Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (245) Arrow Down
Filter Results: (245) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (245)
    • News  (50)
    • Research  (164)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (159)

Show Results For

  • All HBS Web  (245)
    • News  (50)
    • Research  (164)
    • Events  (1)
    • Multimedia  (5)
  • Faculty Publications  (159)
← Page 11 of 245 Results →
  • May 2013 (Revised May 2014)
  • Case

Innovation at the Boston Consulting Group

By: Robert G. Eccles, Das Narayandas and Penelope Rossano
This case is about how the Boston Consulting Group has approached innovation from its founding to the present day. It discusses the role of the firm's talent market and client market in developing these innovations. View Details
Keywords: Innovation; Strategy Consulting; Professional Service Firm; Knowledge Management; Client Management; Product Development; Leadership; Customer Focus and Relationships; Customer Value and Value Chain; Independent Innovation and Invention; Innovation and Management; Innovation Leadership; Innovation Strategy; Value Creation; Consulting Industry
Citation
Educators
Purchase
Related
Eccles, Robert G., Das Narayandas, and Penelope Rossano. "Innovation at the Boston Consulting Group." Harvard Business School Case 313-137, May 2013. (Revised May 2014.)
  • February 2009 (Revised February 2012)
  • Case

Exeter Group, Inc. (A)

By: Robert G. Eccles, Das Narayandas and Kerry Herman
Jonathan Kutchins and Mark Cullen, managing partners of IT consulting firm Exeter Group, Inc., are considering four potential client engagements. Three of them involve prominent universities, an area of market strength for the firm, and one involves a top-tier strategy... View Details
Keywords: Decision Choices and Conditions; Resource Allocation; Market Entry and Exit; Service Operations; Performance Capacity; Business Strategy; Information Technology; Consulting Industry
Citation
Educators
Purchase
Related
Eccles, Robert G., Das Narayandas, and Kerry Herman. "Exeter Group, Inc. (A)." Harvard Business School Case 409-001, February 2009. (Revised February 2012.)
  • 30 Jan 2017
  • News

HBS Deans' Message on White House Travel Ban

Faculty George F. Baker Professor of Administration Das Narayandas Senior Associate Dean, External Relations and Harvard Business Publishing Edsel Bryant Ford Professor of Business Administration Dear... View Details
  • July 2022
  • Supplement

Hometown Foods

By: Julian De Freitas, Jeremy Yang and Das Narayandas
Citation
Purchase
Related
De Freitas, Julian, Jeremy Yang, and Das Narayandas. "Hometown Foods." Harvard Business School Multimedia/Video Supplement 522-718, July 2022.
  • March 2022 (Revised March 2024)
  • Supplement

Hometown Foods Spreadsheet Supplement for Instructors

By: Julian De Freitas, Jeremy Yang and Das Narayandas
Citation
Purchase
Related
De Freitas, Julian, Jeremy Yang, and Das Narayandas. "Hometown Foods Spreadsheet Supplement for Instructors." Harvard Business School Spreadsheet Supplement 522-715, March 2022. (Revised March 2024.)
  • April 2021
  • Article

The Effects of Quota Frequency: Sales Performance and Product Focus

By: Doug J. Chung, Das Narayandas and Dongkyu Chang
This study investigates the comprehensive and multidimensional effects of quota (goal) frequency on sales force performance. We develop a theory of salespeople’s behavior—aggregate effort and the product type focus—in response to the temporal length of a sales-quota... View Details
Keywords: Sales Force Compensation; Field Experiment; Quotas; Quota Frequency; Commissions; Bonuses; Goals; Salesforce Management; Compensation and Benefits; Goals and Objectives; Behavior; Performance
Citation
Find at Harvard
Read Now
Related
Chung, Doug J., Das Narayandas, and Dongkyu Chang. "The Effects of Quota Frequency: Sales Performance and Product Focus." Management Science 67, no. 4 (April 2021): 2151–2170.
  • September 2011
  • Supplement

Exeter Group, Inc. (B)

By: Robert G. Eccles, Das Narayandas and Kerry Herman
This case presents a brief description of the decisions the company made regarding whether or not to pursue each of the four projects that are the basis of the (A) case. View Details
Keywords: Customers; Decision Choices and Conditions; Projects
Citation
Purchase
Related
Eccles, Robert G., Das Narayandas, and Kerry Herman. "Exeter Group, Inc. (B)." Harvard Business School Supplement 412-035, September 2011.
  • July 2019
  • Case

LaCroix Sparkling Water

By: Tomomichi Amano, Das Narayandas and Kerry Herman
Launched in 1981 as an “all occasion” sparkling water brand, LaCroix Sparkling Water has had a number of ups and downs as a brand. After being purchased by National Beverage in 1996, the brand was re-positioned as a new, colorful, fun alternative to the other sparkling... View Details
Keywords: Brands and Branding; Organizational Change and Adaptation; Industry Structures; Food and Beverage Industry
Citation
Educators
Purchase
Related
Amano, Tomomichi, Das Narayandas, and Kerry Herman. "LaCroix Sparkling Water." Harvard Business School Case 520-014, July 2019.
  • 2005
  • Book

