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  • All HBS Web  (2,073)
    • People  (2)
    • News  (470)
    • Research  (1,239)
    • Events  (24)
    • Multimedia  (2)
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  • Web

Digital Exhibits | Baker Library

Digital Exhibits All Exhibits From Concept to Product: Meroë Morse and Polaroid’s Culture of Art and Innovation, 1945–1969 Explores the extraordinary career of Meroë Morse—a... View Details
  • October 2023
  • Case

CornerUp: Digitizing the Corner Store

By: Álvaro Rodríguez Arregui, Stacy Straaberg and Diego Zainos De La Sota Riva
In July 2023, Jason Diaz, co-founder and CEO of CornerUp, assessed the progress of his business-to-business e-procurement software application (app) startup, founded in January 2022. CornerUp began as a fast-moving consumer packaged goods (FMCG) distributor in New York... View Details
Keywords: Business Growth and Maturation; Business Startups; Small Business; Transition; Decisions; Social Entrepreneurship; Geographic Location; Disruptive Innovation; Market Participation; Digital Platforms; Trust; Business Strategy; Expansion; Information Infrastructure; Internet and the Web; Technology Adoption; Value Creation; Technology Industry; United States
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Rodríguez Arregui, Álvaro, Stacy Straaberg, and Diego Zainos De La Sota Riva. "CornerUp: Digitizing the Corner Store." Harvard Business School Case 824-005, October 2023.

    When Should a Social Platform Give People Fewer Choices and Charge More for Them?

    Existing economic wisdom offers unequivocal advice to managers seeking to establish new platform businesses: Invest to acquire users as quickly as possible and make sure that they have ... View Details

    • 2023
    • Working Paper

    Scapegoating and Discrimination in Times of Crisis: Evidence from Airbnb

    By: Michael Luca, Elizaveta Pronkina and Michelangelo Rossi
    We present evidence that discrimination against Asian-American Airbnb users sharply increased at the start of the COVID-19 pandemic. Using a DiD approach, we find that hosts with distinctively Asian names experienced a 20 percent decline in guests relative to hosts... View Details
    Keywords: Discrimination; Behavioral Economics; Market Design; Health Pandemics; Prejudice and Bias; Digital Platforms; Design
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    Luca, Michael, Elizaveta Pronkina, and Michelangelo Rossi. "Scapegoating and Discrimination in Times of Crisis: Evidence from Airbnb." Harvard Business School Working Paper, No. 23-012, August 2022. (Revised March 2023.)
    • June 2024
    • Case

    Growing Foodology into Latin America's Largest Platform for Virtual Restaurants

    By: Jorge Tamayo, Rembrand Koning and Jenyfeer Martinez Buitrago
    This case delves into the expansion strategy of Foodology, a cloud kitchen startup based in Bogotá that operated across four Latin American countries (Colombia, Brazil, Mexico, and Peru). Co-founders Daniela Izquierdo and Juan Guillermo Azuero (both HBS, 2019) grappled... View Details
    Keywords: Entrepreneurship; Food; Digital Platforms; Product Launch; Growth and Development Strategy; Business Strategy; Business Model; Business Startups; Profit; Marketing Strategy; Expansion; Diversification; Food and Beverage Industry; Latin America; South America; Colombia; Brazil; Mexico; Peru
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    Tamayo, Jorge, Rembrand Koning, and Jenyfeer Martinez Buitrago. "Growing Foodology into Latin America's Largest Platform for Virtual Restaurants." Harvard Business School Case 724-393, June 2024.
    • December 2003 (Revised April 2004)
    • Case

    Blockbuster Inc. & Technological Substitution (B): Confronting New Digital Formats

    Investigates how the rise of digital video formats threatens to make videocassette technology obsolete; how this technological substitution might alter the economics and structure of the video rental and retail industries; and how Blockbuster Inc., the industry leader,... View Details
    Keywords: Risk and Uncertainty; Decisions; Technological Innovation; Competition; Change Management; Service Industry; Motion Pictures and Video Industry
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    Coughlan, Peter J., and Jenny Illes. "Blockbuster Inc. & Technological Substitution (B): Confronting New Digital Formats." Harvard Business School Case 704-407, December 2003. (Revised April 2004.)
    • February 2022 (Revised February 2023)
    • Case

