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  • 10 Apr 2018
  • First Look

First Look at New Research, April 10, 2018

highlight the importance of friendship formation and social integration for the long-term well-being of university students. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=54330 How Do Your Sales Efforts Pay Off?... View Details
Keywords: Sean Silverthorne
  • 10 Apr 2006
  • Research & Ideas

Lessons from the Browser Wars

simplified access to the online world, transforming the Internet from a communications vehicle for academics into a mass consumer phenomenon. At the same time, the growing usefulness of the Internet drove sales of personal computers off... View Details
Keywords: by Sara Grant; Computer; Consumer Products; Technology
  • 15 Apr 2014
  • First Look

First Look: April 15

Harvard Business School Case 614-052 SAP 2014: Reaching for the Cloud In May 2014, Bill McDermott will become the sole CEO of SAP AG, the world leader in the Enterprise Resource Planning (ERP) field. The case occurs in January 2014 at... View Details
Keywords: Sean Silverthorne
  • 09 Dec 2008
  • First Look

First Look: December 9, 2008

Enterprise Community Partners must determine whether to rebuild the Lafitte housing projects in hurricane-ravaged New Orleans and, if so, how to mitigate the risks. Set in January 2007, more than a year after Hurricane Katrina made... View Details
Keywords: Martha Lagace
  • 28 Jan 2014
  • First Look

First Look: January 28

Download working paper: http://ssrn.com/abstract=2378558 Towards a Contingency Theory of Enterprise Risk Management By: Mikes, Anette, and Robert S. Kaplan Abstract—Enterprise risk management (ERM) has become a crucial component of... View Details
Keywords: Sean Silverthorne
  • 05 Feb 2013
  • First Look

First Look: Feb. 5

impacts applications even among academically stronger students. Finally, athletic success effects are greater at public schools than at private schools. Download the paper: https://www.hbs.edu/faculty/Pages/item.aspx?num=44101 Do Bonuses Enhance Sales... View Details
Keywords: Sean Silverthorne
  • 24 May 2011
  • First Look

First Look: May 24

The company's new head of product management has designed a system to address a point of constant tension: whether to build custom features in response to new customers' request, even if these custom features entail expensive departures from OPOWER's product roadmap.... View Details
Keywords: Sean Silverthorne
  • 22 Jan 2013
  • First Look

First Look: Jan. 22

performance-survival, employment, and growth-and firm innovative performance-quantity, quality, and nature of patents and papers-by comparing funded and unfunded firms. To address endogeneity around selection bias, we use a qualitatively similar subsample of small and... View Details
Keywords: Sean Silverthorne
  • 08 May 2018
  • First Look

First Look at New Research and Ideas, May 8, 2018

India (1914–1947) By: Lubinski, Christina, Valeria Giacomin, and Klara Schnitzer Abstract—Internment in so-called “enemy countries” was a frequent occurrence in the 20th century and created significant obstacles for multinational View Details
Keywords: Sean Silverthorne
  • 05 Feb 2009
  • Research & Ideas

In Praise of Marketing

less worthy a profession. Marketing in the United States benefited mightily from the endorsement of management guru Peter Drucker, who famously stated: "Because its purpose is to create a customer, the business enterprise has two—and... View Details
Keywords: by John Quelch; Advertising
  • 30 Aug 2011
  • First Look

First Look: August 30

sales from emerging markets. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/311118-PDF-ENG Nestlé SA: Nutrition, Health and Wellness Strategy Rebecca M. Henderson and Ryan JohnsonHarvard Business School Case 311-119 In 1997... View Details
Keywords: Sean Silverthorne
  • 27 May 2014
  • First Look

First Look: May 27

The article concludes by suggesting that the stratdegies of business enterprises need to be more fully integrated into wider narratives of the history of globalization. August 2013 JMR, Journal of Marketing Research Positioning Brands... View Details
Keywords: Sean Silverthorne
  • 15 May 2018
  • First Look

New Research and Ideas, May 15, 2018

Review] Global Business over Time By: Jones, G. Abstract—This article explores how business enterprises have been powerful actors in the spread of global capitalism between 1840 and the present day. It also shows how global firms,... View Details
Keywords: Dina Gerdeman
  • 03 Sep 2013
  • First Look

First Look: September 3

context. Publisher's link: http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1865878 August 2013 Business Ethics. 2d ed., edited by Michael Boylan. Hoboken, N.J.: John Wiley & Sons, 2013 Multinational Enterprises and Incomplete... View Details
Keywords: Sean Silverthorne
  • 08 May 2012
  • First Look

First Look: May 8

brand in the U.S.; a competitive offering of private label and exclusive brands; and, following the execution of One Macy's and My Macy's, a fresh, unique foundation for future growth. However, the company still faces significant challenges, including low View Details
Keywords: Carmen Nobel
  • 06 Mar 2007
  • First Look

First Look: March 6, 2007

negotiations in the 1980s that led to a significant and growing partnership between Procter & Gamble (P&G) and Wal-Mart. From the perspective of Lou Pritchett, P&G's Vice President of Sales and Customer Development, the... View Details
Keywords: Martha Lagace
  • 06 Nov 2000
  • Research & Ideas

The Determinants of Corporate Venture Capital Success

emphasis toward xerography characterized the Haloid Company in the 1950s. In 1961, in recognition of the spectacular growth of sales engendered by the first plain-paper copier, the firm was renamed the Xerox Corporation. In response to... View Details
Keywords: by Paul Gompers & Josh Lerner
  • 20 Nov 2012
  • First Look

First Look: November 20

through a third previously unexamined effect: dynamic consumer segmentation. Our results, therefore, contradict prior static models: bundling can be profitable even when consumer valuations for components are highly correlated. In the absence of bundling, both hardware... View Details
Keywords: Sean Silverthorne
  • 26 May 2015
  • First Look

First Look: May 26

serve as the glue across functions and business units. But without clarity about strategy and the ability to articulate strategy, people can only pick up random, disconnected cues about priorities, and alignment is then hit-and-miss, especially when it comes to linking... View Details
Keywords: Sean Silverthorne
  • 22 Mar 2010
  • Research & Ideas

One Strategy: Aligning Planning and Execution

middle managers and line employees attempt to execute the explicit strategy. Unfortunately, these strategies often diverge. They are not aligned. And so the potential of the enterprise becomes unrealized. "Strategy therefore becomes... View Details
Keywords: by Sean Silverthorne; Video Game; Web Services

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