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  • All HBS Web  (1,548)
    • People  (6)
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    Economic Analysis of the Digital Economy

    As the cost of storing, sharing, and analyzing data has decreased, economic activity has become increasingly digital. But while the effects of digital technology and improved digital communication have been explored in a variety of contexts, the impact on... View Details
    • 09 Jul 2012
    • Research & Ideas

    The Unconscious Executive

    addition, unconscious thought might be more dependable than conscious thought when we are low on energy. Preliminary research also indicates that using odor or sound cues during sleep might activate our unconscious mind and improve... View Details
    Keywords: by Martha Lagace
    • 23 Apr 2012
    • Research & Ideas

    How to Brand a Next-Generation Product

    video game consoles, for example) or the complete name change approach (Nintendo's Nintendo 64, GameCube, Wii). The professors conducted a series of experiments to determine when and why each approach made the most sense. Brand Name View Details
    Keywords: by Carmen Nobel

      Robert S. Kaplan

      Robert S. Kaplan is Senior Fellow and Marvin Bower Professor of Leadership Development, Emeritus at the Harvard Business School. He joined the HBS faculty in 1984 after spending 16 years on the faculty of the business school at Carnegie-Mellon University, where he... View Details

      Keywords: health care; nonprofit industry
      • March 2019 (Revised May 2019)
      • Case

      Fetchr: A New Way of Last Mile Delivery

      By: V.G. Narayanan and Eren Kuzucu
      By mid-2016, five years of aggressive growth had transformed Fetchr from a small logistics startup to a 1,000-employee, full-fledged last-mile delivery company operating across four countries in the Middle East and North Africa (MENA). Already beneficiaries of the... View Details
      Keywords: Startup; Decision; Financial Strategy; UAE; KSA; MENA; Cost Accounting; Business Model; Business Startups; Transformation; Cost Management; Strategy; Disruptive Innovation; Technological Innovation; Growth and Development Strategy; Growth Management; Logistics; Service Delivery; Supply Chain Management; Performance Evaluation; Mathematical Methods; Mobile and Wireless Technology; Transportation Networks; Middle East; United Arab Emirates; Dubai; Bahrain; Egypt; Saudi Arabia; North Africa
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      Narayanan, V.G., and Eren Kuzucu. "Fetchr: A New Way of Last Mile Delivery." Harvard Business School Case 119-018, March 2019. (Revised May 2019.)
      • November 1993 (Revised March 1997)
      • Case

      Romeo Engine Plant

      By: Amy P. Hutton and Robert S. Kaplan
      A newly reopened automobile engine plant has been organized along total quality and teamwork principles. Employees now is to solve problems and ensure quality, rather than watch parts being produced. New operating and financial systems have been installed to promote... View Details
      Keywords: Organizational Change and Adaptation; Motivation and Incentives; Management Practices and Processes; Groups and Teams; Performance Efficiency; Performance Improvement; Manufacturing Industry; Auto Industry
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      Hutton, Amy P., and Robert S. Kaplan. "Romeo Engine Plant." Harvard Business School Case 194-032, November 1993. (Revised March 1997.)
      • 13 Aug 2024
      • Op-Ed

      Can AI Save Physicians from Burnout?

      unease, and high turnover rates. Now, many health care organizations are turning to artificial intelligence (AI) as a potential solution to physician overwork and burnout. After all, AI offers long-sought-after benefits for clinicians, such as reduced clinical... View Details
      Keywords: by Susanna Gallani, Lidia Moura, and Katie Sonnefeldt; Health
      • 08 May 2006
      • Lessons from the Classroom

      Writing the Case for Public School Reform

      Campaign for Human Capital at the School District of Philadelphia" examines one district's innovative approach to recruiting and retaining qualified teachers; "Reinventing Human Resources at the School District of Philadelphia" View Details
      Keywords: by Julia Hanna; Education
      • September 2021 (Revised December 2021)
      • Case