    TikTok in 2020: Super App or Supernova? (Abridged)

    By: Jeffrey F. Rayport, Dan Maher and Dan O'Brien
    TikTok’s parent company, ByteDance, was launched in 2012 around a simple idea—helping users entertain themselves on their smartphones while on the Beijing Subway. In less than a decade, it had become one of the world’s most valuable private companies, with investors... View Details
    Keywords: Digital Platform; Artificial Intelligence; AI; Mobile App; Mobile App Industry; Mobile and Wireless Technology; Market Entry and Exit; Brands and Branding; Growth and Development Strategy; China
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    Rayport, Jeffrey F., Dan Maher, and Dan O'Brien. "TikTok in 2020: Super App or Supernova? (Abridged)." Harvard Business School Case 822-112, February 2022. (Revised February 2023.)
    • 09 Aug 2013
    • Research & Ideas

    Read All About It: Digital CEO Buys Traditional Media!

    the world are trying to reinvent themselves for digital success. Indeed, few strategic problems are as hard as those confronting newspapers—declining print revenues, even greater declines in advertising revenue (mostly due to the loss... View Details
    Keywords: by Jim Aisner; Journalism & News; Publishing
    • Web

    Digital Transformation - HBS Online

    New Credential of Digital Innovation and Strategy Build the skill set and strategic acumen to compete in the digital world through a combination View Details
    • 01 Sep 2023
    • News

    The Exchange: Where Ethics Meet Economics

    negotiation. His latest book is Complicit: How We Enable the Unethical and How to Stop. Here, they talk about how the confluence of behavioral ethics and behavioral economics can help shape our understanding... View Details
    Keywords: Jen McFarland Flint; Data Processing, Hosting, and Related Services; Information
    • March 2010 (Revised May 2012)
    • Case

    Bank of America: Mobile Banking

    By: Sunil Gupta and Kerry Herman
    In January 2010, Jen McDonald, head of Bank of America Corporation's (BAC) Digital Marketing group, was discussing the bank's mobile strategy with Douglas Brown, senior vice president, Mobile Product Development. BAC launched mobile banking in 2007 and within three... View Details
    Keywords: Marketing; Digital Marketing; Financial Services; Mobile Banking; Channels; Strategy; Banks and Banking; Marketing Strategy; Service Delivery; Mobile and Wireless Technology; Banking Industry; United States
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    Gupta, Sunil, and Kerry Herman. "Bank of America: Mobile Banking." Harvard Business School Case 510-063, May 2012. (Revised from original March 2010 version.)
    • 2017
    • Working Paper

    Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity

    By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
    Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity at the local level. However, these statistics typically appear only... View Details
    Keywords: Economy; Analytics and Data Science; Local Range; Social and Collaborative Networks
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    Glaeser, Edward L., Hyunjin Kim, and Michael Luca. "Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity." Harvard Business School Working Paper, No. 18-022, September 2017. (Revised October 2017.)
    • 2022
    • Working Paper

    Consumer Demand with Social Influences: Evidence from an E-Commerce Platform

    By: El Hadi Caoui, Chiara Farronato, John J. Horton and Robert Schultz
    For some kinds of goods, rarity itself is valued. "Fashionable'" goods are demanded in part because they are unique. In this paper, we explore the economics of rare goods using auctions of limited-edition shoes held by an e-commerce platform. We model endogenous entry... View Details
    Keywords: Rare Goods; Scarcity; E-commerce; Consumer Behavior; Auctions
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    Caoui, El Hadi, Chiara Farronato, John J. Horton, and Robert Schultz. "Consumer Demand with Social Influences: Evidence from an E-Commerce Platform." NBER Working Paper Series, No. 30351, August 2022.
    • Fast Answer

