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Show Results For
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All HBS Web
(517)
- News (77)
- Research (299)
- Events (4)
- Multimedia (2)
- Faculty Publications (162)
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- March 2008 (Revised June 2011)
- Case
MySpace
By: Mikolaj Jan Piskorski, David T. Chen and Carin-Isabel Knoop
The case, set in late 2007, examines what MySpace—the largest online social network—should do to respond to its agile competitor, Facebook. Since its inception MySpace had experienced phenomenal growth, acquiring 20 million members in its first 20 months of operation,...
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Keywords:
Open Source Distribution;
Partners and Partnerships;
Social and Collaborative Networks;
Competition;
Competitive Strategy;
Internet and the Web;
Digital Platforms;
Information Technology Industry
Piskorski, Mikolaj Jan, David T. Chen, and Carin-Isabel Knoop. "MySpace." Harvard Business School Case 708-499, March 2008. (Revised June 2011.)
- 02 Mar 2015
- Research & Ideas
Retail Reaches a Tipping Point—Which Stores Will Survive?
us to believe that we are at an inflection point is demographics. You have this new generation of digital natives who are used to operating online. Their default option for shopping is through a digital...
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- May 2013
- Supplement
Studio Moderna—A Venture in Eastern Europe
By: Jim Sharpe
This is the Spreadsheet Supplement for Studio Moderna—A Venture in Eastern Europe (HBS Case #808110). Includes Exhibit 3a, Exhibit 3b, Exhibit 5, and Exhibit 6.
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Keywords:
Entrepreneurial Management;
Entrepreneurial Marketing;
Entrepreneurial Organizations;
International Entrepreneurship;
International Expansion;
Consumer Marketing;
Consumer Goods;
Innovation;
Leadership;
Organizational Structure;
Advertising;
Internet;
Marketing;
General Management;
Growth;
Organizational Development;
Television;
Entrepreneurship;
Geographic Location;
Globalization;
Cross-Cultural and Cross-Border Issues;
Digital Marketing;
Business Strategy;
Marketing Channels;
Media;
Distribution Industry;
Distribution Industry;
Distribution Industry;
Slovenia;
Slovakia;
Croatia;
Macedonia;
Bulgaria;
Serbia and Montenegro;
Poland;
Hungary;
Bosnia and Hercegovina;
Czech Republic;
Lithuania;
Albania;
Romania;
Central Asia
- 19 Nov 2001
- Research & Ideas
Wrapping Your Alliances In a World Wide Web
new digital economy, coupled with the growing size of the EC and IT sectors within the overall economy, we can no longer afford to further postpone attention to efficient business process interfaces between supply-chain trading partners....
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Keywords:
by Andrew McAfee
- June 2013
- Supplement
Studio Moderna - Sandi Cesko, CEO, Video Supplement
By: Jim Sharpe
This is the Video Supplement for Studio Moderna - A Venture in Eastern Europe (HBS Case #808110).
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Keywords:
Entrepreneurial Management;
Entrepreneurial Marketing;
Entrepreneurial Organizations;
International Entrepreneurship;
International Expansion;
Consumer Marketing;
Consumer Goods;
Innovation;
Leadership;
Organizational Structure;
Advertising;
Internet;
Marketing;
General Management;
Growth;
Organizational Development;
Television;
Entrepreneurship;
Geographic Location;
Globalization;
Cross-Cultural and Cross-Border Issues;
Digital Marketing;
Business Startups;
Marketing Channels;
Media;
Distribution Industry;
Distribution Industry;
Distribution Industry;
Slovenia;
Slovakia;
Croatia;
Macedonia;
Bulgaria;
Serbia and Montenegro;
Poland;
Hungary;
Bosnia and Hercegovina;
Czech Republic;
Lithuania;
Estonia;
Albania;
Romania;
Central Asia
Sharpe, Jim. "Studio Moderna - Sandi Cesko, CEO, Video Supplement ." Harvard Business School Video Supplement 813-716, June 2013.
- Article
Why Do Intermediaries Divert Search?
By: Andrei Hagiu and Bruno Jullien
We analyze the incentives to divert search for an information intermediary who enables buyers (consumers) to search affiliated sellers (stores). We identify two original motives for diverting search (i.e., inducing consumers to search more than they would like): 1)...
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Keywords:
Market Intermediation;
Search;
Two-Sided Markets;
Platform Design;
Demand and Consumers;
Motivation and Incentives;
Internet and the Web;
Digital Platforms;
Distribution Channels;
Business Strategy;
Retail Industry
Hagiu, Andrei, and Bruno Jullien. "Why Do Intermediaries Divert Search?" RAND Journal of Economics 42, no. 2 (Summer 2011): 337–362. (2012 Winner for Best Paper on Competition Economics, Association of Competition Economics.)
- 19 Jan 2022
- In Practice
7 Trends to Watch in 2022
Kominers: NFTs go mainstream Last year saw a huge spike in the creation and sale of non-fungible tokens (NFTs), digital ownership records stored on distributed ledgers called blockchains. People bought and...