      Telepass: From Tolling to Mobility Platform (Abridged)

      By: Chiara Farronato, Stefano Denicolai and Sarah Mehta
      Telepass, until very recently the sole processor of electronic toll payments on Italy’s highways, has ambitions beyond tolling. Since the mid-2010s, the company has been expanding into adjacent services. In 2017, Telepass launched TelepassPay—a mobile payment... View Details
      Keywords: Mobile Payment; App; Mobility Services; Analysis; Change; Change Management; Transformation; Transition; Innovation and Invention; Strategy; Information Technology; Mobile and Wireless Technology; Transportation; Transportation Networks; Value; Value Creation; Technology Industry; Transportation Industry; Insurance Industry; Europe; Italy; Milan
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      Farronato, Chiara, Stefano Denicolai, and Sarah Mehta. "Telepass: From Tolling to Mobility Platform (Abridged)." Harvard Business School Case 622-050, September 2021. (Revised December 2021.)
      • September 2021 (Revised December 2021)
      • Case

      Telepass: From Tolling to Mobility Platform

      By: Chiara Farronato, Stefano Denicolai and Sarah Mehta
      Telepass, until very recently the sole processor of electronic toll payments on Italy’s highways, has ambitions beyond tolling. Since the mid-2010s, the company has been expanding into adjacent services. In 2017, Telepass launched TelepassPay—a mobile payment... View Details
      Keywords: Mobile Payment; App; Mobility Services; Analysis; Change; Change Management; Transformation; Transition; Innovation and Invention; Strategy; Information Technology; Mobile and Wireless Technology; Transportation; Transportation Networks; Value; Value Creation; Consumer Behavior; Technology Industry; Transportation Industry; Insurance Industry; Europe; Italy; Milan
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      Farronato, Chiara, Stefano Denicolai, and Sarah Mehta. "Telepass: From Tolling to Mobility Platform." Harvard Business School Case 622-011, September 2021. (Revised December 2021.)
      • March 2016
      • Teaching Note

      Advanced Leadership Pathways: Laurent Adamowicz and Bon'App

      By: Rosabeth Moss Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
      After a successful career as Chairman and CEO of Paris-based luxury food company, Fauchon, Laurent Adamowicz sought to provide a solution to a large scale complex problem. Ultimately, Adamowicz created a mobile application to provide consumers with more accessible and... View Details
      Keywords: Leadership; Change Management; Social Entrepreneurship; Nutrition; Business and Community Relations
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      Kanter, Rosabeth Moss, Tessa Natanay Hamilton, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Laurent Adamowicz and Bon'App." Harvard Business School Teaching Note 316-035, March 2016.
      • 2016
      • Teaching Note

      Advanced Leadership Pathways: Laurent Adamowicz and Bon'App

      By: Rosabeth M. Kanter, Tessa Natanay Hamilton and Ai-Ling Jamila Malone
      Teaching Note for Case 314-028. After a successful career as Chairman and CEO of Paris-based luxury food company, Fauchon, Laurent Adamowicz sought to provide a solution to a large scale complex problem. Ultimately, Adamowicz created a mobile application to provide... View Details
      Keywords: Nutritional Information; Obesity; Weight Loss; App Development; Business Startups; Nutrition; Health; Information; Mobile and Wireless Technology; Entrepreneurship; Social Enterprise; Information Technology Industry; Health Industry
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      Kanter, Rosabeth M., Tessa Natanay Hamilton, and Ai-Ling Jamila Malone. "Advanced Leadership Pathways: Laurent Adamowicz and Bon'App." Harvard Business Publishing Teaching Note 316-025, 2016.
      • December 2018
      • Case

