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  • November 2004 (Revised November 2005)
  • Case

Kodak and The Digital Revolution (A)

By: Giovanni M. Gavetti, Rebecca Henderson and Simona Giorgi
The introduction of digital imaging in the late 1980s had a disruptive effect on Kodak's traditional business model. Examines Kodak's strategic efforts and challenges as the photography industry evolves. After discussing Kodak's history and its past strategic moves in... View Details
Keywords: History; Information Technology; Business Model; Leadership; Disruption; Industry Growth; Business Strategy; Consumer Products Industry
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Gavetti, Giovanni M., Rebecca Henderson, and Simona Giorgi. "Kodak and The Digital Revolution (A)." Harvard Business School Case 705-448, November 2004. (Revised November 2005.)
  • Research Summary

Managing Innovation

I continue to study the disruptive processes by which innovation transforms -- or fails to transform -- industries and companies. There are three elements to these transformations. The first is a technological enabler -- an innovation that makes complicated, expensive... View Details

    Sunil Gupta

    Co-Chair, Driving Digital Strategy

    Sunil Gupta is the Edward W. Carter Professor of Business Administration and  co-chair of the executive program on Driving... View Details

    Keywords: high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology; high technology
    • April 2019 (Revised February 2020)
    • Case

    Ripple: The Business of Crypto

    By: David B. Yoffie and George Gonzalez
    The case explores Ripple CEO Brad Garlinghouse’s mission to disrupt the global payments industry by leveraging the cryptocurrency XRP. Students will learn about Bitcoin and the blockchain industry, as well as Ripple’s unique crypto business model. The case provides an... View Details
    Keywords: Payment Systems; Cryptocurrency; Bitcoin; Blockchain; Fintech; Business Startups; Business Model; Disruption; Strategy; Technology Industry; Technology Industry
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    Yoffie, David B., and George Gonzalez. "Ripple: The Business of Crypto." Harvard Business School Case 719-506, April 2019. (Revised February 2020.)
    • 25 Jan 2017
    • News

    Everybody's in a Bubble, and That's a Problem

    • February 2025
    • Case

    Luca de Meo at Renault Group (A) (Abridged)

    By: Emily Truelove, Linda A. Hill and Lydia Begag
    When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details
    Keywords: Change Management; Transformation; Transition; Interpersonal Communication; Forms of Communication; Talent and Talent Management; Experience and Expertise; Customer Value and Value Chain; Decision Making; Economic Growth; Financial Crisis; Alternative Energy; Engineering; Global Strategy; Governance; Digital Transformation; Digital Strategy; Technology Adoption; Disruptive Innovation; Technological Innovation; Innovation Leadership; Collaborative Innovation and Invention; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Transportation; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry; France; Europe; China
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    Truelove, Emily, Linda A. Hill, and Lydia Begag. "Luca de Meo at Renault Group (A) (Abridged)." Harvard Business School Case 425-067, February 2025.
    • March 2020
    • Technical Note

    Intrapreneurship: Leading Innovation Efforts in Established Organizations

    By: Karen G. Mills and Annie Dang
    “Intrapreneurship” is the use of entrepreneurial management techniques within established companies to create new environments that foster innovation. Mature firms have consistently faced risk of elimination from competitors, shifting consumer preferences, and... View Details
    Keywords: Intrapreneurship; Innovation; Corporate Venture Capital; Accelerators; Incubators; Lean Startup; Hypothesis Testing; Business Ventures; Entrepreneurship; Innovation and Invention; Leadership; Framework; Disruption
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    Mills, Karen G., and Annie Dang. "Intrapreneurship: Leading Innovation Efforts in Established Organizations." Harvard Business School Technical Note 820-096, March 2020.
    • 07 Dec 2011
    • News

    Cautious capitalism

    • May 24, 2021
    • Article

    What Makes an Online Marketplace Disruptive?

