Publications

January 1999
Case

Bell Atlantic and the Union City Schools (C1): Project Explore

By: Rosabeth M. Kanter and Ellen Pruyne

The third in a five-part series about Bell Atlantic Corp.'s technology-in-education partnership with the Union City, New Jersey school system. Describes Bell Atlantic's efforts to identify an appropriate site for testing emerging telecommunications technology and its... View Details

Keywords: Partners and Partnerships; Education; Business and Community Relations; Wireless Technology; Education Industry; Telecommunications Industry; New Jersey

02 Nov 2017
News

Could a Hackathon Help Solve the Heroin Crisis?

July 2002 (Revised August 2002)
Case

Washington Hospital Center (C): Progress and Prospects, 1995-2001

By: Rosabeth M. Kanter and Michelle Heskett

Dr. Craig Feied and Dr. Mark Smith have already transformed a "worst-in-area" emergency medicine department into the best in the area. Industry-wide and hospital system-specific challenges remain, including their newest project of national importance--creating an... View Details

Keywords: History; Higher Education; Organizational Culture; Medical Specialties; Technological Innovation; Change Management; Nonprofit Organizations; Expansion; Crisis Management; Health Care and Treatment; Health Industry; District of Columbia

Tarun Khanna is the Jorge Paulo Lemann Professor at the Harvard Business School. For almost three decades, he has studied entrepreneurship as a means to social and economic development in emerging markets. At HBS since 1993, after obtaining degrees from Princeton... View Details

2015
Working Paper

The Market That Wasn't: The Non-Emergence of the Online Grocery Category.

By: C. Navis, G. Fisher, Ryan Raffaelli and Mary Ann Glynn

In this paper, we examine the non-emergence of a potential new market category. In the late 1990s, the entrepreneurial firms that attempted to sell groceries online in the US attracted significant resources, made impressive technological advancements, and generated... View Details

Keywords: Emerging Markets; Failure; Food; Online Technology; Food and Beverage Industry; Web Services Industry

February 2003 (Revised July 2003)
Case

Ember Corporation: Developing the Next Ubiquitous Network Standard

By: Rebecca Henderson and Nancy Confrey

Ember is a venture capital-funded start-up that hopes to establish a standard for ubiquitous wireless networks. Its unique approach and proprietary technology promises to create enormous value in a wide variety of markets, particularly in local sensing and control.... View Details

Keywords: Business Startups; Wireless Technology; Value; Competitive Strategy; Standards; Technology Industry; Technology Industry

April 2020 (Revised June 2025)
Teaching Note

HubSpot and Motion AI: Chatbot-Enabled CRM and HubSpot and Motion AI (B): Generative AI Opportunities

By: Jill Avery and Thomas Steenburgh

Teaching Note for HBS No. 518-067 and HBS No. 524-088. There are two cases in this series. The first entitled “HubSpot and Motion AI: Chatbot-Enabled CRM,” drives the main discussion. The second entitled “HubSpot and Motion AI (B): Generative AI Opportunities... View Details

Keywords: Marketing; Sales; Marketing Strategy; Technology Industry; United States; North America

15 Aug 2023
HBS Case

(Virtual) Reality Check: How Long Before We Live in the 'Metaverse'?

technology, the “Metaverse Wars” case notes. The case makes clear that the metaverse hasn’t emerged as soon as its biggest enthusiasts would have hoped. Nevertheless, it still has the potential to become a truly transformative View Details

Keywords: by Jay Fitzgerald; Technology; Technology; Technology

December 2022
Article

The Rise of People Analytics and the Future of Organizational Research

By: Jeff Polzer

Organizations are transforming as they adopt new technologies and use new sources of data, changing the experiences of employees and pushing organizational researchers to respond. As employees perform their daily activities, they generate vast digital data. These data,... View Details

Keywords: Organizational Change and Adaptation; Analytics and Data Science; Technology Adoption; Employees

Read Now

October 2014 (Revised October 2015)
Case

Mobileye: The Future of Driverless Cars

By: David B. Yoffie

Mobileye was an Israeli company, officially headquartered in The Netherlands, which was a Tier 2 supplier to the global automobile industry. After 15 years of building a leading technology for autonomous driving systems, Mobileye emerged in 2014 as one of the most... View Details

Keywords: Driverless Car; Competitive Advantage; Strategy; Market Entry and Exit; Technology; Technology Industry; Technology Industry; Technology Industry; Israel

June 2012
Case

GlaxoSmithKline in Brazil: Public-Private Vaccine Partnerships

By: Arthur A. Daemmrich and Ian McKown Cornell

Three years into a major public-private partnership between GlaxoSmithKline and Fiocuz, Brazil's principal health institute, the company assesses technology transfer and joint research under the agreement. GSK was selling its Synflorix vaccine (against pediatric... View Details

Keywords: Public-Private Partnerships; Business and Government Relations; Foreign Direct Investment; Health Care and Treatment; Globalized Firms and Management; Biotechnology Industry; Pharmaceutical Industry; Brazil

22 Nov 2011
News

For Your Team's Success, Remember the How

February 2010 (Revised January 2014)
Case

CommonAngels (A)

By: Lynda M. Applegate and Kaitlyn Simpson

Describes the motivations behind the founding of CommonAngels—a group of successful business owners who provide capital, connections, and expertise to entrepreneurs who are building new ventures. In 2005, the group is considering increasing its investment focus to... View Details

Keywords: Entrepreneurship; Venture Capital; Financing and Loans; Investment; Motivation and Incentives; Social and Collaborative Networks; Financial Services Industry

June 2007 (Revised June 2011)
Case

TA Energy (Turkey): A Bundle of International Partnerships

By: William R. Kerr, Daniel J. Isenberg and Ant Bozkaya

Stimulates discussion of entrepreneurship in emerging economies, especially for entrepreneurs returning to their home countries to start businesses with global technologies and partners. Focuses on the partnership tensions between global firms and local... View Details

Keywords: Family Business; Developing Countries and Economies; Entrepreneurship; Venture Capital; Globalized Firms and Management; Partners and Partnerships; Conflict and Resolution; Turkey

30 Dec 2010
News

2010 Carnegie Mellon-William W. Cooper Doctoral Dissertation Award

17 Oct 2019
News

Q&A with HR tech influencer Boris Groysberg

28 Mar 2019
News

What’s Really Driving Disruption (It’s Not Technology)

September 2006 (Revised September 2007)
Case

VMware, Inc. (A)

By: David B. Yoffie, Ward Bullard, Nikhil Raj and Suja Vaidyanathan

VMware, Inc., the first company to crack the software virtualization market, faces new challenges from competitors' plans to bundle free virtualization solutions in operating systems. VMware, acquired by data storage giant EMC Corp. in 2003, has delivered top-line... View Details

Keywords: Technological Innovation; Growth and Development Strategy; Market Entry and Exit; Open Source Distribution; Competition