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      • October 2011
      • Case

      Gene Sequencing: Staking a Position in an Expanding Industry

      By: Richard G. Hamermesh, Mara Aspinall and Phillip Andrews
      Towards the end of 2010, companies in the gene sequencing industry were pushing aggressive R&D programs to develop technologies and products in the race to sequence the entire human genome at a cost of $1,000. It remained to be seen when the "$1,000 genome" would... View Details
      Keywords: Genetics; Business Growth and Maturation; Business Plan; Competition; Venture Capital; Biotechnology Industry
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      Hamermesh, Richard G., Mara Aspinall, and Phillip Andrews. "Gene Sequencing: Staking a Position in an Expanding Industry." Harvard Business School Case 812-004, October 2011.
      • 2011
      • Working Paper

      Free to Punish? The American Dream and the Harsh Treatment of Criminals

      By: Rafael Di Tella and Juan Dubra
      We describe the evolution of selective aspects of punishment in the U.S. over the period 1980-2004. We note that imprisonment increased around 1980, a period that coincides with the "Reagan revolution" in economic matters. We build an economic model where beliefs about... View Details
      Keywords: Crime and Corruption; Economy; Moral Sensibility; Mathematical Methods; Opportunities; Behavior; United States
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      Di Tella, Rafael, and Juan Dubra. "Free to Punish? The American Dream and the Harsh Treatment of Criminals." NBER Working Paper Series, No. 17309, August 2011.
      • July 2011 (Revised August 2011)
      • Supplement

      Renewing GE: The Africa Project (B)

      By: David A. Thomas and Stephanie J. Creary
      This case continues the story of the evolution of GE's business initiatives Africa. Between November 2010 and March 2011 several significant structural changes and leadership appointments were announced at GE, which reflected the company's commitment to global growth... View Details
      Keywords: Organizational Change and Adaptation; Restructuring; Multinational Firms and Management; Developing Countries and Economies; Consumer Products Industry; Hong Kong; Africa; Republic of Ireland
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      Thomas, David A., and Stephanie J. Creary. "Renewing GE: The Africa Project (B)." Harvard Business School Supplement 412-028, July 2011. (Revised August 2011.)
      • July 2011
      • Case

      Shifting the Diversity Climate: The Sodexo Solution

      By: David A. Thomas and Stephanie J. Creary
      This case profiles the evolution of Sodexo's diversity initiative. Diversity became a key priority for Sodexo, North America in 2001 after a class-action lawsuit was filed and certified in Washington, D.C. against Sodexo Marriot Services, Inc., the food services... View Details
      Keywords: Diversity; Business Strategy; Globalization; Management Teams; Gender; Race; Ethnicity; Age; Food and Beverage Industry; North America; Washington (state, US)
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      Thomas, David A., and Stephanie J. Creary. "Shifting the Diversity Climate: The Sodexo Solution." Harvard Business School Case 412-020, July 2011.
      • July 2011
      • Case

      Teach Plus: Mobilizing a New Generation of Teacher Leaders

      By: David A. Thomas and Stephanie J. Creary
      This case profiles the evolution of Teach Plus, a non-profit organization founded on the premise that in order for public schools to continuously improve urban student achievement, teaching must become a career that motivates and retains effective early career... View Details
      Keywords: Leadership; Decision Making; Strategy; Nonprofit Organizations; Social Entrepreneurship; Teaching; Cambridge; Boston
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      Thomas, David A., and Stephanie J. Creary. "Teach Plus: Mobilizing a New Generation of Teacher Leaders." Harvard Business School Case 412-027, July 2011.
      • April 2011 (Revised July 2011)
      • Case

      Renewing GE: The Africa Project (A)

      By: David A. Thomas and Stephanie J. Creary
      This case profiles the evolution of General Electric's African American Form (AAF), an employee affinity group, and its efforts to increase the company's involvement in Africa. The AAF formed in 1991 to help advance GE's recruitment, retention and development of black... View Details
      Keywords: Diversity; Global Strategy; Multinational Firms and Management; Employees; Employee Relationship Management; Corporate Social Responsibility and Impact; Corporate Strategy; Expansion; Africa; United States
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      Thomas, David A., and Stephanie J. Creary. "Renewing GE: The Africa Project (A)." Harvard Business School Case 411-093, April 2011. (Revised July 2011.)
      • March 2011 (Revised December 2017)
      • Background Note

      The IMF: The Washington Consensus, the Critics, and the New Challenges as China Rises

      By: Rafael M. Di Tella, Natalie Kindred and Monica Baraldi
      How the International Monetary Fund (IMF) defines and carries out its mandate has evolved considerably since 1944, when it was founded to serve a vital but narrow function in maintaining the global foreign exchange system and thus enabling international trade. This... View Details
      Keywords: History; International Finance; Globalized Economies and Regions; Trade; Financial Institutions; Macroeconomics; Financial Services Industry
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      Di Tella, Rafael M., Natalie Kindred, and Monica Baraldi. "The IMF: The Washington Consensus, the Critics, and the New Challenges as China Rises." Harvard Business School Background Note 711-040, March 2011. (Revised December 2017.)
      • March 2011
      • Case