Customer Equity Management

By: Roland T Rust, Katherine N Lemon and Das Narayandas
Keywords: Customers; Equity; Management
Citation
Find at Harvard
Related
Rust, Roland T., Katherine N Lemon, and Das Narayandas. Customer Equity Management. Upper Saddle River, NJ: Pearson Prentice Hall, 2005.
  • 2008
  • Book

Business Market Management: Understanding, Creating, and Delivering Value

By: James C. Anderson, James A. Narus and Das Narayandas
For business-to-business marketing courses. The authors build the book around a framework of understanding, creating, and delivering value. View Details
Keywords: Customer Relationship Management; Customer Value and Value Chain; Cross-Cultural and Cross-Border Issues; Marketing; Marketing Strategy; Business Processes; Value
Citation
Purchase
Related
Anderson, James C., James A. Narus, and Das Narayandas. Business Market Management: Understanding, Creating, and Delivering Value. 3rd ed. Pearson Prentice Hall, 2008.
  • 27 Dec 2015
  • Research & Ideas

The Most Popular Stories and Research Papers of 2015

healthy competition to increase patient value. Incentives versus Reciprocity: Insights from a Field Experiment (523) What are the most effective forms of sales force compensation? Findings provided by Doug J. Chung and Das View Details
  • May 2023
  • Case

Twitter Blues: Does Paid Verification Check Out?

By: Scott Duke Kominers, Das Narayandas and Kerry Herman
Elon Musk proposes to offer verification status on Twitter to paying subscribers. Chaos ensues. View Details
Keywords: Marketing; Social Media; Technology Industry
Citation
Educators
Purchase
Related
Kominers, Scott Duke, Das Narayandas, and Kerry Herman. "Twitter Blues: Does Paid Verification Check Out?" Harvard Business School Case 523-106, May 2023.
  • March 2022 (Revised January 2023)
  • Case

Bored Ape Yacht Club: Navigating the NFT World

By: Scott Duke Kominers, Das Narayandas and Kerry Herman
The case explores the rise and popularity of the Bored Ape Yacht Club non-fungible tokens (NFTs). View Details
Keywords: NFTs; Markets; Entrepreneurship; Marketing; Technology Industry
Citation
Educators
Purchase
Related
Kominers, Scott Duke, Das Narayandas, and Kerry Herman. "Bored Ape Yacht Club: Navigating the NFT World." Harvard Business School Case 822-065, March 2022. (Revised January 2023.)
  • fall 1998
  • Article

The Pedagogy of Executive Education in Business Markets

By: V. K. Rangan, Das Narayandas and Gerald Zaltman
Keywords: Teaching; Higher Education; Markets; Business Ventures
Citation
Find at Harvard
Related
Rangan, V. K., Das Narayandas, and Gerald Zaltman. "The Pedagogy of Executive Education in Business Markets." Journal of Business-to-Business Marketing (fall 1998).
  • May 2010 (Revised September 2023)
  • Case

Qingdao Sea View Garden Hotel

By: Robert G. Eccles, Das Narayandas and Cheng-Hua Tzeng
Keywords: Travel Industry; Accommodations Industry; China
Citation
Educators
Purchase
Related
Eccles, Robert G., Das Narayandas, and Cheng-Hua Tzeng. "Qingdao Sea View Garden Hotel." Harvard Business School Case 510-118, May 2010. (Revised September 2023.)
  • 29 Aug 2017
  • First Look

First Look at New Research and Ideas, August 29

August 14, 2017 Harvard Business Review Study: More Frequent Sales Quotas Help Volume but Hurt Profits By: Chung, Doug J., and Das Narayandas Abstract—No abstract available. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 25 Oct 2011
  • First Look

First Look: October 25

Authors:Steenburgh, Thomas J., and Das Narayandas Publication:Chap. 9 in Legends in Marketing: Philip Kotler, 114-122. Sage, forthcoming An abstract is unavailable at this time. Publisher's Link:... View Details
Keywords: Sean Silverthorne
  • 01 Jun 2014
  • News

Ready for Takeoff

taxing. "I had nightmares where I would raise my hand and start speaking Portuguese," says Sender. Things improved. The sun eventually came out, and she found her calling in a marketing course with Professor Das Narayandas—someone she... View Details
Keywords: Dan Morrell; Air Transportation; Transportation
  • 28 Mar 2018
  • News

Fueling the Future

marketing in courses with professors Das Narayandas, Forest L. Reinhardt, and (now Dean) Nitin Nohria. Kovatch embraced equally the academic and social aspects of campus life, volunteering as social chair and traveling to Japan,... View Details
Keywords: Jill Radsken
  • 01 Dec 2015
  • First Look

December 1, 2015

other extant signaling game models in the operations management literature. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=50107 Incentives versus Reciprocity: Insights from a Field Experiment By: Chung, Doug J., and Das... View Details
Keywords: Sean Silverthorne
  • ←
  • 11
  • 12
  • 13
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.