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Keywords:
by HBS News
- 17 Aug 2011
- Research & Ideas
Protecting against the Pirates of Bollywood
release date. Doing so, however, would negate cost savings achieved by reusing film copies across staggered release dates. Studios could also limit a film's distribution to digital, not analog, screens, the copies tagged with electronic...
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- November 2019 (Revised June 2020)
- Case
Indigo Agriculture: Harnessing Nature
By: Marco Iansiti, Michael W. Toffel and James Barnett
Indigo Agriculture used a digital-enabled research and development (R&D) process to launch its initial product, microbial coatings for agricultural seeds, which increase crop yields while reducing the need for fertilizers. In doing so, the company developed direct...
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Keywords:
Carbon Sequestration;
Operations;
Supply Chain;
Social Enterprise;
Product Development;
Distribution Channels;
Business Strategy;
Digital Platforms;
Environmental Sustainability;
Science-Based Business;
Climate Change;
Agriculture and Agribusiness Industry;
Green Technology Industry;
United States;
Massachusetts
Iansiti, Marco, Michael W. Toffel, and James Barnett. "Indigo Agriculture: Harnessing Nature." Harvard Business School Case 620-024, November 2019. (Revised June 2020.)
- 16 May 2017
- First Look
First Look at New Ideas and Research, May 16
health of the enterprise rather than near-term returns to its shareholders. Their model would refocus companies’ attention to innovation, strategic renewal, and investment in the future. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=52623 View Details
Keywords:
Re: Multiple Faculty
- May 2024
- Teaching Note
The Meteoric Rise of Skims
Teaching Note for HBS Case No. 524-023, "The Meteoric Rise of Skims."
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Keywords:
Brand;
Branding;
Direct-to-consumer;
DTC;
Influencers;
Influencer Marketing;
Fashion;
Growth;
Direct Marketing;
Influence;
Reputation;
Social Influence;
Consumer Goods;
Consumer Products;
Female Entrepreneur;
Female Protagonist;
Entrepreneurship And Strategy;
Brand & Product Management;
Competitive Advantage;
Online Followers;
Retail;
Retail Formats;
Retailing;
Online Retail;
Celebrities;
Celebrity;
Celebrity Endorsement;
Go To Market Strategy;
Apparel;
Startup Marketing;
Startups;
Brands and Branding;
Growth and Development Strategy;
Growth Management;
Distribution Channels;
Digital Marketing;
Advertising;
Power and Influence;
Social Media;
Fashion Industry;
Apparel and Accessories Industry;
Consumer Products Industry;
United States
- 16 Oct 2018
- First Look
New Research and Ideas, October 16, 2018
input more valuable. Distributed supermodular complementarity (DSMC) exists when two or more independent actors can create complementary value by pursuing their own interests and will not find it advantageous to combine in order to...
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Keywords:
Dina Gerdeman
- October 2015
- Case
Facebook: The First Ten Years
By: Shane Greenstein, Marco Iansiti and Christine Snively
Facebook celebrated its ten year anniversary in February 2014. Over the past decade it has grown into the largest social network in the world with one billion users. After filing an IPO in 2012 at a $104 billion valuation (the third largest IPO in U.S. history), the...
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- 09 Dec 2015
- Research Event
When Hosts Attack: The Competitive Threat of Online Platforms
application developers turn to the App Store for digital distribution. The platform providers are their selling partners, scraping off a little bit for themselves on each sale. It’s a great arrangement for small businesses—until their...
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- 19 Sep 2006
- First Look
First Look: September 19, 2006
Working PapersSuperstars and Underdogs: An Examination of the Long Tail Phenomenon in Video Authors:Anita Elberse and Felix Oberholzer-Gee Abstract The rise of online channels facilitates the distribution of a wide range of products and...
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Keywords:
Sean Silverthorne
- 20 Nov 2007
- First Look
First Look: November 20, 2007
September 2007, that strategy was due for a major test. TiVo was a maker of digital video recorder (DVR) products and a distributor of DVR technology. Rogers believed that macro-trends in the home entertainment industry—the convergence of...
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Keywords:
Martha Lagace
- 05 Oct 2016
- What Do You Think?
Can the US Economy Regain the Growth and Prosperity of the Past?
believes we will have: Less innovation of real importance (so much for Brynjolfsson’s and McAfee’s digital technologies, particularly the kind that create jobs and distributes the spoils widely) Fewer social...
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Keywords:
by James Heskett
- 05 Jul 2011
- First Look
First Look: July 5
http://papers.ssrn.com/sol3/papers.cfm?abstract_id=1590245 Cases & Course MaterialsBook Publishing in 2010 Stephen P. Bradley and Nancy BartlettHarvard Business School Note 711-419 Legacy book publishers wrangled with e-book retailers over royalty rates, release...
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Keywords:
Sean Silverthorne
- 05 Feb 2019
- First Look
New Research and Ideas, February 5, 2019
different forms of organization. Specifically, step processes reward technical integration, unified governance, risk aversion, and the use of direct authority, while platform systems reward modularity, distributed governance, risk taking,...
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Keywords:
Dina Gerdeman
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
blockbuster products. We're in a very interesting time—how the power struggle plays out will have great consequences for the future of media and sports. Q: Does the advance of digital technologies bolster or threaten the blockbuster...
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