      MorphoSys AG: The Evolution of a Biotechnology Business Model

      By: Gary P. Pisano, Ryan Johnson and Carin-Isabel Knoop
      In the biotech world, the 18-year-old Munich-based company MorphoSys was a rarity: it was profitable. The company achieved this profitability not by developing and selling its own drugs, but by licensing access to its proprietary library of human antibodies. Recently,... View Details
      Keywords: Business Model; Profit; Intellectual Property; Rights; Risk Management; Digital Platforms; Product Development; Business and Shareholder Relations; Vertical Integration; Biotechnology Industry; Munich
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      Pisano, Gary P., Ryan Johnson, and Carin-Isabel Knoop. "MorphoSys AG: The Evolution of a Biotechnology Business Model." Harvard Business School Case 611-046, March 2011.
      • February 2011 (Revised December 2012)
      • Case

      Porsche: The Cayenne Launch

      By: John Deighton, Jill Avery and Jeffrey Fear
      Can an online discussion forum supply insight into the evolution of brand meaning? In 2003 Porsche launched a sport utility vehicle, dividing Porsche purists from newcomers to the brand. Vocal members of online and offline Porsche communities ridiculed the Cayenne SUV... View Details
      Keywords: Knowledge Sharing; Knowledge Use and Leverage; Risk Management; Brands and Branding; Product Launch; Product Positioning; Social and Collaborative Networks; Auto Industry
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      Deighton, John, Jill Avery, and Jeffrey Fear. "Porsche: The Cayenne Launch." Harvard Business School Case 511-068, February 2011. (Revised December 2012.) (request a courtesy copy.)
      • February 2011 (Revised September 2016)
      • Case

      Investcorp and the Moneybookers Bid

      By: Matthew Rhodes-Kropf, Carin-Isabel Knoop and Nori Gerardo Lietz
      In January 2007, Hazem Ben-Gacem, managing director and co-head of Investcorp Technology Partners (ITP), needs to decide what to bid at an auction for Moneybookers Limited, one of the top three e-payment solution providers in Europe. However, approximately 70% of... View Details
      Keywords: Business Startups; Games, Gaming, and Gambling; Private Equity; Investment; Auctions; Bids and Bidding; Valuation; Europe; United States
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      Rhodes-Kropf, Matthew, Carin-Isabel Knoop, and Nori Gerardo Lietz. "Investcorp and the Moneybookers Bid." Harvard Business School Case 811-013, February 2011. (Revised September 2016.)
      • January 2011
      • Case

      Program Management at Wipro Technologies

      By: Amy C. Edmondson, Bradley R. Staats and Melissa Valentine
      This case examines the execution of one program by Wipro Technologies, an Indian software services provider. The case also explores the evolution of program management at Wipro. View Details
      Keywords: Decision Choices and Conditions; Problems and Challenges; Leadership Style; Recruitment; Programs; Management; Information Technology Industry; India
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      Edmondson, Amy C., Bradley R. Staats, and Melissa Valentine. "Program Management at Wipro Technologies." Harvard Business School Case 611-052, January 2011.
      • 2011
      • Chapter

      Consumers' Relationships with Brands

      By: Susan Fournier and Jill Avery
      This chapter presents a brand management paradigm based on the foundational principles of relationships. (1) Brand relationships are a means to an end: brand relationship managers must consider the whole person and understand how the brand adds meaning into people's... View Details
      Keywords: Marketing; Brands; Brand Building; Brand Equity; Brand Management; Customer Relationship Management; CRM; Customer Focus and Relationships; Brands and Branding; Marketing Strategy; Consumer Products Industry
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      Fournier, Susan, and Jill Avery. "Consumers' Relationships with Brands." Chap. 14 in Perspectives on Brand Management, edited by Mark D. Uncles, 225–248. Tilde University Press, 2011.
      • 2011
      • Article

      Free to Punish? The American Dream and the Harsh Treatment of Criminals

      By: Rafael Di Tella
      We describe the evolution of selective aspects of punishment in the U.S. over the period 1980-2004. We note that imprisonment increased around 1980, a period that coincides with the "Reagan revolution" in economic matters. We build an economic model where beliefs about... View Details
      Keywords: Crime and Corruption
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      Di Tella, Rafael. "Free to Punish? The American Dream and the Harsh Treatment of Criminals." Cato Papers on Public Policy 1 (2011).
      • January 2011
      • Article

