I do not recommend), the book conveys the View Details

Keywords: by Thomas K. McCraw

13 Oct 2003
Research & Ideas

Negotiating Challenges for Women Leaders

Below, excerpts from an interview. Lagace: What is an example of an experiment you've conducted that looks at differences in how women and men negotiate? McGinn: One of the interesting first pieces of data we looked at was job offers to... View Details

Keywords: by Martha Lagace

14 Nov 2017
First Look

New Research and Ideas: November 14, 2017

Bussgang, Jeffrey Abstract—Relative to established organizations, start-ups can be hard to figure out. What are the jobs to be done? The best entry points? How can you tell whether a company has potential for success and is the right fit for you? The author advises... View Details

Keywords: Carmen Nobel

27 Nov 2006
Research & Ideas

Manly Men, Oil Platforms, and Breaking Stereotypes

enacting those stereotypes," says Ely. For example, previous studies show that men in dangerous jobs, such as coal mining, often act infallible to impress their coworkers and bosses. Problem is, the infallible mindset can lead to... View Details

Keywords: by Sarah Jane Gilbert; Energy; Utilities

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