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  • 22 Aug 2005
  • Research & Ideas

The Hard Work of Failure Analysis

the folly of not adhering strictly to the company's core beliefs.2 Similarly, we have observed failed consulting relationships in our field research in which the consultants simply blamed the failure on the... View Details
Keywords: by Amy Edmondson & Mark D. Cannon
  • 07 Jan 2002
  • Research & Ideas

How Marketing Can Reduce Worldwide Poverty

On the face of it, social marketing is a cinch. Here's one scenario. You as a marketer want people who are living in poverty to take better care of their health. So, given your profession, what do you do? You can persuade them—through public View Details
Keywords: by Martha Lagace
  • 17 Aug 2009
  • Research & Ideas

Quantifying the Economic Impact of the Internet

recent TNS study reported the leading activities of Internet users as: used a search engine to find information (81 percent); looked up the news (76 percent); used online banking (74 percent); looked up the weather (65 percent); researched a product or View Details
Keywords: by John Quelch; Advertising; Publishing
  • January 2018 (Revised January 2020)
  • Case

People Analytics at McKinsey

By: Jeffrey T. Polzer and Olivia Hull
A private equity–backed fast food chain has hired McKinsey’s new People Analytics group to help it improve performance. As the final client workshop approaches, Associate Partner Alex DiLeonardo ponders the best way to present the team’s findings, especially those that... View Details
Keywords: Talent and Talent Management; Customer Relationship Management; Forecasting and Prediction; Cost Management; Human Resources; Employees; Recruitment; Retention; Selection and Staffing; Measurement and Metrics; Performance; Performance Capacity; Performance Efficiency; Performance Evaluation; Performance Improvement; Consulting Industry; Consulting Industry
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  • 22 Oct 2019
  • Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

lies in finding the sweet spot between these two undesirable outcomes, and determining how compensation can motivate salespeople best. In a recent Harvard Business Review article, Chung and several executives from the consulting firm... View Details
Keywords: by Michael Blanding
  • 21 Dec 2011
  • Research & Ideas

The Most Common Strategy Mistakes

strengths. There's an inward-looking bias in many organizations. You might perceive customer service as a strong area. So that becomes the "strength" on which you attempt to build a strategy. But a real strength for strategy... View Details
Keywords: by Joan Magretta
  • 30 May 2005
  • Research & Ideas

Six Steps for Making Your Threat Credible

threat lack credibility, but you also have no way of changing course if the situation becomes dire. 3. Visibly incur sunk costs Suppose you are negotiating with a consulting firm to renew its contract to provide information technology... View Details
Keywords: by Deepak Malhotra
  • 14 Dec 2010
  • First Look

First Look: Dec. 14

pervasive in the China business context characterized by heavy reliance on personal relationships or guanxi, it went against the founding principles of CDG-professionalism and service quality. Yang had to decide where to draw the line... View Details
Keywords: Sean Silverthorne
  • March 2000 (Revised August 2000)
  • Case

Ethan Berman at RiskMetrics Group (A)

Ethan Berman, CEO of J.P. Morgan's risk management spinoff, has grown RiskMetrics Group (RMG) from a small team of 30 to a 70-person firm contemplating an IPO. Along the way, the consensus-based decision-making process that he espoused started to prove unwieldy; his... View Details
Keywords: Organizational Change and Adaptation; Management Style; Business Growth and Maturation; Decision Making; Service Industry; Service Industry
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  • 06 Mar 2006
  • Research & Ideas

Four Strategies for Making Concessions

something in return for your concession, try to explicitly—but diplomatically—demand reciprocity. For example, consider the following negotiation between an IT services firm and a client. The client suggests that the IT firm's cost... View Details
Keywords: by Deepak Malhotra
  • 13 Mar 2023
  • Research & Ideas

The Power of Personal Connections: How Shared Experiences Boost Performance

through those ties and may take pride in a reputation for a higher standard of performance when observed by a valued peer, the researchers note. In some ways, analogous effects may be observed in customer service in other professions and... View Details
Keywords: by Rachel Layne; Health
  • April 2002
  • Case

Pallotta TeamWorks

By: Allen S. Grossman and Elizabeth Kind
Pallotta Team Works is a for-profit, privately owned company that produces multiday fundraising events for nonprofit organizations. Dan Pallotta, the 40-year-old CEO, founded the enterprise in 1992. The company has grown rapidly, having raised over $200 million for... View Details
Keywords: For-Profit Firms; Business Model; Nonprofit Organizations; Philanthropy and Charitable Giving; Social Marketing; Marketing Strategy; Service Industry; Service Industry; United States
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  • 30 Mar 2018
  • What Do You Think?

What Should Mark Zuckerberg Do?

most memorably: “I find myself in a Claude Rains Casablanca moment here: ‘I’m shocked, shocked to find that FB and others are making money off my data when they give me their services for free.’” But “shocked” or not, reality probably... View Details
Keywords: by James Heskett; Web Services; Web Services
  • 15 Mar 2016
  • First Look

March 15, 2016

examples—GE, Mahindra & Mahindra, Hasbro, IBM, United Rentals, and Tata Consultancy Services—and testimonies of leaders who have successfully used this framework, this book solves once and for all the practical dilemma of how to align... View Details
  • 11 Aug 2003
  • Research & Ideas

Why Budgeting Kills Your Company

keep a tight rein on costs—but the dynamics of the budgeting process often undermine this effort. "In tough times like these, any significant real cost growth feels imprudent and is hard to justify for most businesses," writes Mike Baxter, a partner in the... View Details
Keywords: by Loren Gary
  • 16 May 2000
  • Research & Ideas

Getting the Message: How the Internet is Changing Advertising

expert who has studied advertising for forty years, believes the future of Internet advertising depends on improvements in technology. "We won't really understand the full potential of Internet advertising until broadband service... View Details
Keywords: by Susan Young
  • 16 Apr 2020
  • Research & Ideas

Has COVID-19 Broken the Global Value Chain?

the global value chain, and what more might we expect? Laura Alfaro and Ester Faia: In 2012, a survey by the World Economic Forum and [the consulting firm] Accenture, devoted to assess the risk of a disruption in the global supply chain,... View Details
Keywords: by Sean Silverthorne
  • 09 Jun 2008
  • Lessons from the Classroom

Monetizing IP: The Executive’s Challenge

Model-Linker to the open source community to help the Linux community write software to connect Linux with Hewlett-Packard's RISC computer architecture. This strategy is similar to giving away the razor (the released code) to sell more razor blades (the related View Details
Keywords: by Sean Silverthorne; Web Services; Web Services
  • 13 Nov 2019
  • Research & Ideas

Don't Turn Your Marketing Function Over to AI Just Yet

how new products or services would perform at various prices or with different characteristics. The machine learning algorithms that might power such a device are, at least for now, incapable of producing such promising results. But what... View Details
Keywords: by Kristen Senz
  • 11 May 2009
  • Research & Ideas

The IT Leader’s Hero Quest

Richard L. Nolan are professors at Harvard Business School while Shannon O'Donnell is a consultant with Cutter Consortium's Innovation Practice and a PhD fellow at Copenhagen Business School. The three teamed up via email for the... View Details
Keywords: by Martha Lagace

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