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- Faculty Publications (62)
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- All HBS Web (301)
- Faculty Publications (62)
- 01 Dec 2010
- News
Eight Join HBS Faculty
interface of technology and marketing and has studied how marketing is impacted by technology that enables firms to learn more about consumers and competitors. Kumar earned his Ph.D. from Carnegie Mellon University, where he received the... View Details
- 18 Apr 2017
- First Look
First Look at New Ideas, April 18
Purchase this case: https://cb.hbsp.harvard.edu/cbmp/product/817064-PDF-ENG Harvard Business School Case 217-021 Bayer AG: Bidding to Win Merck's OTC Business Shortly after submitting their best and final offer to acquire Merck's Consumer... View Details
Keywords: by Sean Silverthorne
- 01 Jun 2016
- News
Case Study: On the Table
choices among payment vendors and difficulties finding employees with e-commerce experience, necessitating extensive training. The Question: Cahuzac and his cofounders had planned to run a furniture company, not a logistics one. How can... View Details
- 06 Jul 2015
- Research & Ideas
Money and Quotas Motivate the Sales Force Best
Reciprocity: Insights from a Field Experiment, released in May. The pair used a consumer durable goods business in India as a real-world laboratory for the research. "Running this kind of experiment is not the easiest thing in the world... View Details
- 09 Dec 2014
- First Look
First Look: December 9
as a major threat for startups and small companies; big companies have more financial resources and greater scale, market power, and brand awareness than small ones. However, our research finds that a smaller brand can actually benefit if View Details
Keywords: Sean Silverthorne
- 05 Aug 2002
- Research & Ideas
Five questions for Regina E. Herzlinger
the sick. The resulting competition for consumers with differentiated products will control costs by increasing quality of care—e.g., integrated teams for congestive heart failure have reduced costs by $8,000 per year per enrollee. This... View Details
Keywords: by Martha Lagace
- 25 Nov 2008
- First Look
First Look: November 25, 2008
Shine, Stern & Partners) and the buyer (MINI USA) and asks them to develop a sales strategy and a buying strategy for advertising services. Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=508043 View Details
Keywords: Martha Lagace
- 20 Jan 2015
- News
Patient Medical Records, Pocket-sized
appointment, the doctor’s office uploads notes and test results to HRC, which creates a searchable PDF to be downloaded to MedKaz. If the doctor is licensed with HRC (licensing is free), he receives payment each time he updates the... View Details
- 04 Apr 2007
- Research & Ideas
The Business of Global Poverty
materials that enables impoverished Mexican families to build their own housing; or in Brazil, with Kodak's no-frills camera/film packages, or the department store Magazine Luiza's merchandise, payment plans, and customer service, all... View Details
Keywords: by Garry Emmons
- 27 Jun 2005
- Research & Ideas
The Potential Downside of Win-Win
FTC argued that the $60 million payment was not intended for the five products, but rather to keep Upsher-Smith's generic product out of the market. In court, the firms' lawyers argued that the value created by the deal was beneficial to... View Details
Keywords: by Max H. Bazerman
- Web
FAQs - Institute For Strategy And Competitiveness
utilities); equipment (location, cost rate); consumables (purchase price, cost per item); pharmaceuticals; and/or allocated overhead costs. Q: What is the purpose of the financial model? A: The financial model combines inputs from process... View Details
- 16 Dec 2020
- News
A Creator in the Era of Disruption
And today Aldi is CEO of Gopay, which is Gojek’s all-encompassing fintech solution, offers everything from a Paypal-like digital wallet, a Square-like digital online payment platform, and even consumer... View Details
- 19 Jan 2022
- In Practice
7 Trends to Watch in 2022
As 2022 gets underway we asked our faculty to highlight some trends worth watching in the coming year. Ariel Stern: A new future for digital health care While 2020 and 2021 were years of rapid innovation and deployment of new health care technologies and delivery... View Details
Keywords: by HBS News
- Web
My HBS Student Loan Story: John Cortines (MBA 2015) - MBA
Sciences Partners & Families Peek SVMP Social Enterprise Student Life Student Loans Student Profile Sustainability Video Blog Industries Industries Architecture Construction Consulting Consumer Packaged Goods Education Energy Engineering... View Details
- 17 Apr 2017
- HBS Case
This Turkish Debt Collector Is Customer-friendly
of both their consumers and regulators. “Usually, with debt collection, the object is to dial for dollars—collect as much as you can in the first phone call, and then outsource the work to the legal system,” says Campbell, whose research... View Details
- Web
Transforming Health Care Delivery - Course Catalog
change. It will draw upon a range of approaches for improving value in health care delivery, including continuous improvement, organizational redesign, population health management, precision medicine, patient engagement, digital health, View Details
- 03 Nov 2009
- First Look
First Look: Nov. 3
water purification solution. We find that higher prices screen out those who use the product less. By contrast, we find no consistent evidence of sunk-cost effects. Welfare Payments and Crime Author:C. Fritz Foley Publication:The Review... View Details
Keywords: Martha Lagace
- 02 Oct 2007
- First Look
First Look: October 2, 2007
Working PapersDigital Interactivity: Unanticipated Consequences for Markets, Marketing, and Consumers Authors:John A. Deighton and Leora Kornfeld Abstract The digital interactive transformation in marketing is not unfolding, as many... View Details
Keywords: Martha Lagace
- 01 Sep 2008
- News
Mara Aspinall
change that. Going forward, we need to view diagnostics, devices, and drugs in terms of the objective value that each creates. What about patient attitudes? Do you think most health-care consumers are ready to place their faith in... View Details
- Web
Supplemental Financial Information II - Annual Report 2019
in fiscal 2019 as circulation continued to grow. These costs also include strategic investments in digital infrastructure and content designed to extend the group’s record of consistent growth at a time of significant change in the way people View Details