    By: Clifford Maxwell and Scott Duke Kominers
    Platforms like Airbnb, eBay, and Angie’s List have changed how markets work. But while many are innovative and make life easier for consumers, which are truly disruptive? Hewing to Clay Christensen’s theory of disruption, platforms—which operate as online... View Details
    Keywords: Digital Platforms; Disruption; Framework
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    Maxwell, Clifford, and Scott Duke Kominers. "What Makes an Online Marketplace Disruptive?" Harvard Business Review Digital Articles (May 24, 2021).
    • 21 Jan 2020
    • Research & Ideas

    Lessons for Retailers from the Rebirth of Indie Bookstores

    mature industries, such as Swiss watchmakers and pencil makers, that have been able to reinvent themselves in the wake of radical technological change. He calls this phenomenon “technology reemergence.” Over the past eight years, he has... View Details
    Keywords: by Michael Blanding; Entertainment & Recreation
    • May 1997 (Revised October 2007)
    • Case

    Teradyne: The Aurora Project

    By: Joseph L. Bower
    Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. Teradyne: Managing Strategic Change provides historic and administrative background for the other two cases. This case deals with the problems facing the head of... View Details
    Keywords: Business Divisions; Business Startups; Customer Satisfaction; Product Launch; Product Development; Corporate Strategy; Semiconductor Industry
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    Bower, Joseph L. "Teradyne: The Aurora Project." Harvard Business School Case 397-114, May 1997. (Revised October 2007.)
    • December 2004 (Revised October 2005)
    • Case

    Intel Research: Exploring the Future

    By: Alan D. MacCormack and Kerry Herman
    It is 2004 and David Tennenhouse, the director of Intel Research, is reviewing the organization he has built since 2000. Intel Research was charged with exploring new and disruptive technologies that lay off the "silicon roadmap" that drove most of Intel's R&D efforts.... View Details
    Keywords: Disruptive Innovation; Technological Innovation; Research and Development; Performance Evaluation; Venture Capital; Technology Networks; Semiconductor Industry; United States
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    MacCormack, Alan D., and Kerry Herman. "Intel Research: Exploring the Future." Harvard Business School Case 605-051, December 2004. (Revised October 2005.)
    • 02 Apr 2019
    • News

    The Right Way to Get Your First 1,000 Customers

    • February 2025
    • Case

    Luca de Meo at Renault Group (A)

    By: Emily Truelove, Linda A. Hill and Lydia Begag
    When Luca de Meo became CEO of Renault Group in 2020, the 122-year-old French automaker faced financial challenges and the double technological disruption of the automotive industry: the shift to electric vehicles (EVs) and the rise of software-defined vehicles (SDVs).... View Details
    Keywords: Change Management; Transformation; Transition; Interpersonal Communication; Forms of Communication; Talent and Talent Management; Experience and Expertise; Customer Value and Value Chain; Decision Making; Economic Growth; Financial Crisis; Alternative Energy; Engineering; Global Strategy; Governance; Digital Transformation; Digital Strategy; Technology Adoption; Disruptive Innovation; Technological Innovation; Innovation Leadership; Collaborative Innovation and Invention; Leading Change; Leadership Development; Leadership Style; Crisis Management; Management Skills; Business Processes; Organizational Culture; Organizational Structure; Performance Efficiency; Transportation; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry; Green Technology Industry; France; Europe; China
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    Truelove, Emily, Linda A. Hill, and Lydia Begag. "Luca de Meo at Renault Group (A)." Harvard Business School Case 425-041, February 2025.
    • 13 Feb 2019
    • News

    Want Digital Disruption? Decouple the Customer Experience

    • 28 Jan 2002
    • Research & Ideas

    Read All About It! Newspapers Lose Web War

    Division.Silverthorne: Your work examines how the newspaper industry responded to the perceived threat of the Internet, and how that response matched—or failed to match—what might be expected from models of disruptive View Details
    Keywords: by Sean Silverthorne; Entertainment & Recreation; Information; Publishing
    • March 2016 (Revised February 2021)
    • Case

    Lotus F1 Team

    By: Stefan Thomke, Nikolaos Trichakis, Jérôme Lenhardt and Daniela Beyersdorfer
    Describes the detailed inner workings of a high performance Formula One (F1) racing team. It shows how Lotus F1 Team has been able to battle bigger rivals in a very fast-moving, highly regulated, and ultra-competitive environment, where winning races can come down to... View Details
    Keywords: Formula One; Motor Sport; Racing Cars; Car Development; Supply Chain; Logistics; Innovation and Management; Competitive Advantage; Product Design; Research and Development; Auto Industry; Sports Industry; Entertainment and Recreation Industry
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    Thomke, Stefan, Nikolaos Trichakis, Jérôme Lenhardt, and Daniela Beyersdorfer. "Lotus F1 Team." Harvard Business School Case 616-055, March 2016. (Revised February 2021.)
    • February 2020
    • Technical Note