      Let the Right One In: A Microeconomic Approach to Partner Choice in Mutualisms

      By: Marco Archetti, Francisco Ubeda, Drew Fudenberg, Jerry R. Green, Naomi E. Pierce and Douglas W. Yu
      One of the main problems impeding the evolution of cooperation is partner choice. When information is asymmetric (the quality of a potential partner is known only to himself), it may seem that partner choice is not possible without signaling. Many mutualisms, however,... View Details
      Keywords: Microeconomics; Strategy; Partners and Partnerships; System; Problems and Challenges; Information; Economics; Theory; Cost; Decision Choices and Conditions; Cooperation
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      Archetti, Marco, Francisco Ubeda, Drew Fudenberg, Jerry R. Green, Naomi E. Pierce, and Douglas W. Yu. "Let the Right One In: A Microeconomic Approach to Partner Choice in Mutualisms." American Naturalist 177, no. 1 (January 2011).
      • 2011
      • Teaching Note

      UFIDA (A) (TN)

      By: F. Warren McFarlan, Bin Yang and E. Chen
      The five-case UFIDA series is about China's largest supplier of management/ERP software, its 20-year evolution, and current strategic challenges. The (A) case is the cornerstone of the series. It introduces the company's history, strategic turning points, current... View Details
      Keywords: Business History; Competition; Computer Software; Emerging Markets; Strategy; Applications and Software; China
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      McFarlan, F. Warren, Bin Yang, and E. Chen. "UFIDA (A) (TN)." Tsinghua University Teaching Note, 2011.
      • 2011
      • Teaching Note

      UFIDA (C) (TN)

      By: F. Warren McFarlan, Donglin Xia and E. Chen
      This case documents the evolution of UFIDA's management control system over a decade as it grew five-fold from a 325 million RMB to a 1.66 billion RMB company, while its staff grew by more than three-fold. View Details
      Keywords: Budgeting; Computer Software; Emerging Markets; Management Controls; Performance Management; Planning; China; Applications and Software; China
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      McFarlan, F. Warren, Donglin Xia, and E. Chen. "UFIDA (C) (TN)." Tsinghua University Teaching Note, 2011.
      • December 2010 (Revised March 2011)
      • Case

      The Euro in Crisis: Decision Time at the European Central Bank

      By: J. Gunnar Trumbull, Dante Roscini and Diane Choi
      This case traces the origins and evolution of the European Central Bank, with attention to its 2010 decision concerning the purchase of Greek sovereign debt. View Details
      Keywords: Financial Crisis; Borrowing and Debt; Currency; Central Banking; Financial Management; Sovereign Finance; Policy; Crisis Management; Europe; Greece
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      Trumbull, J. Gunnar, Dante Roscini, and Diane Choi. "The Euro in Crisis: Decision Time at the European Central Bank." Harvard Business School Case 711-049, December 2010. (Revised March 2011.)
      • 2010
      • Chapter

      Business Groups in Historical Perspectives

      By: Geoffrey Jones and Asli M. Colpan
      Business groups-collections of legally independent firms interconnected by multiple economic and social linkages that exhibit widely diversified product portfolios-are viewed as the prototypical large-enterprise form in contemporary emerging economies. By exploring the... View Details
      Keywords: Business History; Management Skills; Emerging Markets; Alliances; Groups and Teams; Competitive Advantage; Great Britain
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      Jones, Geoffrey, and Asli M. Colpan. "Business Groups in Historical Perspectives." Chap. 3 in The Oxford Handbook of Business Groups, edited by Asli M. Colpan, Takashi Hikino, and James R. Lincoln. Oxford Handbooks in Business and Management. Oxford University Press, 2010.
      • June 2010
      • Case

      The Shaw Group Inc.: Entrepreneurial Innovation

      By: Lynda M. Applegate and Edward Watson
      The case describes the founding and evolution of the Shaw Group through acquisition. The case is set at the time that the company is redesigning its business processes, organization, and information technology infrastructure to support aggressive growth and increased... View Details
      Keywords: Mergers and Acquisitions; Entrepreneurship; Innovation and Invention; Leadership; Growth and Development Strategy; Infrastructure; Business Processes; Organizational Design; Information Technology
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      Applegate, Lynda M., and Edward Watson. "The Shaw Group Inc.: Entrepreneurial Innovation." Harvard Business School Case 810-135, June 2010.
      • June 2010 (Revised September 2011)
      • Background Note

      An Overview of Project Finance and Infrastructure Finance--2009 Update

      By: Benjamin C. Esty and Aldo Sesia
      Provides an introduction to the fields of project finance and infrastructure finance and gives a statistical overview of project-financed investments over the years from 2005 to 2009. Examples of project-financed investments include the $1.4 billion Mozal aluminum... View Details
      Keywords: Project Finance; Infrastructure; Investment; Projects; Trends
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      Esty, Benjamin C., and Aldo Sesia. "An Overview of Project Finance and Infrastructure Finance--2009 Update." Harvard Business School Background Note 210-061, June 2010. (Revised September 2011.)
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