      Tiantong & Partners: Transforming Litigation Practice in China

      By: Ashish Nanda and Lisa Rohrer
      Jiang Yong founded Tiantong & Partners in 2002, seeking to radically improve the level of litigation-related services in China. By 2015, Tiantong was the premier Chinese litigation firm with the highest per lawyer revenues. The firm focused exclusively on high-stakes... View Details
      Keywords: Law Firm; Law Firms; Growth; Legal Industry; Regulation; Professional Services; Law; Lawsuits and Litigation; Internet and the Web; Growth and Development; Strategy; Entrepreneurship; Decision Choices and Conditions; Legal Services Industry; China
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      Nanda, Ashish, and Lisa Rohrer. "Tiantong & Partners: Transforming Litigation Practice in China." Harvard Business School Case 719-457, December 2018.
      • 2021
      • Case

      Leading Through Challenging Times: Atlanta Mayor Keisha Lance Bottoms

      By: Michael Norris, Rawi Abdelal and Kimberlyn Leary
      Keisha Lance Bottoms took office as Mayor of Atlanta in 2018 with a progressive agenda and hopes to “keep Atlanta moving forward, leaving no one behind.” She was an Atlanta native, had previously served as a local judge and city councilor, and came into office with... View Details
      Keywords: Leadership; City; Problems and Challenges; Health Pandemics; Social Issues; Economy; Atlanta; United States
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      Norris, Michael, Rawi Abdelal, and Kimberlyn Leary. "Leading Through Challenging Times: Atlanta Mayor Keisha Lance Bottoms." Bloomberg Harvard City Leadership Initiative Case 0036TC, 2021.
      • 2015
      • Book

      Economic Analysis of the Digital Economy

      By: Avi Goldfarb, Shane Greenstein and Catherine Tucker
      As the cost of storing, sharing, and analyzing data has decreased, economic activity has become increasingly digital. But while the effects of digital technology and improved digital communication have been explored in a variety of contexts, the impact on economic... View Details
      Keywords: Information Technology; Economics
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      Goldfarb, Avi, Shane Greenstein and Catherine Tucker, eds. Economic Analysis of the Digital Economy. University of Chicago Press, 2015.
      • 22 Oct 2015
      • Blog Post

      Why We Recruit: 3M

      Energy) by improving lives all over the world. How long has your organization been recruiting at Harvard Business School and what roles do you hire for?3M has been recruiting at HBS since 2010. We hire full-time Supervisors and Summer... View Details
      Keywords: Manufacturing
      • Web

      Faculty & Research

      information, that view needs to change. The authors contend that companies must embed safeguards into the core of their digital products—starting during the earliest parts of the design process. They must also establish a road map for View Details
      • June 2016
      • Teaching Note

      HubSpot: Lower Churn through Greater CHI

      By: Jill Avery, Asis Martinez Jerez and Thomas Steenburgh
      HubSpot, a web marketing startup selling inbound marketing software to small- and medium-sized businesses, is under pressure from its venture capital partners to rapidly acquire new customers and to maintain a low level of customer churn. The B2B SaaS company is in the... View Details
      Keywords: CRM; Customer Acquisition; Customer Retention; Churn Management; SaaS Business Models; Customer Lifetime Value; Venture Capital; Startup; Software; Monitoring And Control; Marketing; Customer Relationship Management; Marketing Strategy; Accounting; Technology Industry; United States
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      Avery, Jill, Asis Martinez Jerez, and Thomas Steenburgh. "HubSpot: Lower Churn through Greater CHI." Harvard Business School Teaching Note 116-051, June 2016.
      • 30 Jan 2006
      • Research & Ideas

      Looking Behind Bad Decisions

      intellectually superior to females or whites as intellectually superior to blacks or Hispanics. Society has largely accepted such stereotypes as offensive, inappropriate, and leading to the lack of consideration of people as unique. But, American society View Details
      Keywords: by Manda Salls
      • Web

      HBS Working Knowledge – Harvard Business School Faculty Research

      World by Rachel Layne 04 JUN 2024 | Research & Ideas Consumers expect companies to do everything they can to protect their personal data, but breaches continue to happen at an alarming rate. Eva Ascarza and Ta-Wei Huang say companies must... View Details
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