    Talent Management and the Future of Work

    By: William R. Kerr and Gorick Ng
    The nature of work is changing—and it is changing rapidly. Few days go by without industry giants such as Amazon and AT&T announcing plans to invest billions of dollars towards retraining nearly half of their respective workforces for jobs of the future. What changes... View Details
    Keywords: Human Resource Management; Human Capital Development; Human Resource Practices; Talent; Talent Acquisition; Talent Development; Talent Development And Retention; Talent Management; Talent Retention; Labor Flows; Labor Management; Labor Market; Strategy Development; Strategy Management; Strategy Execution; Strategy And Execution; Strategic Change; Transformations; Organization; Organization Alignment; Organization Design; Organizational Adaptation; Organizational Effectiveness; Management Challenges; Management Of Business And Political Risk; Change Leadership; Future Of Work; Future; Skills Gap; Skills Development; Skills; Offshoring And Outsourcing; Investment; Capital Allocation; Work; Work Culture; Work Force Management; Work/life Balance; Work/family Balance; Work-family Boundary Management; Workers; Worker Productivity; Worker Performance; Work Engagement; Work Environment; Work Environments; Productivity; Organization Culture; Soft Skills; Technology Management; Technological Change; Technological Change: Choices And Consequences; Technology Diffusion; Disruptive Technology; Global Business; Global; Workplace; Workplace Context; Workplace Culture; Workplace Wellness; Collaboration; Competencies; Productivity Gains; Digital; Digital Transition; Competitive Dynamics; Competitiveness; Competitive Strategy; Data Analytics; Data; Data Management; Data Strategy; Data Protection; Aging Society; Diversity; Diversity Management; Millennials; Communication Complexity; Communication Technologies; International Business; Work Sharing; Global Competitiveness; Global Corporate Cultures; Intellectual Property; Intellectual Property Management; Intellectual Property Protection; Intellectual Capital And Property Issues; Globalization Of Supply Chain; Inequality; Recruiting; Hiring; Hiring Of Employees; Training; Job Cuts And Outsourcing; Job Performance; Job Search; Job Design; Job Satisfaction; Jobs; Employee Engagement; Employee Attitude; Employee Benefits; Employee Compensation; Employee Fairness; Employee Relationship Management; Employee Retention; Employee Selection; Employee Motivation; Employee Feedback; Employee Coordination; Employee Performance Management; Employee Socialization; Process Improvement; Application Performance Management; Stigma; Institutional Change; Candidates; Digital Enterprise; Cultural Adaptation; Cultural Change; Cultural Diversity; Cultural Context; Cultural Strategies; Cultural Psychology; Cultural Reform; Performance; Performance Effectiveness; Performance Management; Performance Evaluation; Performance Appraisal; Performance Feedback; Performance Measurement; Performance Metrics; Performance Measures; Performance Efficiency; Efficiency; Performance Analysis; Performance Appraisals; Performance Improvement; Automation; Artificial Intelligence; Technology Companies; Managerial Processes; Skilled Migration; Assessment; Human Resources; Management; Human Capital; Talent and Talent Management; Retention; Demographics; Labor; Strategy; Change; Change Management; Transformation; Organizational Change and Adaptation; Organizational Culture; Working Conditions; Information Technology; Technology Adoption; Disruption; Economy; Competition; Globalization; AI and Machine Learning; Digital Transformation
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    Kerr, William R., and Gorick Ng. "Talent Management and the Future of Work." Harvard Business School Technical Note 820-084, February 2020.
    • Spring 2020
    • Article

    The Future of Platforms

    By: Michael A. Cusumano, David B. Yoffie and Annabelle Gawer
    Platforms power the world’s most valuable companies, but it will get harder and harder to capture and monetize their disruptive potential. View Details
    Keywords: Platform Businesses; Platform; Strategy; Digital Platforms
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    Cusumano, Michael A., David B. Yoffie, and Annabelle Gawer. "The Future of Platforms." Art. 61304. Special Issue on Disruption 2020. MIT Sloan Management Review 61, no. 3 (Spring 2020).
    • August 2022 (Revised February 2023)
    • Case

    Braintrust: The Blockchain-Powered Talent Network

    By: Christopher Stanton, Joseph B. Fuller and George Gonzalez
    A San Francisco startup seeks to disrupt the freelancing industry through its user-owned talent network powered by the cryptocurrency, BTRST. View Details
    Keywords: Freelancers; Blockchain; Cryptocurrency; Social and Collaborative Networks; Talent and Talent Management; Technology Industry; Technology Industry; United States
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    Stanton, Christopher, Joseph B. Fuller, and George Gonzalez. "Braintrust: The Blockchain-Powered Talent Network." Harvard Business School Case 823-039, August 2022. (Revised February 2023.)
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