    Resources for Harvard Economics Students

    A series of resources, tips and FAQs to support Harvard economics doctoral students, senior thesis writers and econ concentrators navigating Baker Library financial data resources.   Which... View Details
    • June 2022
    • Case

    Worten Portugal: Becoming a Digital Marketplace

    By: Antonio Moreno, Pedro Amorim and Tonia Labruyere
    With Amazon's entry into Portugal, Miguel Mota Freitas, CEO of Portuguese electronics chain Worten, is reflecting on their strategy of building a competitive marketplace. View Details
    Keywords: Digital Transformation; Digital Strategy; Digital Platforms; Brands and Branding; E-commerce; Logistics; Service Delivery; Supply Chain; Competitive Strategy; Diversification; Consumer Products Industry; Electronics Industry; Retail Industry; Portugal; Spain
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    Moreno, Antonio, Pedro Amorim, and Tonia Labruyere. "Worten Portugal: Becoming a Digital Marketplace." Harvard Business School Case 622-062, June 2022.
    • November 2018
    • Case

    Swissgrid: Enterprise Risk Management in a Digital Age

    By: Robert S. Kaplan and Anette Mikes
    Kurt Meyer, chief risk officer of Swissgrid, the Swiss national electricity transmission system operator, reflects on the risk management system he installed after the deregulation and liberalization of the European energy market. With 41 connections to other European... View Details
    Keywords: Enterprise Risk Management; Energy Transmission; Risk and Uncertainty; Risk Management; Energy; Energy Industry; Utilities Industry; Switzerland
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    Kaplan, Robert S., and Anette Mikes. "Swissgrid: Enterprise Risk Management in a Digital Age." Harvard Business School Case 119-045, November 2018.
    • July 2017 (Revised July 2018)
    • Case

    Upwork: Creating the Human Cloud

    By: Dylan Minor and David Yoffie
    Stephane Kasriel, the new CEO of Upwork, the leading platform for freelance labor, needs to decide on how to redesign its business model. While the firm has been growing rapidly since the merger of Odesk and eLance, the newly combined firm continues to face problems of... View Details
    Keywords: Strategy; Platform; Platform Businesses; Technology; Business Model; Digital Platforms; Growth and Development Strategy; Internet and the Web; Labor
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    Minor, Dylan, and David Yoffie. "Upwork: Creating the Human Cloud." Harvard Business School Case 718-402, July 2017. (Revised July 2018.)
    • April 2022 (Revised August 2022)
    • Case

    Antler

    By: Dennis Campbell and Iuliana Mogosanu
    The case describes the founding, development, and scaling of Antler, an early-stage investment platform that invests in entrepreneurs pre-team and, in many cases, even pre-idea. The case explores the economics of venture capital investing at such an early stage and the... View Details
    Keywords: Platform; Technology; Analytics; Venture Capital; Entrepreneurship; Information Technology; Expansion; Financial Services Industry
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    Campbell, Dennis, and Iuliana Mogosanu. "Antler." Harvard Business School Case 122-090, April 2022. (Revised August 2022.)
    • 2021
    • Working Paper

    The Value of Data and Its Impact on Competition

    By: Marco Iansiti
    Common regulatory perspective on the relationship between data, value, and competition in online platforms has increasingly centered on the volume of data accumulated by incumbent firms. This view posits the existence of "data network effects," where more data leads to... View Details
    Keywords: Online Platforms; Data Network Effects; Analytics and Data Science; Value; Competition; Digital Platforms
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    Iansiti, Marco. "The Value of Data and Its Impact on Competition." Harvard Business School Working Paper, No. 22-002, July 2021.
    • 25 Aug 2003
    • Research & Ideas

    Should You Sell Your Digital Privacy?

    regulatory approach? Isn't the telemarketing hotline working? Deighton: Regulation solution routinely disappoints. Rules lag behind the cunning of those who want to exploit the limitations of the rules,... View Details
    Keywords: by Manda Salls & Sean Silverthorne; Advertising
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