Publications

31 May 2023
Research & Ideas

With Predictive Analytics, Companies Can Tap the Ultimate Opportunity: Customers’ Routines

of digital marketing, companies are looking for new ways to gain an edge with fatigued customers. Harnessing customers’ routines may offer a compelling new opportunity.When services such as ridesharing are part of a routine—even if that... View Details

Keywords: by Rachel Layne; Transportation

22 Feb 2022
News

Vision: Learning Curve

leveraging existing technology and infrastructure to enhance the quality of early childhood education for disadvantaged kids. And while the state-run preschools and primary schools that serve this population may suffer in comparison with... View Details

Keywords: Alexander Gelfand; education; entrepreneurship; startup; India; Educational Services

17 Apr 2023
Blog Post

Climate Stories Episode #14: Bonita Stewart (MBA 1983) – A Career Devoted to Creating the Future

through digital marketing. Moving the world from ICE (internal combustion engines) to electric vehicles was a transformation I didn’t want to miss.” She added, “Both Volta Charging and my personal investment with ChargerHelp! highlight... View Details

14 May 2008
Research & Ideas

Getting Down to the Business of Creativity

ticket," Tripsas explains. "Regulatory, security, and infrastructure issues come into play here, aside from the challenges of figuring out approaches to pricing and helping consumers make sense of what you're offering," she... View Details

Keywords: by Julia Hanna; Retail; Apparel & Accessories; Fashion; Entertainment & Recreation

15 Jun 2021
News

The Path Ahead

is to have a digital research infrastructure that is similarly heralded for its excellence. There are many opportunities to digitize the MBA program as well. Can we create a... View Details

March 2015 (Revised April 2015)
Case

The Heat Is On: Emerging Ecosystems in the Thermostat Industry

By: David Collis and Ashley Hartman

Beth Wozniak, President of Honeywell Environmental and Combustion Controls (ECC) at Honeywell International Inc., spun around in her office chair, reflecting about how the classic, mature thermostat industry was rapidly evolving. In February 2014, Google paid $3.2... View Details

22 Dec 2009
First Look

First Look: Dec. 22

McBride. "Digital assets" were the currency, in the form of ad, television, movie, and videogame song placement, ringtones, mixes, and community-created content. But new artist-label contracts were needed if digital assets were... View Details

Keywords: Martha Lagace

17 Jul 2023
Blog Post

From the Panelists: Toward a Decarbonized Future: Who Pays? Who Profits?

learned during the conference. Scott Jacobs, CEO of Generate Capital, a leading sustainable infrastructure platform, offered several surprisingly upbeat messages. Jacobs wrote: “Solving the Net Zero challenge is a physical problem, not a... View Details

October 2016 (Revised October 2023)
Case

Bootstrapping at Lightricks

By: Robert White, Jeffrey J. Bussgang and Christine Snively

By August 2015, two-year-old mobile imaging software startup Lightricks had developed and released two best-selling paid mobile apps, grown to a team of 30, earned a revenue run rate of nearly $10 million, and achieved modest profitability. The bootstrapped company had... View Details

Keywords: Business Startup; Information Technology; Internet and the Web; Entrepreneurship; Mobile and Wireless Technology; Information Infrastructure; Business Startups; Digital Marketing; Finance; Strategy; Technology Industry; Israel

17 Apr 2012
First Look

First Look: April 17

enable efficient response; and an infrastructure for daily management and continuous improvement of the chain's performance. Furthermore, we find that employees on the service delivery unit spent 12% of their day compensating for internal... View Details

Keywords: Carmen Nobel

Web

Video Management Policy | About

Video Management Policy General Principles At Harvard Business School, the video management systems infrastructure is implemented to enhance the safety and security of the community, reduce institutional risk, strengthen customer service... View Details

June 2018 (Revised April 2021)
Supplement

Valuing Snap After the IPO Quiet Period

By: Benjamin C. Esty, Marco Di Maggio and Greg Saldutte

June 2018
Supplement

Valuing Snap After the IPO Quiet Period (B)

By: Marco Di Maggio and Benjamin C. Esty

Analyzes Snap’s value and analyst recommendations following the events described in the (A) case. View Details

June 2018 (Revised April 2021)
Case

Valuing Snap After the IPO Quiet Period (A)

By: Marco Di Maggio, Benjamin C. Esty and Gregory Saldutte

Snap, the disappearing message app, went public at $17 per share on March 2, 2017, making its two 20-something founders the youngest self-made billionaires in the country. Over the next three weeks, 14 analysts made investment recommendations on Snap: two with buy... View Details